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Growing on Instagram takes time and effort — but with these tried-and-tested tips, the path to an engaged following is a lot more straightforward than you might think.
Reading time21 minute read
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Reading time7 minute read

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- Buffer News
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Buffer for iOS 26 is our biggest update ever. With a fresh Liquid Glass design, a brand-new Apple Watch app, a smarter calendar, posting goals, and shortcuts for capturing ideas on the go, this release makes Buffer smoother and more flexible for creators everywhere.
Reading time3 minute read

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An in-depth look at Buffer vs. Later, from how much you’ll pay to what each plan includes, and which tool is the better fit depending on your needs.
Reading time17 minute read
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- Case Studies
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Barry Greene is a jazz guitar professor who teaches thousands of students online. With Buffer, he’s able to share daily lessons across four platforms without the stress of constant posting. Here’s how he keeps his workflow simple, consistent, and focused on what matters most: the music.
Reading time3 minute read


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We analyzed more than 2 million Instagram posts sent through Buffer to pinpoint the best time, day, and post format for maximum reach.
Reading time16 minute read
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- AI
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Take your content from simple to studio quality: Here’s a look at some of the best AI video editors available, who they’re best for, and how much they cost.
Reading time15 minute read

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- AI
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I’ve put dozens of AI writing tools to the test — here's a deep dive into my favorite AI writing generators and who I think they’ll be most useful for.
Reading time15 minute read

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- Flow
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Learn how to leverage AI social media content creation tools and save valuable time in your social media marketing efforts.
Reading time22 minute read
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We’re intentionally investing in building a team of Buffer creators as a company-wide initiative. Here's exactly how (and why we're doing it).
Reading time17 minute read

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In this article, Suzanne, Buffer's Operations Manager, goes in-depth on how we encourage self-improvement at Buffer.
Reading time4 minute read
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