Tools
A collection of posts on Tools
Save time, automate processes, get in-depth analytics, and more with these best-in-class social media tools for 2024.
Learn how this content marketer uses AI to create more content in less time — without having these AI tools actually write for her.
A deep dive into the differences between Buffer and Hootsuite, including pricing, features, and who each social media tool might be the best fit for.
Tried and tested: These AI image generators consistently delivered the best results. Here's a look at how they work, how much they cost, and how they handled a specific prompt.
A look at the best Sprout Social alternatives, how much they cost, and some of their best features.
These AI video tools can help you write scripts, generate clips, optimize your editing, and even talk to the camera for you. Here’s a look at some of the best AI video tools I’ve tested, along with how to use them, who they’re best for, and how much they cost.
A step-by-step guide to using AI to help you create Instagram posts, including photos, captions, and videos. Here are all the tools you need to create your post from scratch.
The specific practices and prompts I use with ChatGPT to support my ADHD. Any business owner, whether neurodivergent or not, can benefit from using these tools to stay organized and productive.
There are plenty of alternative social media management tools out there, many of which are on par with — and some a bit better than — Hootsuite. Here are some of the best options.
Learn how to leverage AI social media content creation tools and save valuable time in your social media marketing efforts.
As a self-proclaimed tools nerd, I’ve tested out many of the ever-growing list of AI productivity tools on the market. These are the ones I keep coming back to.
I’ve put dozens of AI writing tools to the test — here's a deep dive into my favorite AI writing generators and who I think they’ll be most useful for.
We’re excited to launch our completely revamped Zapier integration, enabling you to share your content to and from thousands of apps.
Today we are rolling out support for Mastodon scheduling within Buffer. The Mastodon community is growing fast. We’re excited to explore it with you and help you build a consistent and engaging Mastodon presence.
Knowing you have to create new content for multiple social media channels every day can feel a little daunting, especially when you consider the range of disciplines needed to be successful. Nowadays, every marketer and business owner has to be part designer, photographer, videographer, copywriter, and editor, among other jobs. Thankfully, there are now a lot of easy-to-use tools out there to make these jobs more seamless for us all. What’s even better, with the right apps, you can create, pub
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As a social media marketer, a big part of your job is to build awareness of your brand and drive conversions on various social channels. This could mean creating an engaging video for Facebook. Planning out and scheduling your tweets for the week. Writing a thought-provoking article for LinkedIn Pulse. The list goes on… You do all of this because you want to use the unique, native features of each channel to connect with your audience. You want everyone to have the best possible experience e
How do you know if your customers (and potential customers) are talking about you on social media? If they tagged your social media profile in their posts, you could check your notifications. If they didn’t, maybe you could search on each social media platform every time you want to find out. Sounds tedious? Here’s a better way: Use social media monitoring tools. There’s a great deal of wonderful social media tools out there. Among them are tools built specifically to help you pick out releva
Now that 2018 is here and in full swing, you might be looking for new social media tools to add to your marketing stack. According to Scott Brinker of the Chief Marketing Technologist Blog, there are now more than 5,000 tools in the marketing technology landscape 2Chief Marketing Technologist Blog, 2017 . So where do you start? As part of our State of Social Media 2018 campaign, we partnered with the team at Product Hunt to put together a list of the latest trending social media tools for m
Many experts predicted that 2017-2018 would be the “age of video marketing on social media ” and the data is showing that they were overwhelmingly correct. Video has erupted onto the scene with brands and businesses creating more video than ever before – with no signs of slowing down. Consumers are loving it, too! HubSpot, for example, found that 90% of users reported that product vi
Maybe this sounds familiar to you: I used to log in to each and every individual network to compose new posts , check what’s happening in my streams, follow up on conversations and follower requests, and basically perform any other little bit of social media management that was on my plate. I switched to dashboards and tools, and my productivity has soared. I’d love to
Creating social media content takes time. And creating great social media content takes even more time. You don’t just need to think about what types of content you’re going to create, but also how you can customize your social media posts for each platform. For example, you might create: * A video for Facebook * A GIF for Twitter * An infographic for Pinterest How do you find the time to create so many pieces of social media content? Well, here’s some good news… with the right tools, yo
More than 700 million people use Instagram and 400 million of those users check the app daily. With such a large audience, and some incredibly business-friendly updates such as Instagram Ads , Stories , and Business Tools , Instagram is becoming a must-have channel in many social media marketing strategies [https://buffer.com/resources/social-m
As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work. Our team also covers a range of marketing disciplines from social media to community building , to press relations, to con