How the Instagram Algorithm Works: Insider’s Guide to Increasing Your Reach
Take a deep dive into Instagram’s algorithm. We’ll go through the latest factors that influence the ranking of your content and how to make them work for you.
Instagram on easy-mode
Take the admin out of staying consistent on Instagram so you can focus on
creating . Buffer helps you grow your following and boost engagement with planning, scheduling, and analytics tools.Get started nowSet posts, stories, and reels to auto-publish, or get notifications to post at just the right time.
Get analytics that tell you exactly when and what to post.
Save your ideas in a single hub, and get AI help generating new ones.
All your comments from Instagram and Facebook in a single hub.
Buffer’s tools for Instagram go beyond just scheduling. Explore how Buffer’s social media toolkit can make creating — and growing — on Instagram so much simpler.
Prep today, post tomorrow (or whenever!)
Buffer can auto-post for you, or send you notifications to finish the post yourself, so you can easily add trending audio, captions, stickers, and more. More flexibility, more creative control.
Get started nowLearn what your audience loves
When is the best time to post? What type of content performs best? Who is engaging with your content? Buffer’s advanced Instagram Analytics crunches the numbers to give you personalized recommendations based on your content performance.
Get started nowFresh ideas at your fingertips
Save and organize all your ideas in Buffer’s Create space when inspiration strikes. (With our app, you can do this on the go, too!) And when you need a little help brainstorming or refining new posts, Buffer’s AI Assistant is on hand to, well, assist.
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Stay on top of every comment on your posts and reels, and reply directly in Buffer. You’ll even see the sentiment of each comment so you know where to focus your attention first. Bonus: Your Facebook Page comments will appear here, too.
Get started nowWant to grow your following on Instagram? Let’s get you started.
Whether you’re starting a new account from scratch or looking to boost your reach and growth, we’ve got you covered.
Take a deep dive into Instagram’s algorithm. We’ll go through the latest factors that influence the ranking of your content and how to make them work for you.
Growing on Instagram takes time and effort — but with these must-do tips, the path to an engaged following is a lot more straightforward than you might think.
We analyzed more than 5.5 million Instagram posts sent through Buffer to pinpoint the best time, day, and post format for maximum engagement.
With Buffer’s Instagram scheduler, you can plan, collaborate on, and publish content that drives meaningful engagement and growth for you or your brand. You can organize your content ideas, schedule posts for the optimal times, manage your comments, and analyze your performance.
You can schedule Instagram image posts, video posts, carousel posts (up to 10 images), stories, and reels with Buffer.
Yes, Buffer offers both automatic publishing and notification publishing. With notification publishing, Buffer will send you a notification when it’s time to post, so that you can finish the post yourself on Instagram.
You sure can! With our platform, you can plan, edit, draft, and schedule Reels to Instagram, for free. We’ve got you covered when it comes to maximizing your Instagram Reel strategy.
Yes, you can schedule carousel posts to be published automatically to Instagram with Buffer.
Yes! You can schedule your Instagram Stories to publish automatically at your desired date and time.
Scheduling Instagram posts through Buffer is super easy. Here’s how:
Read our full guide on how to plan, schedule, and publish to Instagram.
Instagram Stories are a powerful channel to build your brand and engage your followers. With Buffer, you can plan, prepare, and schedule your Instagram Stories. Here’s how:
Read our full guide on how to plan, schedule, and publish to Instagram.
If you’re a creator, small business owner, or social media manager, there are many benefits to scheduling your Instagram posts. Here are a few reasons why people prefer to schedule:
With Buffer, you can schedule, plan, analyze, engage, and much more. Get started with a 14-day free trial, connect your Instagram channel, and start scheduling immediately.