Social Media Marketing

A collection of posts on Social Media Marketing

InstagramMay 28, 2025
Instagram Image Size Guide 2025: Post, Story, and Reels Dimensions

Learn the ideal image sizes for all types of Instagram posts so your content is always pixel-perfect.

InstagramMay 26, 2025
13 Ways to Get More Followers on Instagram in 2025

Growing on Instagram takes time and effort — but with these must-do tactics, the path to an engaged following is a lot more straightforward than you might think.

InstagramMay 22, 2025
How to Use Instagram Close Friends (and Pair With Broadcast Channels and Unlockable Reels)

In this guide, learn everything you need to know about how to use Instagram Close Friends

20+ Top Social Media Sites and Platforms to Grow Your Brand in 2025

Find out the most popular social media sites today. Some will be familiar, others may not. Discover some that might be great for your brand but that you have yet to explore.

ThreadsMay 20, 2025
The Best Time to Post on Threads in 2025 — Data from 700K+ Posts

We analyzed hundreds of thousands of Threads posts sent through Buffer to figure out which time slots got the most engagement.

FacebookMay 19, 2025
How to Get More Followers on Facebook for Free in 2025: 10 Tried-and-True Tactics

You don’t need a big budget to build a big audience. Use these smart strategies to get more followers on Facebook, starting today.

InstagramMay 15, 2025
Unlockable Reels Are Coming to Instagram: Here’s How They Work

Unlockable reels are designed to encourage “a new, IYKYK way” of engaging with your community on Instagram. Here's how they work.

How I Turned One Community Conversation Into Weeks' Worth of Content

In this post, we get into how I filled up my calendar with questions from my community.

12 Social Media Metrics You Should Be Tracking (And Why)

Social media platforms and analytics tools give you lots of metrics to track. But how do you know which ones are right for you — and how to make them work for your social media strategy?

TikTokMay 12, 2025
TikTok Algorithm Guide 2025: Everything We Know About How Videos Are Ranked

A deep dive into the TikTok algorithm, how it works, and how you can work with it to enhance your visibility and engagement on the platform.

ToolsMay 8, 2025
The 7 Best Social Media Monitoring Tools in 2025 (+ Why Monitoring Is Critical)

Learn why social media monitoring matters — and pick one of the seven tools from this list to never miss a brand mention again.

AIMay 7, 2025
9 of the Best AI Writing Tools and Assistants to Help You Work Smarter, Not Harder

I’ve put dozens of AI writing tools to the test — here's a deep dive into my favorite AI writing generators and who I think they’ll be most useful for.

TikTokMay 6, 2025
Top 250 TikTok Hashtags for 2025 + How to Use Them for Growth

TikTok hashtags can help you boost visibility and reach a broader audience. Learn how to use them with 250 curated examples.

FacebookMay 5, 2025
Facebook Ad Specs + Image Sizes — Fully Updated for 2025

Want to give your Facebook content a boost? Here are all the Meta ad specs and image sizes you need to create Facebook ads that get the job done.

InstagramApr 30, 2025
26 Free Instagram Tools to Help Grow Your Account in 2025

We've rounded up 26 free Instagram tools for creators, marketers, and small businesses

InstagramApr 29, 2025
How to Sell on Instagram: A Complete Guide for Creators and Businesses

Everything you need to know about selling on Instagram — from the different options for people to buy to tips on making the most of your Instagram sales strategy.

AIApr 28, 2025
The 9 Best AI Image Generators of 2025 (+ Examples)

Tried and tested: These AI image generators consistently delivered the best results. Here's a look at how they work, how much they cost, and how they handled a specific prompt.

InstagramApr 24, 2025
How to Share Instagram Feed Posts to Stories: 3 Simple Steps

Everything you need to know about sharing a post to your Instagram Stories (and why it could be great for your reach and engagement).

InstagramApr 24, 2025
Instagram Ads 101: A Step-by-Step Guide to Running Ads That Work

Looking to kickstart your paid efforts on Instagram? This guide shares how you can run Instagram ads by boosting posts and by using the Meta Ads Manager.

LinkedInApr 24, 2025
The Best Time to Post on LinkedIn in 2025: 1 Million Posts Analyzed

We analyzed over 1 million posts sent through Buffer to pinpoint the best time and day to post on LinkedIn for maximum engagement.

YouTubeApr 24, 2025
When is the Best Time to Post on YouTube? We Analyzed 1 Million Videos to Find Out

Videos and shorts posted on these days and at these times tend to get higher views.

TikTokApr 24, 2025
The Best Time to Post on TikTok in 2025 — New Data

We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to post on TikTok for maximum views.

The Best Time to Post on Social Media in 2025: Times for Every Major Platform

We pored over millions of posts on Instagram, Facebook, Twitter, YouTube, TikTok, and LinkedIn to pinpoint when the best-performing content was published.

7 Best Free Hashtag Generators in 2025

In this article, we explore the 7 best free hashtag generators to help your posts get discovered.