Kirsti Lang

Kirsti Lang

Kirsti is a journalist turned content marketer based in Cape Town, South Africa. Her work has appeared in publications like Women's Health, Harper's Bazaar, Runner's World, Red, and Sheerluxe.

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A collection of 31 posts

15 Communities for Creators to Help You Connect, Learn, and Find Brand Partnerships

From sharing learnings with other creators to finding and negotiating brand deals, these communities are a treasure trove for influencers and professional creators.

TwitterFeb 26, 2024
The Best Time to Post on Twitter/X in 2024: 1 Million Tweets Analyzed

We analyzed more than 1 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).

ThreadsFeb 19, 2024
9 Things You Need to Know About the Threads Algorithm (According to The Threads Team)

Here’s a round-up of everything we know about how the Threads algorithm works, along with a few predictions for the future.

InstagramFeb 16, 2024
How to Schedule Instagram Stories: 2024 Guide

How to schedule Instagram Stories, step-by-step, and plus tips and tricks to get the most out of your content.

9 Leap Day Ideas for Your Social Media on February 29 (With Examples from Real Brands + Creators)

Out-of-the-box ways to celebrate Leap Day — whether you’re a creator or a brand.

YouTubeFeb 12, 2024
When is the Best Time to Post on YouTube? We Analyzed 1 Million Videos to Find Out

Videos and shorts posted on these days and at these times tend to get higher views.

TwitterFeb 7, 2024
9 Ways to Grow Your Following on X/Twitter

Twitter is changing — but the best ways to grow and engage your following on the platform remain the same. Here are nine tried-and-tested strategies to help you grow on X.

TikTokFeb 6, 2024
9 Lessons From the Ultimate World Cruise Creators Who Have Taken Over TikTok

These TikTokers rose to social media success (and internet fame) in a matter of weeks. Here's their advice for other creators (+ more CruiseTok learnings).

ResourcesFeb 2, 2024
How to Find Trending TikTok Sounds While They’re Still Popular (+ 11 of the Best From 2024)

How to source the best audio clips for your TikToks while they’re still popular, plus examples of TikTok sounds with staying power.

YouTubeJan 30, 2024
How to Get More Subscribers on YouTube in 2024

Tried and tested tactics to help you reach a wider audience on YouTube — and convert them to subscribers.

ThreadsJan 23, 2024
How to Grow on Threads: 9 Learnings from the Buffer Team

In our time on Threads, the Buffer team has picked up some patterns — here are our tried-and-tested strategies for growing your following on Instagram's new platform.

LinkedInJan 18, 2024
I Tried LinkedIn Premium as a Creator — Here’s My Honest Review

Everything you need to know about using LinkedIn Premium to build your personal brand, increase engagement, and grow your following.

Your Social Media Content Calendar and Ideas List for Every Official (and Non-Official) Holiday of 2024

Kickstart your 2024 social media calendar by mapping out all the year's important official (and goofy, unofficial) holidays.

ThreadsJan 2, 2024
Here’s Every New Feature Threads Has Built Since Launch (+ How to Use Them)

All the new features on Threads by Instagram, plus how to use them to grow your following.

InstagramDec 11, 2023
I Got Meta Verified on Instagram — Here’s My Honest Review

I put Meta Verified — and the coveted blue check — under the microscope for two weeks. The results were definitely not what I expected.

Steal This Social Media Calendar Template (+ How to Make Your Own From Scratch)

Create your own social media calendar with a step-by-step guide, or use this free calendar template to get planning right away.

OpenDec 1, 2023
I Asked 13 Buffer Leaders for Advice on Succeeding in My New Role

As a new Bufferoo, I asked my teammates how to thrive at the company. Their guidance will stay with me for the rest of my career — and it might help you, too.

InstagramNov 15, 2023
How to Find Trending Audio on Instagram (+ 13 of the Best From 2023)

If you always feel like you’re chasing the tail-end of audio trends on the app, you’ve come to the right place. In this article, I’ll guide you through all the methods you can use to find the most popular music and sounds on Instagram before they drop off the charts.

Brand MarketingNov 13, 2023
9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Black Friday and Cyber Monday marketing guidance to help you stand out from the crowd — complete with tried-and-tested examples.

10 Content Marketing Metrics to Track (+5 Experts on the Ones that Matter to Them)

A guide to the content marketing metrics that will help you measure success, plus guidance from top content marketing leaders.

InstagramNov 6, 2023
11 Places to Find Scroll-stopping Instagram Templates for your Posts, Stories, and Reels

If you’re a graphic design or video-editing novice, this list of the best places to find Instagram templates will have you creating beautiful content in minutes.

I Want to Pivot My Personal Brand — 6 Experts Told Me How to Do It

Personal brand experts walked this writer through exactly how to switch up her personal brand — and offered some more general advice, too.

How to Schedule Posts to Bluesky and Cross-post from Other Platforms

This simple shortcut will help you cross-post and schedule posts to Bluesky with your iPhone.

News and TrendsOct 18, 2023
9 New Instagram Features and How to Use Them

From AI stickers to Broadcast Channels, here's everything you need to know about Instagram’s latest features, with a step-by-step guide to using them all.