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A collection of 2,617 blog posts
Instagram’s new Friends Map is here. Learn how it works, how to keep your location private, and what it means for creators and brands.
Reposting just got easier. Whether you’re using Instagram’s new repost button or the classic workarounds, here’s how to share content the right way — with tips to grow your reach and celebrate your community.
Take your content from simple to studio quality: Here’s a look at some of the best AI video editors available, who they’re best for, and how much they cost.
Here are some easy Instagram Reels trends to add to your content calendar (and yes, they’re actually fun to make).
From downloadable PDFs to spreadsheets to tools, here are over a dozen free calendar templates to help you plan your social media content — in the way that makes the most sense for you.
In this article, Suzanne, Buffer's Operations Manager, goes in-depth on how we encourage self-improvement at Buffer.
Since August 2024, I’ve posted on LinkedIn daily without missing a beat. Here’s my exact system for posting consistently, even when I didn’t feel like showing up.
From tools to timing, this guide to scheduling tweets in 2025 helps you show up more often and connect with more people on X/Twitter.
The essential TikTok statistics you need to know in 2025 — from demographics to what is actually driving views and engagement on the platform.
Find the right tools for every part of your social media workflow — content, engagement, analytics, and more.
A big-picture view of why we’re rebuilding the API at Buffer, who it’s for, and where we’re headed next.
Here’s how to schedule posts on LinkedIn — and why scheduling can help you grow your audience.
We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to post on TikTok for maximum views.
Discover 20+ essential Instagram statistics that reveal the platform's reach, effectiveness, and continued growth.
We analyzed more than 2 million Instagram posts sent through Buffer to pinpoint the best time, day, and post format for maximum reach.
Learn exactly how to schedule posts on TikTok via your mobile and computer.
How to find Instagram Reel trends while they're still hot enough to make an impact, along with some of the best we’ve seen on the platform this year.
TikTok just introduced Bulletin Boards, similar to Instagram's Broadcast Channels. Here's what you need to know.
We've reopened submissions for the new, cohort-based version of the Buffer Guest Post Program. Learn more in this article.
Video, photos, carousels, or text? We dug into Buffer’s data, analyzing millions of social posts from Instagram, TikTok, LinkedIn, Facebook, Threads, and X to find out which content format performs best.
In this article, you'll find 20+ essential LinkedIn statistics that reveal the platform's reach, effectiveness, and continued growth.
We've been hosting Retreats at Buffer for 12+ years. In this article, we've detailed everything we've learned from 14 Retreats.
Learn the fundamentals and advanced principles of Instagram marketing — with examples, expert tips, and timely best practices.
The ins and outs of Instagram Stories, from getting started to advanced strategies that will make your stories stand out on Instagram.