Buffer

Build your audience on

Your system for consistent content creation

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Active users
Posts published last month
Social platforms supported

Publish

The most complete set of publishing integrations, ever

Schedule your content to the most popular platforms including Facebook, Instagram, TikTok, LinkedIn, Threads, Bluesky, YouTube Shorts, Pinterest, Google Business, Mastodon and X.

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  • Auto-publish your content or get a notification when it’s time to post
  • Magically customize and repurpose your post for each platform
  • See everything you have scheduled in a calendar or queue view
Buffer Publish screen with a post composer, scheduling options, and multiple channels.
Buffer Publish screen with a post composer, scheduling options, and multiple channels.

Create

Turn any idea into the perfect post

Whether you’re flying solo or working with a team, Buffer has all the features to help you create, organize, and repurpose your content for any channel. There’s also an AI Assistant if you need it.

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  • Import content from Canva, Dropbox, Google and more
  • Visually organize your ideas into groups or themes
  • Add a beautiful link in bio page to your profiles
Buffer Create board with columns to organize ideas and an AI Assistant to generate ideas.
Buffer Create board with columns to organize ideas and an AI Assistant to generate ideas.

Collaborate

Great content, created together

Collaborate seamlessly with your team. Invite unlimited collaborators, assign roles and permissions, and keep everyone aligned with saved drafts and notes.

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Buffer Collaborate screen with team members,review comments and approvals.
Buffer Collaborate screen with team members,review comments and approvals.

Engage

Reply to comments in a flash

Engage with your audience on Facebook and Instagram at 10x speed. Buffer will help you triage and respond to comments from one simple dashboard.

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Buffer Engage screen with a lists of comments and a reply composer.
Buffer Engage screen with a lists of comments and a reply composer.

Analyze

Answers, not just analytics

Whether it’s basic analytics or in-depth reporting, Buffer will help you learn what works and how to improve.

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  • See the best times, formats, and frequencies to post
  • Get demographic data about your audience
  • Tag and recycle your best-performing content
Buffer Analyze screen with followers, engagement rate, and best day, type, and frequency to post.
Buffer Analyze screen with followers, engagement rate, and best day, type, and frequency to post.

Connect your favorite accounts

Creators

Grow from zerooneone million

Whether you’re just getting started on your creator journey or scaling your audience to new heights, Buffer will get your content in front of more people.

  • Save all your ideas as inspiration strikes
  • Learn exactly what content work best and why
  • Create once, crosspost everywhere
@rita_codes
34.9k followers on X
@Pauldelabaume
21k followers on LinkedIn
@yola_bastos
14.6k followers on Instagram

Small businesses

Level up your social presence without draining your time

Every minute and every dollar counts when you’re running a small business. Buffer multiplies your efforts and keeps your online presence thriving with minimal effort.

  • Schedule content weeks or even months in advance
  • See all your posts in one simple dashboard
  • World-class customer support
@midmod.mood
236k followers on Instagram
@tinalarssonli
12k followers on LinkedIn
@vanillapodbakery
5.5k followers on Instagram

Agencies

The most trusted tool for freelancers and agencies

Buffer has been helping freelancers, consultants, and agencies grow their client accounts for more than a decade.

  • Intuitive review and approval workflows
  • Custom access and permissions
  • Unlimited user invites
  • Pricing that scales with your business
  • 99% post reliability
@redpigeonmedia
2.2k followers on Instagram
@shoredupdigital
2.5k followers on Instagram
@weareinfluencemedia
5.5k followers on Instagram

Grow from zerooneone million

Whether you’re just getting started on your creator journey or scaling your audience to new heights, Buffer will get your content in front of more people.

  • Save all your ideas as inspiration strikes
  • Learn exactly what content work best and why
  • Create once, crosspost everywhere
@rita_codes
34.9k followers on X
@Pauldelabaume
21k followers on LinkedIn
@yola_bastos
14.6k followers on Instagram

About us

We’re an optimistic and gratitude-filled group of remote workers scattered around the world and dedicated to creating a product our customers will use and love.

Learn more about us

We are an open company

Since 2013, we’ve shared Buffer’s finances, team salaries, and other key metrics openly. Our commitment to transparency is rooted in our belief that it fosters trust, keeps us accountable, and helps drive positive change within our industry.

Open dashboard
MAUMonthly active users
184,254
Total customers
65,628
TeammatesAcross 17 countries
73
ARRAnnual recurring revenue
$21.9M
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Resources

Fuel your social media success

Everything you need to level up your social strategy—in one place.

Free Marketing Tools

A collection of free tools to make your social media marketing easier and more effective

Social Media Glossary

A glossary of the most popular terms to help you make sense of all the social media lingo

Social Media Marketing 101

Your go-to guide for mastering the basics of social media and beyond

Best Time to Post

Discover the best times to post on social media to maximize your engagement

Social Media Resources

A collection of articles and interviews packed with tips, stories, and insights to level up your social media marketing game

Grow your social presence with confidence

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