Tools

A collection of posts on Tools

Buffer NewsApr 5, 2023
Introducing Buffer's Revamped Zapier Integration

We’re excited to launch our completely revamped Zapier integration, enabling you to share your content to and from thousands of apps.

MastodonJan 31, 2023
Hello Fediverse! Introducing Buffer for Mastodon

Today we are rolling out support for Mastodon scheduling within Buffer. The Mastodon community is growing fast. We’re excited to explore it with you and help you build a consistent and engaging Mastodon presence.

ToolsJul 26, 2022
24 Best Social Media Apps to Help You Create Epic Social Media Content

Knowing you have to create new content for multiple social media channels every day can feel a little daunting, especially when you consider the range of disciplines needed to be successful. Nowadays, every marketer and business owner has to be part designer, photographer, videographer, copywriter, and editor, among other jobs. Thankfully, there are now a lot of easy-to-use tools out there to make these jobs more seamless for us all. What’s even better, with the right apps, you can create, pub

The 10 Top Social Media Tools Brands are Using to Succeed in 2019

How to subscribe: iTunes | Google Play | SoundCloud | Stitcher | RSS Marketers

ToolsNov 15, 2018
Introducing Stories Creator: Quickly Create Thumb-Stopping Content for Stories

As a social media marketer, a big part of your job is to build awareness of your brand and drive conversions on various social channels. This could mean creating an engaging video for Facebook. Planning out and scheduling your tweets for the week. Writing a thought-provoking article for LinkedIn Pulse. The list goes on… You do all of this because you want to use the unique, native features of each channel to connect with your audience. You want everyone to have the best possible experience e

ToolsMar 15, 2018
Are You Listening? The 20 Best Social Media Monitoring Tools

How do you know if your customers (and potential customers) are talking about you on social media? If they tagged your social media profile in their posts, you could check your notifications. If they didn’t, maybe you could search on each social media platform every time you want to find out. Sounds tedious? Here’s a better way: Use social media monitoring tools. There’s a great deal of wonderful social media tools out there. Among them are tools built specifically to help you pick out releva

ToolsJan 17, 2018
20 Top Social Media Tools to Try in 2018

Now that 2018 is here and in full swing, you might be looking for new social media tools to add to your marketing stack. According to Scott Brinker of the Chief Marketing Technologist Blog, there are now more than 5,000 tools in the marketing technology landscape 2Chief Marketing Technologist Blog, 2017 . So where do you start? As part of our State of Social Media 2018 campaign, we partnered with the team at Product Hunt to put together a list of the latest trending social media tools for m

ResourcesOct 10, 2017
13 Fantastic Places to Find Background Music for Your Video Content

Many experts predicted that 2017-2018 would be the “age of video marketing on social media ” and the data is showing that they were overwhelmingly correct. Video has erupted onto the scene with brands and businesses creating more video than ever before – with no signs of slowing down. Consumers are loving it, too! HubSpot, for example, found that 90% of users reported that product vi

ToolsSep 22, 2017
How Do You Manage Multiple Social Media Accounts? Our 12 Best Time-Saving Tools and Strategies

Maybe this sounds familiar to you: I used to log in to each and every individual network to compose new posts , check what’s happening in my streams, follow up on conversations and follower requests, and basically perform any other little bit of social media management that was on my plate. I switched to dashboards and tools, and my productivity has soared. I’d love to

ToolsSep 6, 2017
20 Tools for Creating Engaging Social Media Videos, Images and GIFs in Minutes

Creating social media content takes time. And creating great social media content takes even more time. You don’t just need to think about what types of content you’re going to create, but also how you can customize your social media posts for each platform. For example, you might create: * A video for Facebook * A GIF for Twitter * An infographic for Pinterest How do you find the time to create so many pieces of social media content? Well, here’s some good news… with the right tools, yo

30+ Free Instagram Tools to Help You Grow Your Following

More than 700 million people use Instagram and 400 million of those users check the app daily. With such a large audience, and some incredibly business-friendly updates such as Instagram Ads , Stories , and Business Tools , Instagram is becoming a must-have channel in many social media marketing strategies [https://buffer.com/resources/social-m

Online MarketingApr 6, 2017
The Marketer’s Toolbox: The 60 Marketing Tools We Use at Buffer

As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work. Our team also covers a range of marketing disciplines from social media to community building , to press relations, to con

ToolsMar 11, 2017
37 Free Social Media and Marketing Courses to Elevate Your Skills Today

When I first started out with digital marketing, I was blown away by the sheer amount of online social media and marketing courses available! I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Even today, millions of resources continue to be published online every month. It’s enough to wonder … Where can you go for the best, most useful marketing information? I’ve had the chance to test out and research a huge amount of resources, and

ToolsNov 16, 2016
The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Update (January 2018): We have an updated list of the 20 best new social media tools to try in 2018. Feel free to check it out! The social media world is a fascinating one. Every so often, a new social media platform emerges to capture our attention (Peach) or become part of our daily lives (Snapchat). The social media tools landscape can be just as fascinating — and robust! Every week, people build and launch new social media tools, empowering us marketers in our day-to-day work. To give yo

ToolsOct 11, 2016
8 Powerful Features to Help You Use Buffer to the Fullest

Social media offers a huge opportunity for you to reach and connect with people in creative ways . Via great content . Hilarious cat GIFs . Amazing brand stories . Social media helps strengthen relationships, and stronger relationships increase the likelihood of someone recommending you to their friend

ToolsSep 28, 2016
15 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

What should you do if you want to become the best at what you do? There’s probably a long list, with lots of options. One thing we’re particularly fond of at Buffer when it comes to improving ourselves is listening to podcasts relevant to our niche and industry. In our case, that means social media podcasts! What we love about podcasts is that they make it easy to hear from industry leaders and talented folks about their experiences and advice (which we might not be able to read about anywher

ToolsJul 20, 2016
The Big List of Twitter Tools: 93 Free Twitter Tools and Apps to Fit Any Need

Twitter is a fascinating adventure of relationships, entertainment, education, and fun. Now imagine layering on a few dozen power-ups . That’s how it feels sometimes when you find just the right Twitter tool. And there’s a tool for practically every desire or whim. Tools for productivity , for efficiency, for re

ToolsJul 13, 2016
The 15 Best Browser Extensions to Improve Your Social Media Marketing

This post originally published on September 22, 2014. We’ve updated it here with new extensions, images, and a Product Hunt collection. There are a few actions I perform over and over again as I work through my social media marketing plan. Do you know the feeling? You click on the same few buttons or type in the same URL. And then, one day, someone shows you a browser extension that completely rocks your world for the better. I’d love to share some of those world-rocking browser extensions wi

Tips / How ToJun 7, 2016
The Silent Revolution: Facebook Video and the Importance of Consumer Behavior

Back in 1894 to 1929, before sound could be synchronized with video, silent movies were in their heyday. In silent films, the dialogue is transmitted through muted gestures, mime and title cards which contain a written indication of the plot or key dialogue. And if you scroll through your Facebook News Feed, you may notice that in some ways, we’re moving back to those days. Here’s a clip from a recent Tech Insider video: And a clip from Gary Vaynerchuk: You’ll notice that both these clip

ToolsApr 28, 2016
The $0 Marketing Stack: 41 Free Options to Popular Paid Services and Tools

What tools do you use to get your online marketing work done? Can you do all the same work of a digital marketer, and do it for free ? The list of tools you use—often referred to as a marketing stack—probably covers a variety of different uses and needs, everything from social media marketing to content [https://buffer.com/resources/37-tips-resources-building-fine-tuned-content-marketing-mach

BufferchatNov 12, 2015
All You Need to Know About Snapchat: A Bufferchat Recap

Chris Mikulin stopped by #bufferchat on November 11th to share his insights about using Snapchat as a strategic tool. We had an awesome chat all about when, where, why and how to use it to engage with your audience/community and beyond! Check out the recap below for (almost) all you need to know about Snapchat! Catch ourweekly Twitter chat, #bufferchat, every week on Wednesdays, 9 a

ToolsJul 17, 2015
The Big List of IFTTT Recipes: 40+ Hacks for Hardcore Social Media Productivity

We are all about working smarter here at Buffer. Our focus on improvement and efficiency has led us to blog smarter , share smarter , and approach problems and activities with a fresh perspective

ToolsMay 11, 2015
Collaboration Tools for Social Media Teams: You Don’t Have to Do It All Alone

Just the other day, peeking into the social media schedule here at Buffer, I noticed that it was full of wonderfully-worded, completely click-worthy, queued posts—posts that I spent zero time writing or adding. Such is the beauty of collaborating together on social media sharing. Taking a team approach to filling a queue or managing a social channel is a splendid way of saving time on social media. You don’t have to do it all yourself. Others have amazing ideas and content to share. And of

ToolsMay 4, 2015
21 Time-Saving Pinterest Tools for Businesses and Marketers

If you’re managing multiple social media accounts —multiple channels for you and multiple channels for your brand perhaps—it sure helps to save time with the right tools. We’ve found time-saving tools for Twitter and Facebook and our daily social media marketing [https://buf