Social Media Insights - Page 2
A collection of posts on Data
- Topic
- TikTok
- Published
Shorter videos dominate TikTok, but they're generally not the ones with the highest median views and watch time, according to our analysis of 1.1M TikToks.
Reading time7 minute read
- Topic
- Published
We analyzed more than 1 million Facebook posts sent through Buffer to pinpoint the best time, day, and post format for maximum engagement.
Reading time11 minute read
- Topic
- Data
- Published
Dive into the engagement patterns we uncovered across X, Threads, and Bluesky and why a one-size-fits-all approach won’t work in 2025.
Reading time6 minute read
- Topic
- Data
- Published
We analyzed 10.2 million posts published to X and Threads in 2024, breaking down their engagement rates, trends, and strengths so you know where to focus your content strategy — and why cross-posting might be the key to maximizing your reach.
Reading time6 minute read
- Published
A massive analysis of more than 100,000 Buffer users revealed just how much posting consistently can boost engagement per post.
Reading time6 minute read
- Topic
- Data
- Published
In this report, we look at data on 11 social media platforms available in Buffer to determine social network usage trends.
Reading time11 minute read