Social Media Marketing - Page 6
A collection of posts on Social Media Marketing

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In this 2024 predictions review, we’ll dive into how this year panned out in social through the lens of these themes, exploring what came true, where we didn’t quite hit the mark, and the lessons for creators and brands alike.
Reading time7 minute read

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From Beyoncé going country to Reddit going public, social media had no shortage of events to talk about (and meme about, for that matter).
Reading time10 minute read

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- Buffer News
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Discover everything Buffer shipped in 2024 to help you create, schedule, and manage social media. From new tools like kanban boards to support for Threads and Bluesky, explore the updates designed to make content creation easier for you.
Reading time3 minute read

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- Data
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In this report, we look at data on 11 social media platforms available in Buffer to determine social network usage trends.
Reading time11 minute read

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- YouTube
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Discover 15 reliable places to find music for YouTube videos, from free options to premium services. Plus, learn music licensing basics to protect your channel.
Reading time12 minute read

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Start planning your social media content for 2025 with this handy list — it covers monthly themes, major international and U.S. holidays, and fun ‘national celebration’ dates.
Reading time14 minute read

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Have you ever noticed that your best ideas come when you're talking things out with someone? I'm a verbal processor, and knowing that about myself has completely changed how I approach content creation and setting up my workflows to support how I do my best work.
Reading time7 minute read

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Here’s a no-frills guide to Instagram hashtags and how to use them.
Reading time9 minute read

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Discover 40 free, high-quality social media icons to elevate your website's design. From minimalist to creative and colorful, find the perfect icon set that matches your brand's style.
Reading time8 minute read

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- Flow
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Link in bio tools help you collate multiple URLs in one place so you can add them in your social media bio. Here are the best software for unique use cases.
Reading time11 minute read

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- TikTok
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All the requirements you need to meet to add a link to your bio on TikTok, how to add your link, plus solutions if the link in bio feature isn't working for you.
Reading time8 minute read

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- Influencer Marketing
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Learn the basics of influencer marketing and how to create a winning strategy with this step-by-step guide for beginners (including tips from the experts).
Reading time19 minute read

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The key differences between Instagram's professional and personal account options, plus how to switch yours.
Reading time7 minute read

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I'm delighted to share that we have introduced support for Bluesky in Buffer. This is an important moment for us as a company, and there are a number of reasons that adding Bluesky is personally meaningful for me.
Reading time6 minute read

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You can now add your personal Instagram profile to Buffer and schedule posts via reminder notifications. This update gives you the flexibility to manage Instagram your way, whether you’re here to share memories, grow your influence, or build your business.
Reading time3 minute read

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- Bluesky
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In this article, we cover how to use Bluesky as well as some tips to get started sharing your posts on the platform.
Reading time9 minute read


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- Brand Marketing
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Black Friday and Cyber Monday marketing guidance to help you stand out from the crowd in 2024 — complete with tried-and-tested examples.
Reading time9 minute read

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Must-bookmark sites and tools to help you find free, high-quality images for your social media and marketing content
Reading time12 minute read

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- Creator
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One of the key reasons Gigi believes she has been so successful at maintaining follower growth flies in the face of ‘traditional’ social media advice: evolving her business into other areas, rather than sticking to one niche.
Reading time7 minute read

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- TikTok
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There are various strategies to increase your chances of achieving viral success on TikTok. This article will share 10 such tips.
Reading time13 minute read

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Get a full competitive analysis framework that's been real-world tested, and learn the tips and tricks for capturing competitor data and conducting research
Reading time19 minute read

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Get unstuck with 29 creative Instagram post ideas and examples from brands and creators who are nailing it.
Reading time17 minute read

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The Meta ad library is a database of all the ads running on Meta’s platforms. Here’s a guide on using this tool effectively.
Reading time9 minute read