Publications Open How We Serve Our Customers While Working a 4-Day Work Week Jun 8, 2021 6 min read Open In this post, we share how our Customer Advocacy team has adjusted their schedules, goals, and mindset to acclimate to and thrive in a 4-day work week, all while supporting thousands of customers. Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open Empowered Accountability: How to Scale a Team Without Losing Its Autonomy Dec 6, 2018 7 min read Workplace of the future Growing pains. Every company gets them, and the pains come in all sorts of ways, from the tactical (tools) to the philosophical (this post). As Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open The Research Behind How Brand Names Impact Customers and What Name We’ve Changed at Buffer Aug 16, 2017 7 min read Names create an identity that people can associate with, they create perceptions and they let customers know what to expect. There is a lot of Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open Buffer and the AWS Outage: How This Interruption May Have Affected Your Posts Mar 1, 2017 2 min read tl;dr – Buffer experienced interrupted service due to the AWS outage on Tuesday. All is back to normal now, and all posts are going out Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open Live Chat Support Launched for Business Customers Feb 14, 2017 4 min read Reports Buffer Happiness Report January 2017 Last month’s report All Happiness reports All Buffer reports Responses within 1 hour35% 0% Customer satisfaction score93 +2% Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open “Happiness Revolution” Leads to Team Restructure Jan 13, 2017 5 min read Reports Buffer Happiness Report December 2016 Last month’s report All Happiness reports All Buffer reports Responses within 1 hour35% -16.6% Customer satisfaction score91& Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open Happiness Heroes Here to Help: Deepening Our Social Media Knowledge Dec 7, 2016 6 min read Reports Buffer Happiness Report November 2016 Last month’s report All Happiness reports All Buffer reports Responses within 1 hour42% -6.6% Customer satisfaction score91& Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open What We Learned About Customer Support From a Massive Industry-Wide Cyberattack Nov 8, 2016 6 min read Reports Buffer Happiness Report October 2016 Last month’s report All Happiness reports All Buffer reports Responses within 1 hour45% +25% Customer satisfaction score94 Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open Meet The Familiar Face Handling Buffer’s Trickiest Support Tickets Oct 6, 2016 5 min read Reports Buffer Happiness Report September 2016 Last month’s report All Happiness reports All Buffer reports Key stats in SeptemberResponses within 1 hour36% -24.7% Customer Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open A New Buffer FAQ, Tone Syncs and the ‘Happiness Newspaper’ Sep 7, 2016 6 min read Reports Buffer Happiness Report August 2016 Last month’s report All Happiness reports All Buffer reports Key stats: Responses within 1 hour47.85% -2.7% Customer Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open Happiness Experiments: Peer Reviewed Emails, Snippet-Free Days and More Aug 4, 2016 5 min read Reports See the most recent happiness report → See all previous happiness reports → See all Buffer reports → Happiness Report July 2016 Customer happiness continues Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open How We Communicate to Create Customer Happiness as a Remote Team Nov 19, 2014 5 min read Workplace of the future When I first joined Buffer team, many hours a day were spent solo in either Australia or Sweden. This led to an obsession of scrolling Åsa Nyström, VP of Customer Advocacy @ Buffer
Publications Open Yoga (and Mindfulness) is in Everything We Do Sep 24, 2014 2 min read Self-Improvement The other day I was discussing with my teammate and friend Carolyn how it had been months since the last time I attended a yoga Åsa Nyström, VP of Customer Advocacy @ Buffer
