All posts
A collection of 2,425 blog posts
- Topic
- Tools
- Published
Save time, automate processes, get in-depth analytics, and more with these best-in-class social media tools for 2026.
Reading time19 minute read
- Topic
- Buffer News
- Published
Learn how Buffer's new Smart Scheduling feature uses platform-specific insights to recommend optimal posting times and why it's just the start of a more insights-driven social media experience.
Reading time3 minute read
- Topic
- TikTok
- Published
We've rounded up 14 tried-and-tested ways to grow your TikTok following authentically — no shortcuts, just strategies that actually work.
Reading time20 minute read
- Topic
- Published
We analyzed 14 million Facebook posts to pinpoint the best time to post on Facebook, the best day to post on Facebook, and which days and times are best avoided.
Reading time10 minute read
- Topic
- Published
Facebook Ads can feel overwhelming at first, but they don't have to be. Here's what you need to know to get your campaigns up and running — without the stress.
Reading time15 minute read
- Topic
- Threads
- Published
Replying to Threads comments boosts engagement by 42%, according to our analysis of 128,000 posts. Here's why Threads rewards replies more than any other platform.
Reading time7 minute read
- Published
Buffer does a lot more than schedule posts. Here's everything else it can do : from managing comments across platforms to tracking what's actually working with analytics.
Reading time5 minute read
- Published
There are plenty of alternative social media management tools out there, many of which are on par with — and some a bit better than — Hootsuite. Here are some of the best options.
Reading time9 minute read
- Topic
- Published
From subscriptions to UGC to merch — discover 12 ways to monetize your Instagram following, even if you don’t have a massive following.
Reading time16 minute read
- Topic
- TikTok
- Published
We analyzed 7.1 million TikTok posts to find the best time to post on TikTok in 2026. Here's what the data says — plus how to find your own best times.
Reading time14 minute read
- Published
Schedule smarter. Compare the top social media scheduling tools of 2026, see side-by-side features and pricing, and learn how to choose the right scheduler for your workflow.
Reading time14 minute read
- Topic
- Open
- Published
In this article, Senior Design Engineer David Luhr, breaks down the details behind the new homepage hero on Buffer.com.
Reading time9 minute read
- Topic
- Bluesky
- Published
A step-by-step guide to scheduling Bluesky posts, cross-posting to other platforms like X or Mastodon, and even creating threads.
Reading time7 minute read
- Topic
- Published
I have over 15,000 followers on Instagram, and I've helped grow Buffer's Instagram account to over 100K. Here are tried-and-tested tactics that genuinely work.
Reading time21 minute read
- Topic
- Content Marketing
- Published
A curated list of 23 newsletters for social media managers, marketers, and creators — organized by what they'll do for your work: keep you current, sharpen your skills, or spark new ideas.
Reading time14 minute read
- Topic
- Published
What Instagram verification is, the two ways to get a blue check, (with and without paying for Meta Verified), plus some FAQs about the process.
Reading time10 minute read
- Topic
- Buffer News
- Published
See what's trending on Threads before you post. Buffer's Trending Topics helps you join conversations that already have momentum and reach new audiences.
Reading time5 minute read
- Topic
- Threads
- Published
Here's a roundup of the top new features they've added since launch — and how each one can help you show up and connect with your audience.
Reading time12 minute read
- Topic
- Threads
- Published
Tried and tested strategies for growing your following on Threads, with insider tips from the Threads team.
Reading time11 minute read
- Topic
- Published
Stop chasing the tail-end of Instagram audio trends — here are the latest trending songs on Instagram in February 2026.
Reading time6 minute read
- Topic
- Flow
- Published
As a content writer at Buffer who's always deep in the latest AI tools, I've tested dozens to find the ones worth keeping. These are the 14 AI social media content creation tools that do everything from feeding my thinking to automating the busywork.
Reading time22 minute read
- Topic
- Open
- Published
A few weeks ago, we completed our seventh profit share at Buffer, distributing $377,005 to 75 teammates.
Reading time4 minute read
- Topic
- Threads
- Published
We analyzed millions of Threads posts sent through Buffer to figure out which time slots got the most engagement.
Reading time13 minute read
- Topic
- TikTok
- Published
An up-to-date list of the most viral songs and sounds on TikTok in February 2026 — and how to use them to boost your content.
Reading time8 minute read