When Maddy McAllister started her social-impact jewelry company, she thought her mission alone would draw in customers. But she quickly realized they cared more about the quality of the product. Here’s how she turned the business around to have a deeper impact in the long run.
If you asked someone 20 years ago what their favorite social media platforms were, they likely wouldn’t have an answer for you. But social media has since grown in popularity and usage, with new ones being developed yearly. Here are some of the newest ones you may have never heard of.
Real-life marketing stories, trends, and strategies from social media’s most engaging brands
Workplace culture, behind-the-scenes. Lessons on remote work, transparency, and more.
How we ship code, delight customers, and build a team where engineers flourish.
The inside story of an industry-changing agency reinventing its business.
Timely social media questions, answered. Bite-sized episodes for busy marketers.
After launching its first brand to market, the team reflects on the journey and what’s next for Pattern.
Inspiration doesn’t always come from obvious places. Can 70’s jazz music encourage a culinary revolution?
Slow down. Pause. Step Back. The road to launch isn’t always straight.