Social Media Marketing - Page 6
A collection of posts on Social Media Marketing
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You'll recognize some of these social media sites right away. Others might be new to you — and could be exactly what your brand needs to reach the right people.
Reading time19 minute read
- Topic
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Unlockable reels are designed to encourage “a new, IYKYK way” of engaging with your community on Instagram. Here's how they work.
Reading time4 minute read
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Social media platforms and analytics tools give you lots of metrics to track. But how do you know which ones are right for you — and how to make them work for your social media strategy?
Reading time19 minute read
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- Tools
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Learn why social media monitoring matters — and pick one of the seven tools from this list to never miss a brand mention again.
Reading time13 minute read
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Want to give your Facebook content a boost? Here are all the Meta ad specs and image sizes you need to create Facebook ads that get the job done.
Reading time10 minute read
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Everything you need to know about selling on Instagram — from the different options for people to buy to tips on making the most of your Instagram sales strategy.
Reading time12 minute read
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- AI
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Tried and tested: These AI image generators consistently delivered the best results. Here's a look at how they work, how much they cost, and how they handled a specific prompt.
Reading time14 minute read
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Looking to kickstart your paid efforts on Instagram? This guide shares how you can run Instagram ads by boosting posts and by using the Meta Ads Manager.
Reading time14 minute read
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- YouTube
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Videos and shorts posted on these days and at these times tend to get higher views.
Reading time11 minute read
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- Video
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An everything guide to getting started with video marketing — from content to equipment to editing, and more. Plus, real-life examples from creators and brands to inspire you.
Reading time24 minute read
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- Productivity
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Here's how I prepared for a month's worth of social media content in one day.
Reading time11 minute read
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Stay consistent and grow your audience on Facebook with these simple, time-saving scheduling tips.
Reading time12 minute read
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- Buffer News
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Trying to stay consistent on social? Buffer’s new weekly goals and optimal posting times make it easier to show up on social, even when you’re busy. Set your goal, and we’ll handle the rest.
Reading time3 minute read
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- Data
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We dug into the engagement rate data of eight social media platforms.
Reading time12 minute read
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- TikTok
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Here’s how to edit TikTok videos and tips for making your next video the best yet.
Reading time8 minute read
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Real-life social media campaign examples from trailblazing brands to inspire your next big project.
Reading time12 minute read
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The sizes of every single image you'll need on all the major social networks, including Facebook, Instagram, X, LinkedIn, TikTok, YouTube, Threads, Bluesky, and Pinterest.
Reading time14 minute read
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Here’s what happened when I committed to LinkedIn consistency — plus the surprising insights and actionable lessons you can apply to your LinkedIn strategy.
Reading time6 minute read
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- Buffer News
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Our new Feeds feature brings content from your favorite websites directly into your account. Discover fresh ideas for your next post without leaving Buffer.
Reading time2 minute read
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Without engagement, social media is just media. In this article, you’ll learn nine actionable and authentic ways to boost your content’s engagement.
Reading time12 minute read
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- TikTok
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Shorter videos dominate TikTok, but they're generally not the ones with the highest median views and watch time, according to our analysis of 1.1M TikToks.
Reading time7 minute read
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- Data
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Dive into the engagement patterns we uncovered across X, Threads, and Bluesky and why a one-size-fits-all approach won’t work in 2025.
Reading time6 minute read
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Get insights from real Substack creators to see what’s working, what’s challenging, and how they’re thinking about audience growth and monetization on the platform.
Reading time15 minute read
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In this guide, learn what’s changed with the Instagram grid, how to optimize your content, and what this means for Buffer users.
Reading time4 minute read