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Social Media Marketing - Page 3

A collection of posts on Social Media Marketing

Ads on X (Formerly Twitter) Are an Untapped Opportunity. Here’s How to Make the Most of Them

Learn why this expert marketer thinks X is one of the best advertising platforms right now, and see how to get the most bang for your buck.

8 Ideas for Your TikTok as a B2B Company

Get inspired by these B2B companies on TikTok that have cracked the code on making serious business seriously entertaining.

How to Get More Followers on Facebook: 13 Tried-and-true Tactics

Even new Facebook Pages and profiles can grow their follower count in 2024 — here are 13 tips to help get you started.

8 of the Best AI Writing Tools to Help You Work Smarter, Not Harder

I’ve put dozens of AI writing tools to the test — here's a deep dive into my favorite AI writing generators and who I think they’ll be most useful for.

How to Handle a Social Media Crisis as a Content Creator

The bigger you grow on social media, the more likely you are to run into a situation that requires deft handling. Here's how to tackle that according to expert Kait Shiels.

How to Monetize YouTube Shorts in 2024: What You Need to Know

In this article, we’ll walk you through the YouTube Shorts ad revenue sharing model and the eligibility requirements for creators.

I Posted LinkedIn Carousels for a Week – Here's What Happened

In this article, I’ll explain my reasoning, process, and results for posting PDF carousels daily to my LinkedIn profile for six days.

Filming Your Own ‘Stock Footage’ Will Help You Create More Content, Faster

A step-by-step guide to creating your own library of stock footage to use in your social media videos — and why you should.

TikTok Algorithm Guide 2024: Everything We Know About How Videos Are Ranked

A deep dive into the TikTok algorithm, how it works, and how you can work with it to enhance your visibility and engagement on the platform.

How I Repurpose Blog Content into LinkedIn Posts to Expand My Reach

Marketer Irina Maltseva shares her proven process for repurposing blogs into high-performing LinkedIn posts. Apply these strategies to increase your blog traffic, build a personal brand, and grow your LinkedIn following.

Ask Buffer: Should I Schedule Natively or Use Buffer?

We examine why you might pick a tool like Buffer over just using the scheduling features in the apps themselves.

How to Use Instagram Collab Posts (+ Collab Ideas to Boost Engagement and Reach)

Here's a quick rundown of Instagram Collab posts and why you should be using this feature in your social media strategy.

YouTube SEO: A Simple Step-by-step Guide to Videos That Rank

The science of optimizing your videos for search on YouTube, plus some YouTube SEO tips from seasoned experts to help your videos rank #1.

15+ Tips to Grow On YouTube Shorts

Get 16 of the top recommendations with varying levels of ease to apply to growing on YouTube Shorts.

How to Use Instagram for Customer Care: A Guide for Small Businesses

In this article, we discuss the importance of Instagram in-app customer service for small businesses, explain the idea of Instagram customer care, and provide actionable tips on how to use Instagram for customer service, backed up with real-life examples and tips.

10 Ideas for Your Instagram as a B2B Company

In this article, we run through 10 ideas for your Instagram as a B2B company.

How to Overcome LinkedIn Personal Branding Challenges (+ AI Tools to Use)

The path to building a solid personal brand and unlocking all these opportunities comes with many challenges. Here are some ideas for overcoming them with the assistance of AI.

How to Create Scroll-stopping YouTube Thumbnails (+ Tips from Top Creators)

A step-by-step, data-backed guide to help you make YouTube thumbnails that turn scrollers into viewers, along with advice and examples from successful YouTubers.

11 Ways to Use Social Media to Amplify Your Research Reports

In this guide, we’ll explain why social media channels are perfect for B2B report distribution and break down examples of distribution done well.

11 Best Productivity Apps For Social Media Marketers

Productivity tools can be a game-changer if you are a social media marketing professional. From Francesco's years of experience reviewing productivity tools and software, these are the best for your role and job.

How This Car Rental Business Used Its Google Business Profile to Grow Online

Learn how this small car rental business optimizes its Google Business Profile so you can do the same for your operation.

How to Figure Out Pricing as a Creator (ft. a Creator Pricing Expert)

Learn from expert Justin Moore how to craft your pricing strategy as a creator.

15 Communities for Creators to Help You Connect, Learn, and Find Brand Partnerships

From sharing learnings with other creators to finding and negotiating brand deals, these communities are a treasure trove for influencers and professional creators.

The Best Time to Post on Twitter/X in 2024: 1 Million Tweets Analyzed

We analyzed more than 1 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).