All posts - page 5

A collection of 2,404 blog posts

Published

Learn how Buffer's new Smart Scheduling feature uses platform-specific insights to recommend optimal posting times and why it's just the start of a more insights-driven social media experience.

Reading time3 minute read

Topic
TikTok
Published

We've rounded up 14 tried-and-tested ways to grow your TikTok following authentically — no shortcuts, just strategies that actually work.

Reading time20 minute read

Published

We analyzed 14 million Facebook posts to pinpoint the best time to post on Facebook, the best day to post on Facebook, and which days and times are best avoided.

Reading time10 minute read

Published

Facebook Ads can feel overwhelming at first, but they don't have to be. Here's what you need to know to get your campaigns up and running — without the stress.

Reading time15 minute read

Topic
Threads
Published

Replying to Threads comments boosts engagement by 42%, according to our analysis of 128,000 posts. Here's why Threads rewards replies more than any other platform.

Reading time7 minute read

Published

Buffer does a lot more than schedule posts. Here's everything else it can do, from managing comments across platforms to tracking what's actually working with analytics.

Reading time5 minute read

Topic
Twitter
Published

All the latest details about X's algorithm — plus the timeless strategies creators and brands rely on to build real, lasting momentum.

Reading time14 minute read

Topic
Open
Published

In this article, Senior Design Engineer David Luhr, breaks down the details behind the new homepage hero on Buffer.com.

Reading time9 minute read

Published

See what's trending on Threads before you post. Buffer's Trending Topics helps you join conversations that already have momentum and reach new audiences.

Reading time5 minute read

Topic
Threads
Published

Here's a roundup of the top new features they've added since launch — and how each one can help you show up and connect with your audience.

Reading time12 minute read

Topic
Threads
Published

Tried and tested strategies for growing your following on Threads, with insider tips from the Threads team.

Reading time11 minute read

Topic
Open
Published

A few weeks ago, we completed our seventh profit share at Buffer, distributing $377,005 to 75 teammates.

Reading time4 minute read

Topic
Threads
Published

We analyzed millions of Threads posts sent through Buffer to figure out which time slots got the most engagement.

Reading time12 minute read

Topic
Creator
Published

Our team of experienced creators at Buffer share their advice on starting to post on social media.

Reading time11 minute read

Published

When creators reply on Instagram, their posts perform better relative to their own baseline, according to a study of more than 700K posts.

Reading time7 minute read

Topic
Threads
Published

Here’s a round-up of everything we know about how the Threads algorithm works, along with a few predictions for the future.  

Reading time13 minute read

Topic
Creator
Published

Dive into the forces shaping social media in 2026 and what they could mean for creators.

Reading time15 minute read

Published

In this article, we’ll walk you through everything you need to know about creating and using GIFs effectively.

Reading time14 minute read

Published

Creating content once shouldn’t mean using it once. This article answers key repurposing questions, then shows how to turn long- and short-form content into more — without more work.

Reading time16 minute read

Published

Instagram analytics can be a goldmine of insights to help you grow. This article will share which metrics you should monitor and the analytics tools that can help.

Reading time12 minute read

Published

Gabriela Zedán breaks down why community is more important than ever.

Reading time7 minute read

Published

More followers on Pinterest could mean a boost in subscribers, sign-ups, sales, brand awareness, and more. Here are 20 practical tips you can start using today.

Reading time15 minute read

Topic
Twitter
Published

Everything you need to know about Twitter analytics, including how to find key metrics and how to use them to make smarter decisions.

Reading time14 minute read

Topic
Bluesky
Published

In this article, we’ll walk you through setting up Bluesky and share some tips to help you get started posting on the platform.

Reading time11 minute read