In honor of World Literacy Day this month, here is what Buffer is reading

Open: Buffer’s Transparency Dashboard

Since 2013, we’ve been open with Buffer’s finances and our team’s salaries, among many other metrics. We share openly because we believe in the power of transparency to build trust, hold us accountable to a high standard, and push our industry forward. This is a dashboard for anyone to see how we’re building Buffer.

Company Metrics

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MAU

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ARR

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ARPU

Salary Calculator

I'm a and I live in a high cost of living city (e.g. New York, London)

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Transparent Salaries

Joel

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Caro

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Maria

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Åsa

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Mandy

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Jenna

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Jenny

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Kyle

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Nick

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Mike E

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Hailley

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Sophie

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Adnan

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Andy

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Boris

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Eric

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Hamish

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Joe

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Jordan

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José

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Mike S

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Phil

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Steven

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Eduardo

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Maya

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Sol

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Dinos

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Dianne

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Dace

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Mick

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Prateek

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Gabi

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Carlos

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Peter

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Arek

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Heather Y

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Mw

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Ethan

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Daisy

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Mel

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James W

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Jacob

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Daniel P

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Nathan

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Brandon

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Kate

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Kateryna

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Kirsti

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4-Day Work Week

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1
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%

of team are happier with a 4DWW

62%

of team take fewer days off ill

84%

of our team get all work done in the 4DWW

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How Volunteering Supports My Role at Buffer

I’ve been a Customer Advocate at Buffer for nearly five years. Throughout that time, I've worked hard to find the best way to guide customers to unlock the full potential of our platform to help them achieve their goals. I found a specific passion for our customers in the onboarding part of their journey by helping them look for the right plan to meet their needs, ensuring they have the  necessary documentation to allow their company to move forward with our platform, and empowering them through

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A timeline of transparency at Buffer

Here's an overview of the transparency timeline at Buffer, as you saw above, much of the company is transparent. Here's more of the story of when that happened and how it came about.

2010

The first version of Buffer, the product, was launched November 30th, 2010. The launch appeared on Hacker News as a part of the November Startup Sprint.

2011

In early 2011, our co-founder CEO, Joel Gascoigne, started publicly sharing several milestones around Buffer users. The first example was reaching 500 signups.

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At the end of 2011, we raised $450,000 and shared the names of the 19 investors and how we met them.

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2013

In February 2013, Joel emailed the team to share the first iteration of our salary formula along with sharing the whole team's salaries transparently internally.

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In March 2013, our equity formula was made transparent internally as well.

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In May, we published the exact fundraising deck used in the 2012 seed round

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In September, we shared our first investor's update publicly.

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In October Buffer was hacked, and we shared our live blog with updates on the situation publicly.

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In December, we were ready to share salaries externally, and we published the spreadsheet with our salaries.

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2014

Our equity formula, which was made internally transparent in 2013, was made externally transparent in April of 2014.

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In the same month, we added a public revenue dashboard with real-time revenue numbers.

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In October, we raised a transparent Series A round where we shared our valuation term sheet.

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In December, we shared a pricing breakdown of exactly where your money goes if you were paying $10 for Buffer.

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2015

We shared our first diversity dashboard in June, along with our full diversity stats.

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In November, we made an update to iterate on our salary formula.

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We released the first version of our salary calculator, which anyone could use to see what they would get paid if they worked at Buffer.

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In December, we acquired Respondly and shared as much of the process transparently as we were able to.

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2016

In April, we launched a public Trello board with our product roadmap that is still operational and up to date.

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In June, we had a cash-flow crisis resulting in several financial changes at Buffer, including a round of lay offs.

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2017

In February, our COO and CTO decided to leave Buffer. We shared more about this change and the vision for the future of Buffer.

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In April, we shared Buffer's first Equal Pay report, a report that detailed what men and women earned at Buffer.

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In December, we had our first profit share of $300,000 and charitable donation of $50,000.

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2018

In August, we decided to spend $3.3 Million buying out our VC investors as it was clear that Buffer had become less of a fit for VC funding.

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In the same month, we shared our company budget and operating expenses transparently.

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2019

In June, after two years of successful profit sharing, we shared our formula for profit sharing and charitable contributions.

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2020

In April, we shared every team communication we had around COVID-19.

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2021

We moved our transparent salaries from a spreadsheet to a table more prominently displayed on our website and added in a clear depiction of our salary formula and compensation philosophy.

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