Reports
A collection of posts on Reports
Note: This is the quarterly update sent to Buffer shareholders, with a bit of added information for context. We share these updates transparently as a part of our ‘default to transparency ’ value. See all of our revenue on our public revenue dashboard and see all of our reports and updates here . It's been quite the y
Editor’s Note: Thanks for checking out this post! We’ve released our updated 2021 pay analysis here. You can’t improve something if you don’t know that it needs to be improved. That was very true for us four years ago when we first started looking into equal pay at Buffer. We have long used a salary formula to determine all of our salaries – the same role in the same part of the world receives the same salary. That m
Ever since the world got turned upside down by COVID-19, it’s been “business as unusual” for everyone – Buffer included. I sent this update out to Buffer’s investors one week ago. I hesitated on whether to share it more widely, as I know a lot of companies have been impacted more severely in these times. That said, I believe it makes sense to lean into our company value of transparency, since there may be some companies this could help, and it shows Buffer customers that we will be around beyon
Thanks for reading our equal pay report. See our updated 2021 pay analysis here. Progress seldom looks like the straight line we all wish it might. Real life is much messier, filled with false starts, mistakes, and backtracks. That’s an especially tough truth when it comes to issues like the gender pay gap that affect real people’s lives so deeply. But in advance of this year’s Equal Pay Day, Buffer has a progress story to tell – and it looks nothing like a straight upward line. What is E
One of our favorite year-end activities — and one of our favorite everyday cultural values — is to pause and reflect on all that we’ve seen and done at Buffer over the past twelve months. (You can check out our reflections on the past two years: 2017 and 2016 .) We’ve done the same year-in-review again for 2018 , and having gathered this data for three years in a row now, we are able t
MRR $1,498,636 ARR $17,984,388 EBIDTA $1,340,654(+15%) Paying customers 79,665(-2%) Q2 Revenue $4,527,930(+6%) EBITDA Margin 29.61% This quarter was Buffer’s 9th company-wide retreat and it was a joy to get to see the entire team in Singapore for a week. Our People team did an incredible job of creating a relaxing and productive space for the team to gather and it was a week packed with insightful sessions and team-bonding. In addition to being able to spend time together, in Q2 were deep
MRR $1,478,344 ARR $17,740,128 EBIDTA $1,178,687(+38%) Paying customers 82,156(+5.12H%) Q1 Revenue $4,273,171(+3.62%) Cash in bank $6,285,455(+18.74%) Prefer to listen? Here’s the audio version of this post! These first few months of 2018 have been very active for everyone in the social media space, and that was especially true at Buffer. In this report, we’ll go through how we’re dealing with API changes from Facebook and Twitter on our Product and Engineer teams. On the financial side,
Editor’s Note: Thanks for checking out this post! We’ve released our updated 2021 pay analysis here. At Buffer, we’ve always marched to the beat of our own drum when it comes to how we pay our team. We make our salaries transparent to the whole world. We calculate all salaries with a fully transparent (and publicly available) formula. And we’ve been proud to be part of the Equal Pay Day conversation for the past two years, by sharing our full data in a transparent pay analysis. For Equal Pay D
Hi there! This is an out of date post that we’ve kept around for transparency purposes. Go here to view the latest version of this post. What comes to mind when you think of remote work? In our experience, it’s not only one image. Remote work comes in many different shapes and sizes. We are a fully distributed team at Buffer, meaning that we have no office and everyone chooses to work from where they’re happiest: both geographically (we have teammates across the world) and functionally (we hav
MRR $1,396,138 ARR $16,753,656 EBIDTA $854,325 (-10.81%) Paying customers 78,153 (+2.44%) Q4 Revenue $4,123,913.83 (+7.39%) Cash in bank $5,293,484 (+21.21%) The end of the year always brings about a lot of reflection and this year it also marked many milestones for the team at Buffer. One notable financial milestone for us is that we were able to deliver our first profit-sharing bonus with the entire Buffer team. It was heart-warming and uplifting to hear how each teammate planned to spe
2017 was an exciting year for the Buffer team with some big changes, a few firsts, and some major progress forward. We set a new vision for the company and products , went on our 8th company retreat to Madrid , calculated equal pay at Buffer for the first time, and got to a very healthy place financially, among many other
Buffer Transparency Report Q3 2017 * Last quarter’s report * All Transparency reports * All Buffer reports MRR $1,312,614 ARR $15,751,368 EBIDTA $957,883.16 (+38.3%) Paying customers 76,293 (+3.8%) Q3 Revenue 3,840,296.81 (+8.16%) Cash in bank $4,367,158 (+23.5%) In the past seven years that we’ve been building Buffer a lot has changed. The Buffer product has evolved, the social net
MRR $1.23m ARR $14.8m QoQ 7.48% Paying customers 73,503+4.98% MAU 302,710+2.99% WAU 186,594+0.21% * Net income: $705,146 (+244.68%) * Cash in bank: $3.5m (+26.29%) 72 team members across the worldThings have been moving ahead at Buffer at a fast and exciting pace. This is partly as a result of our new experiment with six-week cycles as a team. These short periods of focused time working on key projects have been very impactful for us since we’ve implemented them. We’re keen to keep lean
Editor’s Note: We’ve switched our Investor’s Reports from monthly to quarterly.We’re excited to keep publishing them in full for our Buffer Open audience in keeping with our value of transparency . Buffer Investor Report Q1 2017 * Last month’s report * All Investor reports * All Buffer reports MRR $1.18m ARR $13.8m MoM 1.9% from
Thanks for reading our equal pay report. See our updated 2021 pay analysis here. At Buffer, we feel a close connection to the conversation about salaries. We strive to pay all employees fairly and equally, as evidenced by our adoption of a transparent salary formula. We share this formula publicly (you can try it for yourself here), and we share the actual salaries of the entire Buffer team: Every one of our salaries is available in a transparent spreadsheet. We whole-heartedly embrace trans
Buffer People/People Ops Report January 2017 * Last month’s report Last month’s Ops report * All People reports * All Buffer reports Applicants 168-53% Open blog posts published 14-1 Open blog visitors 142,867 +19% Bimonthly team NPS score [https://buffer.com/resources/why-we-ask-our-team-to-grade-us-ev
Buffer Happiness Report January 2017 * Last month’s report * All Happiness reports * All Buffer reports Responses within 1 hour 35% 0% Customer satisfaction score 93+2% Email conversations 10,429 +17% Twitter conversations 6,801+33% Avg. Twitter response time 8 hr 58 min -20% Webinars hosted 6 Hello to live chat! At Buffer, we are committed to quality and s
Respond Report January 2017 * Last month’s report * All Respond reports * All Buffer reports MoM: +9% Paying customers 90(+3%) Bugs fixed 34+ It’s February. 2017. No, you’re not alone. It’s amazing how fast this year is moving. But with the holidays behind us, our team is kicking off 2017 with a bunch of great new improvements and updates just for you. Let’s dig in :-) Facebook comments rolled
Buffer Engineering Report December 2016 * Last month’s report * All Engineering reports * All Buffer reports Requests for buffer.com 215 m -13.7% Avg. response for buffer.com 262 ms +3.1% Requests for api.bufferapp.com 331 m +12.9% Avg. response for api.bufferapp.com 264 ms -1.85% Code reviews given 83% of pull requests +32% Quality * 3 S1 (severity 1) bugs: 18 opened, 15 closed. (83% smashed, 6% up from December) * 9 S2 (severity 2) bugs: 33 opened, 24 closed (73%
Buffer Marketing Report January 2017 * Last month’s report * All marketing reports * All Buffer reports Buffer signups 18,922 +26% Buffer for Business trials 1,732 +16% Social blog sessions 1,321,003 +27% Email subscribers 89,424 -4% NPS 45 +10% Kicking off 2017 with a new strategy for content At the start of 2017, we launched a new approach to our content s
Buffer Product Report January 2017 * Last month’s report * All Product reports * All Buffer reports Weekly active Awesome + Individual plan users 175,751 +13% Weekly active Buffer for Business users 4,905 +6.8% Buffer for Business Monthly Recurring Revenue $534,828 +2.1% Social updates sent by Buffer for Business users 4,247,699 +11.7% Users starting Buffer for Business trials 7,581 +23% Converted Buffer for Business trials 314 +6.4% Users starting Awesome t
Buffer People Report December 2016 * Last month’s report * All People reports * All Buffer reports Applicants 360-24% Open blog posts published 15 no change Open blog visitors 120,065-7.3% Bimonthly team NPS score 60% Launching our new family leave recommend
Buffer Marketing Report December 2016 * Last month’s report * All marketing reports * All Buffer reports Buffer signups 14,943 +5% Buffer for Business trials 1,497 +63%* Social blog sessions 1,041,679 -16% Email subscribers 93,232 -2% NPS 41 -4% * Trial starts in December were up in such an enormous way because of a change our growth team made to the upgrade flow. One of the things I enjoy most about working at a startup is that I’ll often have the chance to take on
Buffer Product Report December 2016 * Last month’s report * All Product reports * All Buffer reports Weekly active Awesome + Individual plan users 155,013-6% Weekly active Buffer for Business users 4,594-6% Buffer for Business Monthly Recurring Revenue $523,973+2.9% Social updates sent by Buffer for Business users 3,801,986-0.3% Users starting Buffer for Busine