
- Topic
- Published
Data-backed guidance on how often to post on Instagram in 2026 for maximum reach and growth. Insights from 2M+ posts reveal the sweet spot for frequency without burnout.
Reading time10 minute read

- Topic
- Published
Instagram’s new Friends Map is here. Learn how it works, how to keep your location private, and what it means for creators and brands.
Reading time6 minute read

- Published
From downloadable PDFs to spreadsheets to tools, here are over a dozen free calendar templates to help you plan your social media content — in the way that makes the most sense for you.
Reading time17 minute read

- Topic
- Data
- Published
Video, photos, carousels, or text? We dug into Buffer’s data, analyzing millions of social posts from Instagram, TikTok, LinkedIn, Facebook, Threads, and X to find out which content format performs best.
Reading time10 minute read

- Topic
- Productivity
- Published
I've tried 57 productivity tools in the past year. These are the ones I keep coming back to.
Reading time12 minute read

- Published
We pored over millions of posts on Instagram, Facebook, Twitter, YouTube, TikTok, and LinkedIn to pinpoint when the best-performing content was published.
Reading time13 minute read

- Topic
- Bluesky
- Published
Here’s what you need to know about how verification works on Bluesky — and how to get your blue check.
Reading time7 minute read

- Topic
- Bluesky
- Published
With Bluesky's livestreaming feature, users will be able to discover when someone is live — and jump directly to YouTube, Twitch, or another platform to watch.
Reading time4 minute read

- Topic
- Threads
- Published
We analyzed hundreds of thousands of Threads posts sent through Buffer to figure out which time slots got the most engagement.
Reading time8 minute read

- Topic
- Published
Unlockable reels are designed to encourage “a new, IYKYK way” of engaging with your community on Instagram. Here's how they work.
Reading time4 minute read

- Topic
- AI
- Published
Tried and tested: These AI image generators consistently delivered the best results. Here's a look at how they work, how much they cost, and how they handled a specific prompt.
Reading time14 minute read

- Topic
- Published
We analyzed over 1 million posts sent through Buffer to pinpoint the best time and day to post on LinkedIn for maximum engagement.
Reading time11 minute read

- Topic
- YouTube
- Published
Videos and shorts posted on these days and at these times tend to get higher views.
Reading time11 minute read

- Topic
- Published
After some serious hands-on time with Edits by Instagram, here’s my everything guide, from getting started to tips and tricks to take you to the next level.
Reading time9 minute read

- Topic
- Published
What Instagram verification is, the two ways to get a blue check, (with and without paying for Meta Verified), plus some FAQs about the process.
Reading time9 minute read

- Topic
- TikTok
- Published
Shorter videos dominate TikTok, but they're generally not the ones with the highest median views and watch time, according to our analysis of 1.1M TikToks.
Reading time7 minute read

- Topic
- Published
Instagram has launched a way for users to hit the reset button on their Instagram algorithm — completely wiping the slate clean on their home, reels, and explore feeds.
Reading time5 minute read

- Topic
- Published
We analyzed more than 1 million Facebook posts sent through Buffer to pinpoint the best time, day, and post format for maximum engagement.
Reading time11 minute read

- Topic
- Published
Exactly how to use Instagram Trial Reels, why you should if you’re looking to grow your following on Instagram, and some ideas for your own tests.
Reading time9 minute read

- Published
A massive analysis of more than 100,000 Buffer users revealed just how much posting consistently can boost engagement per post.
Reading time6 minute read

- Topic
- Published
Instagram Edits is going to be a pretty powerful app for creators. Here's a look at all the features Meta teased in their strategically timed announcement.
Reading time3 minute read

- Topic
- Tools
- Published
A comprehensive list of both paid and free video editors, breaking down what makes them unique and who they're a good fit for.
Reading time12 minute read

- Topic
- Bluesky
- Published
Bluesky COO Rose Wang shares details about the platform’s plans to create a way for creators to monetize, along with a subscription model, in the coming months.
Reading time4 minute read

- Published
Plan your social media content for 2026 with this handy list — it covers monthly themes, major international and U.S. holidays, and fun ‘national celebration’ dates.
Reading time13 minute read
