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Open: Buffer’s Transparency Dashboard

Since 2013, we’ve been open with Buffer’s finances and our team’s salaries, among many other metrics. We share openly because we believe in the power of transparency to build trust, hold us accountable to a high standard, and push our industry forward. This is a dashboard for anyone to see how we’re building Buffer.

Company Metrics

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MAU

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ARR

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ARPU

Salary Calculator

I'm a and I live in a high cost of living city (e.g. New York, London)

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Transparent Salaries

Joel

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Caro

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Maria

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Åsa

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Mandy

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Jenna

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Jenny

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Kyle

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Nick

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Mike E

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Hailley

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Sophie

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Adnan

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Andy

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Boris

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Eric

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Hamish

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Joe

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Jordan

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José

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Mike S

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Phil

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Steven

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Eduardo

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Maya

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Sol

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Dinos

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Dianne

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Dace

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Mick

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Prateek

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Gabi

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Carlos

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Peter

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Arek

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Heather Y

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Mw

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Ethan

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Daisy

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4-Day Work Week

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%

of team are happier with a 4DWW

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of team take fewer days off ill

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of our team get all work done in the 4DWW

Open Blog

Read blog posts where we document what we learn as we build Buffer differently.

Open

Embodying “Work From Anywhere”: Sophie Gil's Digital Nomad Life

Meet Sophie, a Senior Growth Marketing Manager and digital nomad. Her story is a riveting blend of professional growth, remote work challenges, and an infectious zest for life. Strap in as we journey through time zones, and share marketing insights all from Sophie's 'office'—the world.

Read more
Open

Work-Life Harmony: Karinna Briseno Shares Her Experience at Buffer

Meet Karinna Briseno, a Technical Advocate at Buffer who redefines success by balancing personal growth, mental health, and career accomplishments.

Read more
Open

How Are Leaders Experiencing Remote Work?

We’ve been writing and publishing Buffer’s State of Remote Work report for six years now, and we’ve learned a lot about the trends, benefits, and struggles of remote workers along the way. This year, after releasing the report, we had several people comment that they wondered what the results would be like for only people who are managers — and it’s a good question! We weren’t clear enough when publishing the report that the State of Remote Work already includes people managers and remote work

Read more
Open

From the Marine Corps to Customer Advocacy: Darcy Peters' Unique Career Path

In this candid interview, Darcy Peters shares her experiences balancing work, family, and personal growth while embracing challenges and nurturing a fulfilling career at Buffer.

Read more

A timeline of transparency at Buffer

Here's an overview of the transparency timeline at Buffer, as you saw above, much of the company is transparent. Here's more of the story of when that happened and how it came about.

2010

The first version of Buffer, the product, was launched November 30th, 2010. The launch appeared on Hacker News as a part of the November Startup Sprint.

2011

In early 2011, our co-founder CEO, Joel Gascoigne, started publicly sharing several milestones around Buffer users. The first example was reaching 500 signups.

null

At the end of 2011, we raised $450,000 and shared the names of the 19 investors and how we met them.

Read more
2013

In February 2013, Joel emailed the team to share the first iteration of our salary formula along with sharing the whole team's salaries transparently internally.

null

In March 2013, our equity formula was made transparent internally as well.

null

In May, we published the exact fundraising deck used in the 2012 seed round

Read more
null

In September, we shared our first investor's update publicly.

Read more
null

In October Buffer was hacked, and we shared our live blog with updates on the situation publicly.

Read more
null

In December, we were ready to share salaries externally, and we published the spreadsheet with our salaries.

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2014

Our equity formula, which was made internally transparent in 2013, was made externally transparent in April of 2014.

Read more
null

In the same month, we added a public revenue dashboard with real-time revenue numbers.

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null

In October, we raised a transparent Series A round where we shared our valuation term sheet.

Read more
null

In December, we shared a pricing breakdown of exactly where your money goes if you were paying $10 for Buffer.

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2015

We shared our first diversity dashboard in June, along with our full diversity stats.

Read more
null

In November, we made an update to iterate on our salary formula.

Read more
null

We released the first version of our salary calculator, which anyone could use to see what they would get paid if they worked at Buffer.

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null

In December, we acquired Respondly and shared as much of the process transparently as we were able to.

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2016

In April, we launched a public Trello board with our product roadmap that is still operational and up to date.

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In June, we had a cash-flow crisis resulting in several financial changes at Buffer, including a round of lay offs.

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2017

In February, our COO and CTO decided to leave Buffer. We shared more about this change and the vision for the future of Buffer.

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In April, we shared Buffer's first Equal Pay report, a report that detailed what men and women earned at Buffer.

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In December, we had our first profit share of $300,000 and charitable donation of $50,000.

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2018

In August, we decided to spend $3.3 Million buying out our VC investors as it was clear that Buffer had become less of a fit for VC funding.

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In the same month, we shared our company budget and operating expenses transparently.

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2019

In June, after two years of successful profit sharing, we shared our formula for profit sharing and charitable contributions.

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2020

In April, we shared every team communication we had around COVID-19.

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2021

We moved our transparent salaries from a spreadsheet to a table more prominently displayed on our website and added in a clear depiction of our salary formula and compensation philosophy.

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