MADE FOR STARTUPS

Build your startup's voice — and your own.

Buffer helps founders and early teams build the company's brand and their own — one calm place to plan, publish, and see what's actually landing, without losing the week to it.

Buffer's All Channels calendar showing scheduled posts across accounts with a post performance popover.
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Benefits

Easy to get started

You can set up Buffer quickly and start posting right away. No long onboarding. No complicated workflows.

Automate the repetitive parts

Connect Buffer to IFTTT, Zapier, n8n, or Make, or write a script. Turn a weekly chore into a workflow that runs itself, with pre-built templates for Zapier and n8n.

Clear, useful analytics

See what's working and when to post, without digging through confusing charts. Just the insights you need to make better decisions next time.

Learn the playbook

Join small cohorts where other startups show up, post, and learn from peers a few steps ahead.

Buffer is built for founders, not enterprises

CREATE

Grow your founder brand

Made for founders doing social on top of everything else. Use the AI Assistant to draft, rewrite, or repurpose — for your company page and your personal one. Pull from your own ideas, your past posts, or a blank page.

Get started for free
Buffer's Create board organizing content ideas into Unassigned, Todo, Review, and Done columns.

Works with the tools you already use

Connect Buffer to the rest of your stack, from Canva to your AI tools of choice with our MCP, and keep your whole workflow in one place.

See all integrations

SCHEDULE

Post everywhere your audience is looking

Plan weeks of content in one sitting and let Buffer publish it at optimized times for you — across Instagram, LinkedIn, X, TikTok, Threads, Facebook, YouTube, Pinterest, Bluesky, and Mastodon.

Get started for free
Buffer's post composer alongside a calendar for scheduling content at optimized posting times.

COMMUNITY

Grow a community, not just a following

Reply to every comment and Google review from one inbox — the customers, the peers, and the occasional investor in your mentions. Spot the threads worth a real reply, and skip the ones that aren't.

Get started for free
Buffer's engagement inbox replying to a comment on a social post from one place.

Buffer API

Buffer’s public API and MCP server let you build your own integrations, automate workflows, and connect Buffer to anything. Whether you’re a developer building a tool for your team or a company building a product, the platform is open.

ANALYZE

See what's working, then do more of it

The signal you need to know whether social is actually moving the business. Understand which posts resonate with your audience and use that insight to guide what you share next.

Get started for free
A Buffer post with its analytics showing likes, replies, views, and quotes.

Startup Program

Apply for 50% off your first year

The Buffer Startup Program gets qualifying startups 50% off any paid plan for their first 12 months. Apply through the short form — we review every application within 48 hours. If you’re not ready for a paid plan, the free plan stays there as long as you need it.

Learn more about eligibility

Apply for 50% off

You’re eligible if you meet all of these:

  • Less than 50 employees
  • 2 years or younger from incorporation
  • Pre-seed, seed, or Series A funding stage
  • You're new to Buffer — you haven't held a paid plan before

Trusted by more than 200,000 startups, small businesses, and creators

RESOURCES

Learn more about growing your community on social media

FAQs

Do I need a marketing team to use Buffer?

No. Buffer is built for people doing social on top of everything else — founders, early hires, solo operators. Most of what you need is a few clicks away.

Who qualifies for the 50% off discount?

You're eligible if you meet all of these: fewer than 50 employees, two years or younger from incorporation, at the pre-seed, seed, or Series A funding stage, and new to Buffer — you haven't held a paid plan before.

How do I apply?

Apply through the short form on this page. We review every application within 48 hours.

How long does the discount last?

The Startup Program gets qualifying startups 50% off any paid plan for their first 12 months.

Can I start free first and apply the discount later?

Yes. The free plan stays available as long as you need it, and you can apply for the discount whenever you're ready to move to a paid plan.

Can I combine this with other Buffer offers?

No. The startup discount can't be combined with other promotions or offers.

Can I use Buffer for my personal founder account and the company account?

Yes. You can manage your company's channels and your personal founder channels from the same Buffer account.

I am a VC/accelerator, how can I join the Startup Partner network?

Offer your network Buffer’s exclusive discount and more! Contact us at partners@buffer.com