Social Media Marketing - Page 4
A collection of posts on Social Media Marketing
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In this article, we explore the 7 best free hashtag generators to help your posts get discovered.
Reading time8 minute read
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- Video
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An everything guide to getting started with video marketing — from content to equipment to editing, and more. Plus, real-life examples from creators and brands to inspire you.
Reading time24 minute read
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- Productivity
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Here's how I prepared for a month's worth of social media content in one day.
Reading time11 minute read
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Stay consistent and grow your audience on Facebook with these simple, time-saving scheduling tips.
Reading time12 minute read
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- Buffer News
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Trying to stay consistent on social? Buffer’s new weekly goals and optimal posting times make it easier to show up on social, even when you’re busy. Set your goal, and we’ll handle the rest.
Reading time3 minute read
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Is there a secret to getting your content seen by as many people as possible? Here’s everything we know about how the Facebook algorithm works and how you can get your content the reach it deserves.
Reading time15 minute read
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- Data
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We dug into the engagement rate data of eight social media platforms.
Reading time12 minute read
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Social media analytics can be a goldmine of insights to inform your strategy. But how do you stitch them together? Here are 11 social media analytics tools that can help.
Reading time16 minute read
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- TikTok
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Here’s how to edit TikTok videos and tips for making your next video the best yet.
Reading time8 minute read
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Real-life social media campaign examples from trailblazing brands to inspire your next big project.
Reading time12 minute read
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The sizes of every single image you'll need on all the major social networks, including Facebook, Instagram, X, LinkedIn, TikTok, YouTube, Threads, Bluesky, and Pinterest.
Reading time14 minute read
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An inside look at how the Instagram algorithm works for the feed, explore pages, stories, and reels — and how to make them work for you.
Reading time19 minute read
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Here’s what happened when I committed to LinkedIn consistency — plus the surprising insights and actionable lessons you can apply to your LinkedIn strategy.
Reading time6 minute read
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- Buffer News
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Our new Feeds feature brings content from your favorite websites directly into your account. Discover fresh ideas for your next post without leaving Buffer.
Reading time2 minute read
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We analyzed more than 1 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).
Reading time9 minute read
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Without engagement, social media is just media. In this article, you’ll learn nine actionable and authentic ways to boost your content’s engagement.
Reading time12 minute read
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- TikTok
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Shorter videos dominate TikTok, but they're generally not the ones with the highest median views and watch time, according to our analysis of 1.1M TikToks.
Reading time7 minute read
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We analyzed more than 1 million Facebook posts sent through Buffer to pinpoint the best time, day, and post format for maximum engagement.
Reading time11 minute read
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- Data
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Dive into the engagement patterns we uncovered across X, Threads, and Bluesky and why a one-size-fits-all approach won’t work in 2025.
Reading time6 minute read
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Over 350 funny, clever, or meaningful Instagram caption ideas for you to use on your next post, along with a guide to creating your own AI caption generator.
Reading time19 minute read
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Throwing stuff on the wall and seeing what sticks won’t guarantee a positive ROI from your social media efforts. Learn how to build an effective social media strategy from scratch in seven steps.
Reading time17 minute read
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Instagram analytics can be a goldmine of insights to help you grow. This article will share which metrics you should monitor and the analytics tools that can help.
Reading time11 minute read
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Get insights from real Substack creators to see what’s working, what’s challenging, and how they’re thinking about audience growth and monetization on the platform.
Reading time15 minute read
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In this guide, learn what’s changed with the Instagram grid, how to optimize your content, and what this means for Buffer users.
Reading time4 minute read