Kirsti Lang
Kirsti is a journalist turned content marketer based in Cape Town, South Africa. Her work has appeared in publications like Women's Health, Harper's Bazaar, Runner's World, Red, and Sheerluxe.
A collection of 88 posts
Whether you're dreaming of becoming the next big TikTok star or building a meaningful community on LinkedIn, this plan will get you started.
Instagram Edits is going to be a pretty powerful app for creators. Here's a look at all the features Meta teased in their strategically timed announcement.
An inside look at how the Instagram algorithm works for the feed, Explore pages, stories, and reels, the 'signals' that impact them most, and how to make them work for you.
A comprehensive list of both paid and free video editors, breaking down what makes them unique and who they're a good fit for.
We analyzed more than 2 million Instagram posts sent through Buffer to pinpoint the best time, day, and post format for maximum reach.
Bluesky COO Rose Wang shares details about the platform’s plans to create a way for creators to monetize, along with a subscription model, in the coming months.
Start planning your social media content for 2025 with this handy list — it covers monthly themes, major international and U.S. holidays, and fun ‘national celebration’ dates.
Whether you’re a creator or social media marketer, small business, or enterprise, there’s an analytics tool in here for you.
All the requirements you need to meet to add a link to your bio on TikTok, how to add your link, plus solutions if the link in bio feature isn't working for you.
The key differences between Instagram's professional and personal account options, plus how to switch yours.
Find out the best image sizes for all types of Instagram posts to ensure your content is always pixel-perfect.
Black Friday and Cyber Monday marketing guidance to help you stand out from the crowd in 2024 — complete with tried-and-tested examples.
One of the key reasons Gigi believes she has been so successful at maintaining follower growth flies in the face of ‘traditional’ social media advice: evolving her business into other areas, rather than sticking to one niche.
A deep dive from our data scientist has uncovered some fascinating patterns in Instagram reach and engagement — and how they've evolved over the years.
Tried and tested strategies for growing your following on Threads, with insider tips from the Threads team.
Instagram Broadcast Channels offer a unique way to connect with your most engaged followers. Here's everything you need to know about creating yours.
Exactly how to schedule posts on Instagram to improve your consistency and performance on social media.
A quick, step-by-step guide on everything you need to know about adding Instagram's link stickers to your stories, plus examples of how brands and creators use them.
Here’s everything you need to know about LinkedIn Top Voices, including why their 'Community Top Voice' program has been retired.
We pored over millions of posts on Instagram, Facebook, Twitter, YouTube, TikTok, and LinkedIn to pinpoint when the best-performing content was published.
We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to post on TikTok for maximum reach.
Working smarter, not harder, can be an absolute game-changer when it comes to creating content more consistently. There are a host of simple habits you can adopt to lighten the load and make the process of building your social media following so much smoother.
We analyzed over 1 million posts sent through Buffer to pinpoint the best time and day to post on LinkedIn for maximum reach.
We analyzed more than 1 million Facebook posts sent through Buffer to pinpoint the best time, day, and post format for maximum engagement.