Creator Marketing - Page 2

A collection of posts to help creators as they grow their audiences across social media platforms.

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Our analysis of 1 million+ Facebook posts found that replying to comments is linked to 9.5% more reactions. Here's the data and how to make it work for you.

Reading time7 minute read

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Here are 11 tools that pull all your metrics together, across all your platforms — and help you make sense of all the numbers.

Reading time19 minute read

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Without engagement, social media is just media. In this article, you’ll learn nine actionable and authentic ways to boost your content’s engagement.

Reading time25 minute read

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An inside look at how the Instagram algorithm works for the feed, explore page, stories, and reels — and how to make it work for you in 2026.

Reading time21 minute read

Topic
YouTube
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Our analysis of millions of YouTube videos reveals the best times to post both long-form videos and shorts — and the patterns have shifted.

Reading time14 minute read

Topic
Data
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Video, photos, carousels, or text? We dug into Buffer’s data, analyzing millions of social posts from Instagram, TikTok, LinkedIn, Facebook, Threads, and more to find out which content format performs best.

Reading time11 minute read

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Learn the ideal image sizes for all types of Instagram posts so your content is always pixel-perfect.

Reading time11 minute read

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You'll recognize some of these social media sites right away. Others might be new to you — and could be exactly what your brand needs to reach the right people.

Reading time20 minute read

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Twitter
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We analyzed more than 8.7 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).

Reading time11 minute read

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Twitter
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If you’re new to X, or feel like you’re no longer sure how to use Twitter after all the changes, this article has you covered with everything you need to know. 

Reading time22 minute read

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TikTok
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We've rounded up 14 tried-and-tested ways to grow your TikTok following authentically — no shortcuts, just strategies that actually work.

Reading time20 minute read

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Threads
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Replying to Threads comments boosts engagement by 42%, according to our analysis of 128,000 posts. Here's why Threads rewards replies more than any other platform.

Reading time7 minute read

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Twitter
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All the latest details about X's algorithm — plus the timeless strategies creators and brands rely on to build real, lasting momentum.

Reading time14 minute read

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Bluesky
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A step-by-step guide to scheduling Bluesky posts, cross-posting to other platforms like X or Mastodon, and even creating threads.

Reading time7 minute read

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Threads
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Here's a roundup of the top new features they've added since launch — and how each one can help you show up and connect with your audience.

Reading time12 minute read

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Threads
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Tried and tested strategies for growing your following on Threads, with insider tips from the Threads team.

Reading time11 minute read

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Threads
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We analyzed millions of Threads posts sent through Buffer to figure out which time slots got the most engagement.

Reading time13 minute read

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Creator
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Our team of experienced creators at Buffer share their advice on starting to post on social media.

Reading time11 minute read

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When creators reply on Instagram, their posts perform better relative to their own baseline, according to a study of more than 700K posts.

Reading time7 minute read

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Managing 3, 5, or 10+ accounts? Here are 7 tactics to schedule, crosspost, and run every social account from one dashboard — plus the free tool that does it all.

Reading time11 minute read

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Creator
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Dive into the forces shaping social media in 2026 and what they could mean for creators.

Reading time15 minute read

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Creating content once shouldn’t mean using it once. This article answers key repurposing questions, then shows how to turn long- and short-form content into more — without more work.

Reading time16 minute read

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Instagram analytics can be a goldmine of insights to help you grow. This article will share which metrics you should monitor and the analytics tools that can help.

Reading time11 minute read

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More followers on Pinterest could mean a boost in subscribers, sign-ups, sales, brand awareness, and more. Here are 20 practical tips you can start using today.

Reading time15 minute read