Simpler social media tools for authentic engagement

Tell your brand’s story and grow your audience with a publishing, analytics, and engagement platform you can trust.

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More than 75,000+ companies trust Buffer

Social media tools built with your small business in mind

Publish your content

Queue up thumb-stopping content across your social channels, and enjoy up-to-date Instagram tools.

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Analyze your campaigns

Measure your performance, create reports, and get insights to grow reach, engagement, and sales.

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"Buffer has made sharing our story and building our brand on social media so much easier."

Headshot of Huckberry's Managing Editor, Luis Cancel

Luis Cancel,
Managing Editor


Visually plan and schedule your social media campaigns

Coordinate creative campaigns to drive engagement on social.

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Measure and report on the performance of your content

Get in-depth insights to grow your reach, engagement, and sales.

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Build relationships with your audience

Engage with the most important comments faster and gain customer trust.

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We're more than a scheduling tool. Explore our features, and beat the algorithm.

Stories Planner

Plan and schedule your Instagram Stories on web or mobile

Shop Grid

Connect your "link in bio" to multiple URLs viewed on a shoppable page

First Comment

Include a first comment when you schedule Instagram posts

Hashtag Planner

Create, save & organize hashtags to use in your Instagram posts

Instagram tagging

Add your location and user tags as you schedule posts on Instagram

Stories & Post Analytics

Measure the performance of stories, individual posts, and hashtags

Custom Reports

Build custom reports and easily share them with your team


Get answers to common questions about your social media strategy

Support companies that align with your values

At Buffer, we’re committed to putting our values into practice. Check out our fully-transparent salaries, business metrics, remote culture, parental leave policies, and why we bought out our investors.

Get to know us
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Businesses all over the world trust Buffer to build their brands

10 years

in business




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social followers

An official marketing partner of the industry leaders

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Join 75,000+ growing businesses that use Buffer to drive engagement on social

  • No credit card required
  • 14-day free trial
  • Cancel anytime

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