Top navigation

Buffer

Buffer's features

  • CreateBuild your own library of content ideas
  • PublishPlan and schedule your content across social media platforms
  • InsightsNewUnderstand your performance and what to post next
  • CommunityEasily engage with your community
  • CollaborateWork together seamlessly, from planning to publishing
  • Start PageBuild a custom link-in-bio page in minutes
  • AI AssistantGet help creating, refining, and repurposing content
  • APIConnect Buffer to your agents, automation tools, or build something entirely new

Channels

  • InstagramFacebookTikTok
  • LinkedInX (Twitter)YouTube
  • ThreadsPinterestGoogle Business Profile
  • BlueskyMastodon

Tools

  • CanvaGoogle Drive
  • ZapierUnsplash
  • DropboxClaude
See all app integrations

Made for

  • CreatorsGrow your community with confidence, not complexity
  • Small BusinessA simpler way to manage your small business’ social media
  • AgenciesRun every client’s social with clarity
  • NonprofitsMade for small teams doing big things
  • Higher EducationSocial media management built for schools and universities
  • DevelopersAdd a social layer for whatever you're building

Buffer's resources

  • BlogReal-life stories and resources on growing an engaged audience
  • TemplatesPlug-and-play content templates to jump-start your planning
  • Free ToolsEasy-to-use tools to grow your presence across social media
  • Our CommunityLearn, connect, and grow with creators around the world
  • SupportHelp articles and tutorials to get the most out of Buffer
  • Developer DocsConnect Buffer to your agents, automation tools, or build something entirely new
  • Case StudiesHow power users get more from Buffer.
Pricing
Log inGet started for free

Breadcrumbs

  • Social Media Terms
  • GIF

GIF

A GIF, which stands for Graphics Interchange Format, is an animated image file that loops endlessly, creating a short, moving picture.

What is a GIF?

A GIF, which stands for Graphics Interchange Format, is an animated image file that loops endlessly, creating a short, moving picture. You’ve likely seen them everywhere—from Twitter threads to email signatures, and even in your Slack channels. GIFs are a fun and dynamic way to express emotions or even explain a concept visually in just a few seconds.

How do I make GIFs?

Creating GIFs is easier than you might think. Tools like Giphy, GIFs.com, Gifmaker.me, Canva, and Imgflip make it simple to turn a short video or a series of images into a GIF. Just upload your video, select the portion you want to animate, and add any text or effects. Once you’re happy with your creation, save and share it across your favorite platforms. It’s a quick way to add a dynamic element to your content without needing advanced design skills.

Can I schedule GIFs to my social channels?

With tools like Buffer, you can schedule all types of posts, including GIFs. With our Canva integration, you can easily make GIFs and import them directly into Buffer for free to publish to multiple social media channels.

Need a hand growing followers?

Kickstart your social media growth with Buffer!

Try Buffer for free

Brought to you by Buffer

Your full stack of brand building tools

Resources

The Ultimate Guide to GIFs: How to Create Them, When to Use Them and Why They’re Essential for Every Marketer

Want to know how to create GIFs and when/where to share them? This post provides everything you need to get started with GIFs.

17 Best AI Tools for Social Media Content Creation (Tested for 2026)

I've tested dozens of AI social media content creation tools to find the ones worth adding to my workflow. These are the 17 that do everything from feeding my thinking to automating busywork.

Join 75,000+ growing businesses that use Buffer to drive engagement on social

Sign up for free

Buffer

Features

  • Buffer API
  • Collaborate
  • Community
  • Create
  • InsightsNew
  • Publish

Tools

  • AI Assistant
  • Android App
  • Browser Extension
  • Integrations
  • iOS App
  • Social Media MCP
  • Start Page
  • Template Library

Channels

  • Bluesky
  • Facebook
  • Google Business Profile
  • Instagram
  • LinkedIn
  • Mastodon
  • Pinterest
  • Threads
  • TikTok
  • X
  • YouTube

Made for

  • Agencies
  • Creators
  • Developers
  • Higher Education
  • Nonprofits
  • Small Business
  • Startups

Resources

  • Blog
  • Our Community
  • Resource Library
  • Social Media Terms Glossary

Support

  • Changelog
  • Developer Docs
  • Help Center
  • Request a Feature
  • Status

Transparency

  • Open Hub
  • Product Roadmap
  • Transparent Metrics
  • Transparent Pricing
  • Transparent Salaries

Company

  • About
  • Careers
  • Legal
  • Partner Program
  • Press
  • Sitemap

Free tools and social media data

Benchmarks, best times to post, and tools you can use right now.

Free Tools

  • AI Hashtag Generator
  • AI Social Media Post Generator
  • Blog to Social Media Post Generator
  • Facebook Image Resizer
  • Free Link in Bio
  • Hook Generator
  • Instagram Bio Generator
  • Instagram Hashtag Generator
  • Instagram Image Resizer
  • Instagram Name Generator
  • LinkedIn Headline Generator
  • LinkedIn Image Resizer
  • Social Media Image Resizer
  • Social Media Scheduler
  • TikTok Hashtag Generator
  • TikTok Image Resizer
  • TikTok Username Generator
  • Username Generator
  • UTM Generator
  • YouTube Hashtag Generator
  • YouTube Name Generator
  • YouTube Thumbnail Resizer
  • All Free Tools

Social Media Insights

  • Facebook Benchmarks
  • Instagram Benchmarks
  • Best Time to Post on Instagram
  • Best Time to Post on LinkedIn
  • Best Time to Post on TikTok
  • Best Time to Post on Facebook
  • Best Time to Post on Threads
  • Best Time to Post on X
  • All Social Media Benchmarks

Compare Buffer

  • Agorapulse vs Buffer
  • eClincher vs Buffer
  • Hootsuite vs Buffer
  • Later vs Buffer
  • Loomly vs Buffer
  • Meta Business Suite vs Buffer
  • Metricool vs Buffer
  • Sked Social vs Buffer
  • Sprout Social vs Buffer
  • Tailwind vs Buffer
Buffer

Social media

  • Instagram
  • Facebook
  • Bluesky
  • X
  • LinkedIn
  • Threads

Policies

Copyright ©2026 Buffer

|

Privacy

|

Terms

|

Security