Social Media Marketing

A collection of posts on Social Media Marketing

FlowFeb 29, 2024
How This Car Rental Business Used Its Google Business Profile to Grow Online

Learn how this small car rental business optimizes its Google Business Profile so you can do the same for your operation.

FlowFeb 28, 2024
How to Figure Out Pricing as a Creator (ft. a Creator Pricing Expert)

Learn from expert Justin Moore how to craft your pricing strategy as a creator.

15 Communities for Creators to Help You Connect, Learn, and Find Brand Partnerships

From sharing learnings with other creators to finding and negotiating brand deals, these communities are a treasure trove for influencers and professional creators.

TwitterFeb 26, 2024
The Best Time to Post on Twitter/X in 2024: 1 Million Tweets Analyzed

We analyzed more than 1 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).

How to Use DMs for Networking (+ Real-life Examples from 7 Writers)

How to leverage direct messages to build your network, whether you’re looking to find new customers or build your personal brand. You'll also find templates and real examples that have worked for pro writers.

ThreadsFeb 19, 2024
9 Things You Need to Know About the Threads Algorithm (According to The Threads Team)

Here’s a round-up of everything we know about how the Threads algorithm works, along with a few predictions for the future.

InstagramFeb 16, 2024
How to Schedule Instagram Stories: 2024 Guide

How to schedule Instagram Stories, step-by-step, and plus tips and tricks to get the most out of your content.

TikTokFeb 15, 2024
What You Need to Know About the TikTok Creativity Program

In this article, we break down what you need to know about the TikTok Creativity Program.

FlowFeb 14, 2024
20+ Podcasts You’ll Want in Your Feed in 2024

Check out the 25 best podcasts for creators, marketers, small business owners and anyone looking to up their social media.

9 Leap Day Ideas for Your Social Media on February 29 (With Examples from Real Brands + Creators)

Out-of-the-box ways to celebrate Leap Day — whether you’re a creator or a brand.

YouTubeFeb 12, 2024
When is the Best Time to Post on YouTube? We Analyzed 1 Million Videos to Find Out

Videos and shorts posted on these days and at these times tend to get higher views.

FlowFeb 9, 2024
How LinkedIn’s Algorithm Works, According to the LinkedIn Team

In this article, we’ll highlight the key points from the LinkedIn team about the LinkedIn algorithm and share practical tips for applying this knowledge to your content.

How These LinkedIn Creators Are Planning for 2024

We spoke to 4 LinkedIn creators about their strategies for 2024 – here's what they had to say.

TwitterFeb 7, 2024
9 Ways to Grow Your Following on X/Twitter

Twitter is changing — but the best ways to grow and engage your following on the platform remain the same. Here are nine tried-and-tested strategies to help you grow on X.

TikTokFeb 6, 2024
9 Lessons From the Ultimate World Cruise Creators Who Have Taken Over TikTok

These TikTokers rose to social media success (and internet fame) in a matter of weeks. Here's their advice for other creators (+ more CruiseTok learnings).

Dark Social: What You Need to Know

Dark social has significant implications for marketers, brands, and creators, as it represents a substantial portion of social traffic, often accounting for the most valuable interactions, such as product purchases and link clicks.  Here's what you need to know about it.

ResourcesFeb 2, 2024
How to Find Trending TikTok Sounds While They’re Still Popular (+ 11 of the Best From 2024)

How to source the best audio clips for your TikToks while they’re still popular, plus examples of TikTok sounds with staying power.

The 2024 Social Media Health and Optimization Checklist

Bookmark this checklist to review your social media health periodically.

Small BusinessJan 31, 2024
How I Turned $75 Per Day in Ad Spend Into 1 Million Views on My Instagram Reel With Only 1,000 Followers

Learn the process Samantha Abrahamson followed to find a Reel format that would get the maximum ROI for her social media advertising budget.

YouTubeJan 30, 2024
How to Get More Subscribers on YouTube in 2024

Tried and tested tactics to help you reach a wider audience on YouTube — and convert them to subscribers.

How to Create a Swipe File for Your Social Media Ideas

Swipe files can be an evergreen source of inspiration for your social media – if you do them right. Here's how.

ThreadsJan 23, 2024
How to Grow on Threads: 9 Learnings from the Buffer Team

In our time on Threads, the Buffer team has picked up some patterns — here are our tried-and-tested strategies for growing your following on Instagram's new platform.

5 Themes We Expect to See Across Social Media in 2024 (ft. Expert Contributions)

This article explores five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them.