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Email Marketing

A collection of posts on Emails Marketing

Email MarketingJan 19, 2024
How My E-commerce Company Has Used Personalization to Build an Email Marketing Channel With a 55 Percent Open Rate

Learn how a focus on personalized retention marketing helps Devanshi Garg Sareen manage high acquisition costs and succeed in a crowded market.

FlowAug 2, 2023
How I Built a Profitable Newsletter Business

Eric Lam felt a pull for creativity and left his full-time job at a VC firm to grow a newsletter business. Four months in, he'd grown ExplodingIdeas.co into a profitable newsletter business. Learn the strategies behind the newsletter's success and get insights for your own entrepreneurial journey.

FlowJul 25, 2023
How To Start A Newsletter

In this article, we’ll be sharing the steps to starting your own newsletter.

FlowJan 31, 2023
Ask Buffer: How Do I Gain More Email Newsletter Subscribers?

In this edition of #AskBuffer, we go over the best practices for gaining more newsletter subscribers.

Email MarketingJul 5, 2022
These 5 Email Newsletters Will Inspire You To Start Your Own

Newsletters are a great way to share your passion and expertise with others and can help you network with like-minded individuals.

Email MarketingFeb 3, 2016
Everyone Grows an Email List. Here’s Why We Stopped Growing Ours.

Awhile back, we were fortunate to try some neat email tactics that helped double our email list growth in just one month’s time. Then we stopped growing our list altogether. We shifted our learnings from growing an email list into growing Buffer signups. And we’ve yet to go back. Odd? Strange? Counterintuitive? Yep, probably all those things. Most online marketing advice today will advise you to build an email

Email MarketingAug 14, 2014
How We Doubled Email Signups in 30 Days: Our Strategies to Get More Email Subscribers

We wrote a post awhile back about email list building, and in the course of writing that post, we got the Christmas morning jitters. We wanted to try every single idea we could. And so we did. And wouldn’t you know it, the ideas worked! I’m really happy to share with you our experience from an exciting month of email list building and the strategies we used to get more email subscribers. The hugely encouraging aspect to all this is that our simple email changes can be done by anyone. If you’r

Email MarketingJun 5, 2014
Email List-Building From the Experts: How to Grow a Massive Email List

Where do email subscribers fall on your list of priorities? We’ve recently pushed email toward the top of our most valued sources, and it doesn’t seem like we’re alone in that. While social media might be the hot place to push your marketing efforts, there are many who choose to rely instead on building a valuable email list. And they couldn’t be happier. Here’s Michael Hyatt, speaking about his email list of 115,000: I have literally built a multi-million dollar business on the strength of m

Email MarketingMar 5, 2014
Email Marketing’s 10 Most Important Questions, Answered

Of the many email statistics that blow my mind, I think this one wows me the most: Email reaches three times more people than Twitter and Facebook combined. That’s a lot of people! (3.6 billion or so.) Clearly email marketing deserves your time and attention. And like any aspect of marketing, there can be a learning curve to discover the ins and outs and best practices. Hopefully these answers to ten of the most common and important email questions can make the learning curve a little less st

Email MarketingOct 8, 2013
8 Effective Email Marketing Strategies, Backed by Science

The cutthroat inbox of your standard consumer roils with marketing messages, competitive subject lines, and scores of attention-seeking emails. With over 144 billion emails sent each and every day, email marketing remains one of the elite channels for business communication. So how does the signal separate itself from the noise? To be sure, finding the key to a stand-out message is critical to your bottom line—whether that bottom line is cold, hard cash or community engagement or anything in be