All posts
A collection of 2,633 blog posts
- Topic
- Open
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In this article, Kateryna shares the results from testing four AI-powered speech-to-text tools in her daily workflow.
Reading time6 minute read
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Social listening is the art and science of monitoring what your buyers and potential customers are saying about. Here are the six best tools that make this job easier.
Reading time10 minute read
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- Creator
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In this post, we get into how I filled up my calendar with questions from my community – and used Buffer's Community feature to translate them to content.
Reading time6 minute read
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You don’t need a big budget to build a big audience. Use these smart strategies to get more followers on Facebook, starting today.
Reading time15 minute read
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We analyzed more than 1 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).
Reading time9 minute read
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- Creator
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Here's how I set up a content loop of ideas using AI – and how you can do it too.
Reading time6 minute read
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- Small Business
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Emily Grey knew her small boutique couldn’t compete with other sales on Black Friday, so she decided to try something completely different for her holiday promotion. Learn why it’s helped her business succeed year after year, and how you can approach the holiday season differently.
Reading time5 minute read
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- TikTok
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Everything you need to know before your first TikTok LIVE, including a step-by-step guide and best practices, along with some ideas to inspire you.
Reading time11 minute read
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Throwing stuff on the wall and seeing what sticks won’t guarantee a positive ROI from your social media efforts. Learn how to build an effective social media strategy from scratch in seven steps.
Reading time17 minute read
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- Holiday Season
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Consumer sentiments and shopping habits are changing. In this article, we highlight alternative approaches to Black Friday for businesses.
Reading time7 minute read
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- Brand Marketing
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Black Friday and Cyber Monday marketing guidance to help you stand out from the crowd in 2025 — complete with tried-and-tested examples.
Reading time10 minute read
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- Productivity
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As a self-proclaimed tools nerd, I’m testing the ever-growing list of AI productivity tools on the market. These are the ones I keep coming back to.
Reading time10 minute read
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- Creator
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Here's the framework and a simple Google Sheets template that changed things for me, along with how to replicate it yourself.
Reading time7 minute read
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To get the attention of the massive audience for Instagram Stories, you’ll need to get creative. Here are some genius story ideas (with examples!) that you can apply to your next story.
Reading time6 minute read
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- TikTok
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There are various strategies to increase your chances of achieving viral success on TikTok. This article will share 10 such tips.
Reading time14 minute read
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- Flow
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Wondering how to source the best audio clips for your TikToks while they’re still popular? Here are 9 ways to find trending TikTok sounds in 2026.
Reading time11 minute read
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An inside look at how the Instagram algorithm works for the feed, explore pages, stories, and reels — and how to make it work for you in 2026.
Reading time19 minute read
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- Creator
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Inside the mindset shift that has helped me stay consistent, be more productive, and not lose hours to scrolling when I should be creating.
Reading time9 minute read
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- TikTok
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An up-to-date list of the most viral songs and sounds on TikTok in November 2025 — and how to use them to boost your content.
Reading time7 minute read
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- Tools
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Save time, automate processes, get in-depth analytics, and more with these best-in-class social media tools for 2025.
Reading time23 minute read
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- Tools
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Discover 11 social media engagement tools that help you reply to comments faster, manage DMs, and build stronger audience connections.
Reading time12 minute read
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- Buffer News
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With Buffer's Community, you can see and reply to comments from Instagram, Facebook, Threads, Bluesky, X, and LinkedIn — all in one workspace. For free.
Reading time7 minute read
- Topic
- Data
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Replying to comments can boost social media engagement by 5-42% across platforms, according to our analysis of nearly 2 million posts. Here's how it works and why it matters.
Reading time7 minute read
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Learn all about user-generated content — what it is, why you should use it, and how to leverage it in your marketing channels.
Reading time14 minute read