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Reports - Page 3

A collection of posts on Reports

ReportsOct 6, 2016
Our People Team Explores: Does Transparent Communication Include Slack?

Buffer People Report September 2016 * Last month’s report * All People reports * All Buffer reports Key Stats Applicants 505 +49% Open blog posts published 17 +2 Open blog visitors 133,309 +2.4% Bimonthly team NPS score 60% If we’re known in particular for any of

ReportsOct 6, 2016
Introducing Respond’s Customer Service Academy: Bite Sized Lessons For Better Customer Support

Respond Report September 2016 * Last month’s report * All Respond reports * All Buffer reports Key Metrics Customers crushing their support queue in < 2 hours 82% Paying customers ? 82 MoM growth -4% Respond 2 launching in late October! We’re so excited to announce the upcoming release of Respond 2. It’s the culmination of many months of learning and hard work, and the product has been built from t

ReportsOct 6, 2016
Meet The Familiar Face Handling Buffer’s Trickiest Support Tickets

Buffer Happiness Report September 2016 * Last month’s report * All Happiness reports * All Buffer reports Key stats in September Responses within 1 hour 36% -24.7% Customer satisfaction score 91 Email conversations 11,698 +39.5% Twitter conversations 5,956 -29.9% Hour avg. Twitter response time 4.2 +27.2% Onboarding Webinars hosted 8 September and in the Nort

ReportsOct 6, 2016
Making MRR Actionable: How We’re Fine-Tuning Our Financial Model to Gain Insights

Buffer People Report September 2016 * All People Ops reports * All Buffer reports Key Stats Team members 79 Revenue in cash receipts $996k +1.2% MRR $987k +4.6% ARR $11.8m +5.0% Debits $854.5k –6.1% Profit $122k –1.9% We have $1.56m in the bank as of September 30, which is a good signal! We continue to be cashflow positive, and plan to remain as such. In September, we’ve worked hard on a few topics, especially improving at forecasting our cash planning. Here is a

ReportsOct 6, 2016
Streamlining and Improving Buffer’s Video and Image Services

Buffer Engineering Report September 2016 * Last month’s report * All Engineering reports * All Buffer reports Key stats Requests for buffer.com 196 m Avg. response for buffer.com 226ms Requests for api.bufferapp.com 1.04 b Avg. response for api.bufferapp.com 86.8 ms Bugs & Quality * Code reviews given: 68% of Pull Requests were reviewed * 4 S1 (severity 1) bugs: 4 opened, 3 closed. (42% smashed) * 24 S2 (severity 2) bugs: 9 opened, 13 closed (59% smashed) Buffer

ReportsSep 15, 2016
Buffer in August: Cashflow Positive, Buffercelerator Results and Highest MRR of 2016

* Last month’s report * All Investor reports * All Buffer reports In August, we had our best MRR numbers of 2016 and wrapped up our first “Buffercelerator” project. Here are the highlights: MRR: $947.7k ARR: $11.4m MoM: 4.7% from July Note: We adjusted our calculation of MRR as we discovered we were overreporting our MRR by around $20k, which was due to the portion of MRR coming from Apple in-app subscriptions. We’ve now corrected this, and so if you were to compare our revenue growth to l

ReportsSep 7, 2016
Virtual Team Building and Monthly Reports Launch

Buffer People Report August 2016 * Last month’s report * All People reports * All Buffer reports Key Stats Applicants 365 –49% Offers completed 0 Open blog posts published 15 +87.5% Team NPS score 54% –5.3% Hello from Buffer’s People team, which works to build,

ReportsSep 7, 2016
Learning from a System Outage, Our First Hackdays and Engineering Team News

Buffer Engineering Report August 2016 * Last month’s report * All Engineering reports * All Buffer reports Key stats Requests for buffer.com 68.3m Avg. response for buffer.com 220ms Requests for api.bufferapp.com 944m Avg. response for api.bufferapp.com 88.1 ms Bugs & Quality * 2 S1 (severity 1) bug reports – 2 closed 100% (In July: 9 S1 Bug reports – 6 closed 66%) * 24 S2 (severity 2) reports – 17 Closed 71% (In July: 38 S2 reports – 23 Closed 61%) Welcome to this

ReportsSep 7, 2016
Inside Buffer: Improving our Forecasting Model, Introducing eShares and More

Buffer People Ops Report August 2016 * Last month’s report * All People Ops reports * All Buffer reports Key Stats: Net Revenue $983.7k +12.4% MRR $941 ARR $11.2m +0.9% Expenses 9,450 +11.8% Expenses 9,450 +11.8% August has been a month of continuing good trends: increasing revenue and remaining cash flow positive. We’re also examining a lot of our internal vendors, too

ReportsSep 7, 2016
Customized Composer, Trial Experiments and Product Team Adjustments

Buffer Product Report August 2016 * Last month’s report * All Product reports * All Buffer reports Key stats in August Weekly active users (Awesome + Individual plans) 157,194 +1.3% Weekly active Buffer for Business users 4,451 0% Buffer for Business monthly recurring revenue $445,334 +4.7% B4B trial starts 9,450 +9.9% August has been a month of progress across the pr

ReportsSep 7, 2016
A New Buffer FAQ, Tone Syncs and the ‘Happiness Newspaper’

Buffer Happiness Report August 2016 * Last month’s report * All Happiness reports * All Buffer reports Key stats: Responses within 1 hour 47.85% -2.7% Customer satisfaction score 91 -2.1% Email conversations 8,478 -11.1% Twitter conversations 8,508 -11.1% Average Twitter response time 3.3 hours -19.5% Onboarding webinars 8 We’d be nowhere without our customers

ReportsSep 7, 2016
How Much Should Marketing be Responsible for the Happiness of Customers? (Our Answer: More Than You’d Think!)

Buffer Marketing Report August 2016 * Last month’s report * All marketing reports * All Buffer reports Key stats: Buffer signups 1,697 +33% Buffer for Business trials 266 -2% Social blog sessions 1,164,934 +14% Email subscribers 100,819 +1% NPS 57 -1% What are some of the metrics that guide the goals for your marketing team? Leads, signups, conversion rate, and traffic all seem to be popular ones. Some folks might be interested in social media reach or email subscri

ReportsSep 7, 2016
Respond at 6 Months In: New Website, Moving Forward on Prototyping

Respond Report August 2016 * Last month’s report * All Respond reports * All Buffer reports Key Metrics MoM Revenue +4% Customer Churn Steady Replies sent via Respond 45,000 Six months ago Respond launched… It’s incredible just how fast time moves when building a startup. Massive highs and lows all in the course of a single week. In fact, I’ve heard some team

ReportsAug 5, 2016
Buffer in July: Articulating our Vision, Instagram Launch Metrics and Cashflow Positive

See the most recent investors’ report → See all investors’ reports → See all Buffer reports → In July, we launched a big new feature, had our first cashflow positive month of 2016 and rallied around a strong vision for Buffer’s future. Here are the highlights: Key metrics * MRR: $926.0k * ARR: $11.1m * MoM: +3.1% Further metrics * 62,201 paying customers (+3.0% from June) * 255,158 MAU (+0.0% from June) * 159,995 WAU (-1.0% from June) * $1.29m cash in bank (+5.7% from June) * 80 t

ReportsAug 4, 2016
Why We’re Uniting Our Community and Marketing Teams

See last month’s marketing report → See all marketing reports → See all Buffer reports → Marketing Report July 2016 This past month, we announced Buffer for Instagram to the world (go team!). We ran Facebook Live videos and Snapchat takeovers (we’re @buffersnaps for any Snapchatters out there). We set some exciting, audacious, fantastic goals for what we want to achieve between now and October. And oh yeah, the decision was made that community should combine with marketing, so in the

ReportsAug 4, 2016
Staying Connected on a Remote Team: 3 Tactics We’re Trying at Buffer

See the previous hiring report → See all Buffer reports → People Report July 2016 As we’ve grown at Buffer, it’s been fun to watch the People evolve. This  group works to build, retain and encourage the best team we can at Buffer, and includes roles focused on recruitment, human resources, inclusivity, and team-building and togetherness. Here’s what we got up to in July! July’s People metrics Applicants: 543 Interviews: 18 first stage interviews Offers made: 1 (Full-stack Develope

ReportsAug 4, 2016
Connecting the Team, Finessing our Finance Model

See last month’s finance report → See all Buffer reports → People Ops Report July 2016 The Buffer team has changed a lot in the last few months, and our People Operations team is focusing on helping the team grow through creating new guidelines and recommendations and updating the ones we already have. Our People Ops team covers many roles to foster the daily operations within the company. This includes finance, hiring, internal processes, benefits and more! Important numbers to note:

ReportsAug 4, 2016
In Search of Product-Market Fit Inside the ‘Buffercelerator’

See all Buffer reports → Rocket Report July 2016 Rocket is a “startup within a startup” here at Buffer, just like Respond. (A really awesome product if you haven’t checked it out yet.) Each month we’ll share more and also reflect later on the whole experience and journey of Rocket. We’re excited to share some July updates from the project, though so many things here are still taking shape! What is the Buffercelerator program? The Buffercelerator program gives the Rocket team 9 weeks

ReportsAug 4, 2016
Integrating Mobile Into Buffer’s Product Process, Plus a Sneak Peek at Our New Content Library

See all Buffer reports → Product Report July 2016 We’re excited for our first product report! Every month, we plan to update you on the latest goings-on within the Buffer product. Currently, we have three “tribes” underneath the Buffer product umbrella—Buffer, Buffer for Business and Growth. We’ll walk you through the product overall and then share some some key metrics and updates from each of those tribes! Key numbers to note: * 155,386 weekly active users (across Individual and A

ReportsAug 4, 2016
Happiness Experiments: Peer Reviewed Emails, Snippet-Free Days and More

See the most recent happiness report → See all previous happiness reports → See all Buffer reports → Happiness Report July 2016 Customer happiness continues to be a cornerstone of all we do at Buffer and we’re constantly evaluating how best to measure and push ourselves to better this experience. Our Happiness team consists of 19 Buffer teammates serving in roles from Chief Happiness Officer, Customer Success, Twitter Heroes, Happiness Heroes and more! Here are a few initiatives and

ReportsAug 4, 2016
Respond’s New Vision, Prototype and Product Process

See all Buffer reports → Respond Report July 2016 We’re excited to share the latest news from our startup-within-a-startup, Respond. Buffer acquired Respondly in late 2015 and we’ve since been working hard to create a product that helps our customers build great relationships with their users, fans and customers through social customer support. July’s top stats * Booked revenue was up +3% month-over-month * We’re nearing 100 paying customers which to date includes some of the amazin

ReportsAug 3, 2016
Engineering Innovation Ahead: Instagram, Redux, Snackchats

See all past engineering reports → See all Buffer reports → Engineering Report July 2016 Welcome to our first innovation & engineering report! We’ll be sharing all the highlights from engineering and technical teams at Buffer. These includes snippets from our product engineering, data, systems and architecture teams. This past month has seen a major product launch, Redux building, diving deeper into service-oriented architecture and also internal webinars called “Snackchats.” Here’s

ReportsJul 29, 2016
June Financial Report: Our Highest Growth of 2016, Recovering From Cashflow Crisis

Last month we published the toughest news Buffer has ever shared —that a cashflow crisis caused by hiring too quickly forced us to make the hard decision to say goodbye to 10 teammates. Since we shared that news, we’ve been working to make many financial, accounting, and organizational changes and transitions needed to become stronger and more financially sound. We’re also actively searching for a finance director who can help us build

ReportsJul 22, 2016
Buffer in June: $10.8m ARR and an Update on our Financial Position

Editor’s Note: Every month we share an update with all of Buffer’s investors. We also publish that note in full for our Buffer Open audience in keeping with our value of transparency . Hi Team, Thanks for all your continued support. I’d love to share an update on what’s happening at Buffer: Key metrics MRR: $897.0 ARR: $10.8m MoM: +4.9% Further metrics: * 60,413 paying customers (+3.5% from May) * 256,882 MAU (+0.0% from May) * 159,995 WAU (+1.5% from Ma