Hailley Griffis

Publications Flow

Social Media Content Ideas for Every Official (and Non-Official) Holiday of 2022

Jan 20, 2022 9 min read Social Media Marketing

We’ve outlined a calendar of all of the official (and slightly less official) holidays in 2022 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm.

Hailley Griffis, Head of Public Relations @ Buffer

Publications

21 Small Business Brands We Love

Dec 20, 2021 7 min read Small Business

A list of 21 small businesses that have really impressed us this year.

Hailley Griffis, Head of Public Relations @ Buffer

Publications Flow

How to Hire a Social Media Manager: Our Exact Process and Job Description

Dec 15, 2021 8 min read Flow

I’ve recently been going through the process of hiring a new social media manager for Buffer so I wanted to share what I’ve learned so far to help anyone else who wants to bring on a social media manager for their team.

Hailley Griffis, Head of Public Relations @ Buffer

Publications Flow

What’s in a Brand? A Step-by-Step Guide for Companies at Every Size

Dec 9, 2021 8 min read Brand Marketing

These days, the strongest brands out there have a clear “why.” During every interaction with a business, customers are clear on why it exists, why it stands out, and why they should buy from it. Here’s a step-by-step process that companies of any size can use to create a standout, memorable brand.

Hailley Griffis, Head of Public Relations @ Buffer

Publications

How Small Business Owners Can Find Balance in an Always-on World

Dec 8, 2021 4 min read Small Business

If you’re seeking a bit more balance while simultaneously wanting to continue growing your business, this article is for you.

Hailley Griffis, Head of Public Relations @ Buffer

Publications

New: Access Dropbox, Google Drive, and One Drive From Right Within Buffer

Nov 18, 2021 2 min read Buffer News

Now, with just a few clicks, you can import content directly into Buffer from Dropbox, Google Drive, and One Drive. Alongside our recent Canva integration — it has become easier than ever to create and publish social media posts without having to leave Buffer.

Hailley Griffis, Head of Public Relations @ Buffer

Publications Flow

Grow Your Influence, Build Your Brand: 4 Powerful Ways to Use LinkedIn

Nov 18, 2021 5 min read LinkedIn

While you can gain plenty of traction simply by posting now and then, there are tools you may not know about that can improve your impact. Read on for a few new ways to start using LinkedIn today—along with examples of how a few entrepreneurs have put them to use.

Hailley Griffis, Head of Public Relations @ Buffer

Publications Flow

4 Tips for Consistently Generating High-Quality Social Media Content for Your Small Business

Nov 17, 2021 5 min read Social Media Marketing

There are a lot of great ways to come up with content ideas that don’t require an entire social team. Here are a few ideas that I’ve seen work over the years.

Hailley Griffis, Head of Public Relations @ Buffer

Publications Flow

How LinkedIn Has Transformed The Businesses of These 3 Entrepreneurs

Nov 12, 2021 5 min read LinkedIn

I sat down with a few founders to learn more about how LinkedIn has transformed their businesses. Read on to hear their stories, see their results, and learn the strategies you can start implementing today.

Hailley Griffis, Head of Public Relations @ Buffer

Publications Open

2021 Pay Analysis: How We’ve Lowered Our Gender Pay Gap From 15% to 5.5%

Mar 24, 2021 5 min read Open

Here are all of our numbers from our 2021 pay analysis, along with more on the positive impact that transparency has had on the gender pay gap for us.

Hailley Griffis, Head of Public Relations @ Buffer

Publications Open

Why Transparent Email Stopped Working For Us and What We Do Instead

Jul 2, 2020 6 min read Open

We used to have a system called "transparent email" for all internal communication at Buffer. That stopped working for us, here's what we do now.

Hailley Griffis, Head of Public Relations @ Buffer

Publications Open

Pay Analysis Update: Examining Equal Pay at Buffer in 2020

Apr 10, 2020 5 min read

Editor’s Note: Thanks for checking out this post! We’ve released our updated 2021 pay analysis here. You can’t improve something if you

Hailley Griffis, Head of Public Relations @ Buffer

Publications Open

Asynchronous Communication and Why It Matters For Remote Work

Mar 17, 2020 4 min read

One remote work best practice that we live by at Buffer is asynchronous communication. This concept simply means that work doesn’t happen at the

Hailley Griffis, Head of Public Relations @ Buffer

Publications Open

This Is Why Remote Workers Want To Keep Working Remotely

Feb 11, 2020 3 min read

We just released our annual State of Remote Work report, and one of the most consistent responses is that when we ask remote workers if

Hailley Griffis, Head of Public Relations @ Buffer

Publications Flow

How Brands Can Leverage Pinterest To Make Sales

Dec 20, 2019 5 min read Pinterest

Did you know: Pinterest is such a key part of the buying journey for its users that over 90 percent of weekly active Pinners use

Hailley Griffis, Head of Public Relations @ Buffer

Publications Open

Our Most Requested Books of 2019: 20 Books the Buffer Team Loved This Year

Dec 12, 2019 5 min read

As 2019 comes to a close, there are a lot of fun, interesting, and important numbers for us to look back on at Buffer. One

Hailley Griffis, Head of Public Relations @ Buffer