Social Media Marketing - Page 2
A collection of posts on Social Media Marketing
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- Open
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We’re intentionally investing in building a team of Buffer creators as a company-wide initiative. Here's exactly how (and why we're doing it).
Reading time17 minute read
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Your Instagram posts can now appear on Google. Learn the ins and outs of Instagram SEO so your content and profile rank at the top of search results
Reading time14 minute read
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Schedule up to 100 posts at once with Buffer’s new Bulk Upload feature. Import a CSV, review your posts, and publish. Ideal for creators, teams, and agencies who plan social content in spreadsheets.
Reading time3 minute read
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Data-backed guidance on how often to post on Instagram in 2025 for maximum reach and growth. Insights from 2M+ posts reveal the sweet spot for frequency without burnout.
Reading time10 minute read
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Instagram’s new Friends Map is here. Learn how it works, how to keep your location private, and what it means for creators and brands.
Reading time6 minute read
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Reposting just got easier. Whether you’re using Instagram’s new repost button or the classic workarounds, here’s how to share content the right way — with tips to grow your reach and celebrate your community.
Reading time14 minute read
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- AI
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Take your content from simple to studio quality: Here’s a look at some of the best AI video editors available, who they’re best for, and how much they cost.
Reading time15 minute read
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From downloadable PDFs to spreadsheets to tools, here are over a dozen free calendar templates to help you plan your social media content — in the way that makes the most sense for you.
Reading time17 minute read
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From tools to timing, this guide to scheduling tweets in 2025 helps you show up more often and connect with more people on X/Twitter.
Reading time11 minute read
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- Data
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The essential TikTok statistics you need to know in 2025 — from demographics to what is actually driving views and engagement on the platform.
Reading time16 minute read
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Find the right tools for every part of your social media workflow — content, engagement, analytics, and more.
Reading time17 minute read
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Discover 20+ essential Instagram statistics that reveal the platform's reach, effectiveness, and continued growth.
Reading time14 minute read
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How to find Instagram Reel trends while they're still hot enough to make an impact, along with some of the best we’ve seen on the platform this year.
Reading time13 minute read
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- TikTok
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TikTok just introduced Bulletin Boards, similar to Instagram's Broadcast Channels. Here's what you need to know.
Reading time6 minute read
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- Data
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Video, photos, carousels, or text? We dug into Buffer’s data, analyzing millions of social posts from Instagram, TikTok, LinkedIn, Facebook, Threads, and X to find out which content format performs best.
Reading time10 minute read
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- Data
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In this article, you'll find 20+ essential LinkedIn statistics that reveal the platform's reach, effectiveness, and continued growth.
Reading time10 minute read
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- Guides & Courses
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Learn the fundamentals and advanced principles of Instagram marketing — with examples, expert tips, and timely best practices.
Reading time36 minute read
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The ins and outs of Instagram Stories, from getting started to advanced strategies that will make your stories stand out on Instagram.
Reading time17 minute read
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More followers on Pinterest could mean a boost in subscribers, sign-ups, sales, brand awareness, and more. Here are 20 practical tips you can start using today.
Reading time15 minute read
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- TikTok
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Your go-to guide for spotting trending TikTok audio and using it to boost your next post before it peaks.
Reading time10 minute read
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- Productivity
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I work and create content full-time – here's the system that helps me keep showing up.
Reading time7 minute read
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From tips to real-life examples, here’s a quick rundown of Instagram collab posts and why you should be using this feature in your social media strategy.
Reading time14 minute read
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Finding trending songs on Instagram doesn’t have to be a guessing game. Use these tips to stay in the loop and boost your reach.
Reading time14 minute read
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- AI
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I’ve put dozens of AI writing tools to the test — here's a deep dive into my favorite AI writing generators and who I think they’ll be most useful for.
Reading time15 minute read