New!Check out Board viewCheck out the new Board viewOrganize and track your social content ideas with the new Board view.Learn more


On this page, anyone can see Buffer’s open revenue metrics, customer metrics, and marketing metrics.

Revenue Metrics

    ARRAnnual Recurring Revenue
    MRRMonthly Recurring Revenue
    MRR MovementsMonthly Recurring Revenue Movements

    Customer Metrics

    • Paid Monthly Active Users (MAU)
    • Free Monthly Active Users (MAU)
    ARPUAverage Revenue Per User
    LTVCustomer Lifetime Value
    Customer ChurnCustomer Churn Rate
    MAUMonthly Active Users

    Customer Support Metrics

    Customer Experience


    First response within 2 hours in the last 90 days


    Customer satisfaction in the last 90 days


    Customer emails solved in the last quarter

    Marketing Metrics

    • Library
    • Resources
    Blog Visits Visits
    Trial Starts

    See even more transparency from Buffer

    Go to Buffer’s Open Hub