All posts

A collection of 2,635 blog posts

Topic
Open
Published

Buffer's Nathan Nannenga talked to 30+ creators about how they plan, create, and post. Here's how their feedback is helping to reshape Buffer.

Reading time4 minute read

Published

Social media listening goes beyond direct tags and mentions. See how to analyze conversations, find trends, and improve your overall strategy.

Reading time13 minute read

Published

Reduce eye strain, protect your focus, and create content comfortably any time of day, whether you're scheduling posts at midnight or engaging with your community at dawn.

Reading time3 minute read

Topic
Threads
Published

Up-to-date Threads statistics for 2025: audience, usage, engagement, and best posting windows. Plus, data-backed tips to grow with conversation-first content.

Reading time9 minute read

Topic
TikTok
Published

We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to post on TikTok for maximum views.

Reading time13 minute read

Published

In this article, we’ll break down the average Facebook engagement rate by follower tier and share what the numbers actually mean in practice.

Reading time5 minute read

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Stop chasing the tail-end of Instagram audio trends — here are the latest trending songs on Instagram in October 2025.

Reading time7 minute read

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Discover how this creator went from deleting a LinkedIn account with 7,000 followers, to growing a new accont to 4,500+ in 5 months.

Reading time6 minute read

Topic
TikTok
Published

Here’s everything you need to know about TikTok marketing — all features, how to build your strategy, and advanced principles. Learn with real examples and expert tips.

Reading time38 minute read

Published

Instagram analytics can be a goldmine of insights to help you grow. This article will share which metrics you should monitor and the analytics tools that can help.

Reading time11 minute read

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You need a super compelling profile to enhance your online visibility and gain trust. Here are some top tips for creating a great LinkedIn profile.

Reading time17 minute read

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From faster bug resolutions to smoother workflows, these quiet improvements made Buffer more reliable and consistent for creators in 2025.

Reading time3 minute read

Topic
TikTok
Published

An up-to-date list of the most viral songs and sounds on TikTok in 2025 — and how to use them to boost your content.

Reading time8 minute read

Topic
Threads
Published

In this article, I detail everything I'm trying to grow to 1,000 followers on Threads.

Reading time6 minute read

Topic
Twitter
Published

We analyzed 18.8 million X posts from 71,000 accounts to uncover how link posts really perform in 2025.

Reading time4 minute read

Topic
Flow
Published

Learn how to use AI social media content creation tools and save valuable time in your social media marketing efforts.

Reading time22 minute read

Topic
Creator
Published

Learn how a WFH mom posts consistently, grows on social media, and balances work and parenting — without burning out.

Reading time6 minute read

Published

Learn the ideal image sizes for all types of Instagram posts so your content is always pixel-perfect.

Reading time11 minute read

Topic
TikTok
Published

Data from millions of TikToks shared by over 150K accounts paints a clear picture of how often you should post to get more views.

Reading time6 minute read

Published

Join us for 30 days, starting October 15 to post consistently to social media!

Reading time3 minute read

Topic
Tools
Published

A deep dive into the differences between Buffer and Hootsuite, including pricing, features, and who each social media tool might be the best fit for.

Reading time13 minute read

Topic
TikTok
Published

TikTok hashtags can help you boost visibility and reach a broader audience. Learn how to use them with 250 curated examples.

Reading time14 minute read

Topic
Open
Published

Here’s why and how we replaced SMS authentication with email and authenticator apps.

Reading time3 minute read

Topic
Twitter
Published

In this article, we assess the impact of X Premium on the performance of posts.

Reading time7 minute read