Introducing boosted post insights: Compare organic and paid results at a glance
You can now measure and analyze your Facebook and Instagram boosted posts in Buffer, compare paid vs organic results, and add them to your social media reports.
Real-life marketing stories, trends, and strategies from social media’s most engaging brands. Find out what social media strategies are working today and how to drive meaningful engagement, activity, and results from social media.
How Huel Uses Social Media to Reach an Audience of 400,000+
Learn how a growing direct-to-consumer brand keeps their social media audience satisfied using original content and Buffer.
A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel
Learn the Unsplash strategies working today and how you can make the most of this "blue ocean" channel.
How to Pre-Launch on Instagram: The Inside Story of Jot Coffee’s Social Media Strategy
In this post, we give you a behind-the-scenes look at how Jot Coffee, a newly launched DTC coffee brand, built excitement for its launch on Instagram and how to create a community from day one.
Introducing Best Time to Post: Personalized Recommendations to Increase Your Reach on Instagram
Search “best time to post on Instagram” and you’ll find countless articles telling you when to post according to studies of a few million Instagram posts. We have written such articles ourselves. For a long time, we thought that’s the way to grow our reach and engagement on
How Brands Can Leverage Pinterest To Make Sales
Did you know: Pinterest is such a key part of the buying journey for its users that over 90 percent of weekly active Pinners use Pinterest to make purchasing decisions. Talk about buying power! Not only are Pinterest users making purchase decisions on the platform, 83 percent say they are
