social listening tools
6 Social Listening Tools and What They’re Best for (With Alternatives)

Social listening is the art and science of monitoring what your buyers and potential customers are saying about. Here are the six best tools that make this job easier.

Jan 16, 2025 10 min readSocial Media Marketing
Photo of Tamilore Oladipo
Tamilore Oladipo

Content Writer @ Buffer

OpenJan 15, 2025
TikTok 'Ban' Bill Signed into Law: What It Means for Buffer and How Creators & Marketers Can Prepare

TikTok's parent company must divest the app or face a ban in the U.S. Here's everything we know, plus how to plan ahead.

A young woman uses video editing tools on her macbook in her home office, with a camera set up on a tripod behind her
ToolsJan 15, 2025
Best Video Editing Software in 2025 — 15 Free + Paid Tools

A comprehensive list of both paid and free video editors, breaking down what makes them unique and who they're a good fit for.

woman sits in a cafe drinking coffee while smiling at her phone, illustrating increasing Instagram reach
InstagramJan 14, 2025
How to Increase Your Reach on Instagram: 14 Actionable and Easy Methods (For Every Content Type)

Want to get more views on Instagram but don’t know where to begin? Here are 14 no-fluff, actionable ways to increase your Instagram reach.

7 Predictions for Social Media in 2025 from Creator Economy Experts

We asked 11 experts for their social media predictions for 2025 – here's what they had to say.

tiktok advertising
TikTokJan 9, 2025
How to Run Ads on TikTok: A Step-By-Step Guide to TikTok Advertising

This article takes you through everything you need to know to run TikTok ads and implement a solid advertising strategy.

A woman using her phone while sitting on a step, to illustrate crossposting on social media
Crossposting 101: Everything You Need to Know to Crosspost on Social Media Effectively

Learn what crossposting is and how to effectively share your content across multiple social media platforms to boost your online presence.

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woman sits in a cafe drinking coffee while smiling at her phone, illustrating increasing Instagram reach
InstagramJan 14, 2025
How to Increase Your Reach on Instagram: 14 Actionable and Easy Methods (For Every Content Type)

Want to get more views on Instagram but don’t know where to begin? Here are 14 no-fluff, actionable ways to increase your Instagram reach.

7 Predictions for Social Media in 2025 from Creator Economy Experts

We asked 11 experts for their social media predictions for 2025 – here's what they had to say.

tiktok advertising
TikTokJan 9, 2025
How to Run Ads on TikTok: A Step-By-Step Guide to TikTok Advertising

This article takes you through everything you need to know to run TikTok ads and implement a solid advertising strategy.

A woman using her phone while sitting on a step, to illustrate crossposting on social media
Crossposting 101: Everything You Need to Know to Crosspost on Social Media Effectively

Learn what crossposting is and how to effectively share your content across multiple social media platforms to boost your online presence.

creator camp announcement
Buffer NewsJan 8, 2025
New Year, New Habits: Build Your Creative Consistency in 30 Days with Creator Camp

Join us for 30 days, starting January 15 to post consistently to social media!

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