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Guest Author

Guest Author

A collection of posts by Guest Authors

A collection of 8 posts

ToolsJun 7, 2012
7 Great Tools To Make Your Twitter Account Stand Out

This is a guestpost by Mary Weinstein (@MerryWhy ). Mary is a blogger and data feed management consultant.  More on her at the bottom of the post. I love an ice cream sundae, but it’s not quite as amazing without that cherry on top. Similarly, Twitter is an amazingly helpful tool and with the help of some apps can take it to the next level of deliciousness. Below are the most useful applications which have served as the toppings

ToolsMay 24, 2012
6 Ways To Use Ifttt & Buffer For Social Media Success

Social media networking is fun, however to achieve success, maximize our efforts and time spent, we will need to use tools. This guide utilizes Buffer and If This Then That (IFTTT). For the benefit of readers that are new to Buffer and IFTTT, here is what these 2 free web tools can do for you: Buffer: Schedule Facebook status updates, tweets, and LinkedIn updates. I believe in the near future more will be added, and this will create more opportunities for us to leverage Buffer further. IFTTT:

Buffer NewsApr 5, 2012
How I Increased my Facebook Engagement by 200% with Buffer [Case Study]

This is a guestpost by Brandon “Oxhorn” Dennis of Scotch and Smoke Rings , more about him at the bottom of the post. Here is how it all started. I was super excited, when I opened my inbox one day and discovered this: Gilt, a website with accessories for only the classiest of gents, was giving a huge discount to people based on their Klout score. Over the years, I’ve built up a following because World of Warcraft machinima and musi

Guides & CoursesMar 27, 2012
The Ultimate Guide To Becoming An Amazing Twitter Curator

This is a guestpost by Simon Blackley (@simonblackley) of communications agency ESN . More about Simon at the end of the post. News, ideas and pictures of dogs wearing sunglasses spread around the planet with unprecedented speed. I found that we enrich our online networks by finding, selecting, combining and contextualising content that will be of value to them. In doing so, we build our own social brands. But we have lives, too! – jobs, families and strange hobbies. With

Content MarketingMar 22, 2012
HOW TO Improve Your Blog Posts and Save Time with Zemanta

This a guest post from Amanda DiSilvestro, content writer at Resource Nation. More about Amanda at the bottom of the post. Most bloggers would jump at the chance to let a tool help them create a better blog in less time. As it turns out, an online tool known as Zemanta will do just that. This plugin will actually look at the content you upload for your blog and will then analyze the context. I’ve had some great results with Zemanta in the past. The tool will use language processing algorithms

Tips / How ToMar 15, 2012
5 Great Ways To Use Foursquare To Get More Business

This is a guest post by Matt Hamilton, great blogger and Social Media enthusiast at Near Coast Media . More about him at the bottom of the post. It’s nothing new any more and I’m sure you have heard. At over 15 million users, Foursquare has recently grown up from nice gimmick to powerful business tool. In short, it is a smart phone location based app that allows you to ‘check in’ to businesses that you are visiting. The app shares these updates with your friends

Guides & CoursesFeb 7, 2012
The Beginners Guide To Market on Twitter In A Genuine Way

The following post is a guestpost from Alicia Cowan , a great Social Media thinker and blogger. More about her at the bottom of the post. You’ve probably heard or even learnt that it’s not very effective to hard sell on Twitter. Constantly pitching your own products and services will get you nowhere. So the only thing hard selling will get you is unfollowed, blocked or labelled a spammer. Ouch! That’s all true – but we’re not using Twitter just for fun! We’re

Customer ServiceJan 23, 2012
4 Tips To Combat Twitter Attacks

This is a guestpost by @BeckyNeely, Content Queen at HelpScout, Online Customer Service with a Personal Touch. More about Becky at the bottom. Twitter currently hosts more than 100 million active users. That’s a statistic that couldn’t show the social media site’s meteoric and influential rise over the last five years and better. Given Twitter’s reach, it’s understandable for customers to view it as an accessible forum where their opinions will be heard. Unfortunately, I found that most of the