Kirsti Lang
A collection of 102 posts
- Topic
- TikTok
- Published
A deep dive into the TikTok algorithm, how it works, and how you can work with it to enhance your visibility and engagement on the platform.
Reading time13 minute read
- Topic
- Published
Everything you need to know about sharing a post to your Instagram Stories (and why it could be great for your reach and engagement).
Reading time7 minute read
- Topic
- Creator
- Published
Whether you're dreaming of becoming the next big TikTok star or building a meaningful community on LinkedIn, this plan will get you started.
Reading time14 minute read
- Topic
- YouTube
- Published
A step-by-step, data-backed guide to help you make YouTube thumbnails that turn scrollers into viewers, along with advice and examples from successful YouTubers.
Reading time10 minute read
- Topic
- Published
A quick, step-by-step guide on everything you need to know about adding Instagram's link stickers to your stories, plus examples of how brands and creators use them.
Reading time7 minute read
- Published
A comprehensive guide to every social media content type, along with several ideas for each to fill your content calendar.
Reading time16 minute read
- Topic
- TikTok
- Published
This guide explains what you need to add a link to your TikTok bio. You’ll learn how to add your link and what to do if the link in bio feature doesn’t work for you.
Reading time10 minute read
- Topic
- Published
Replying to LinkedIn comments can boost engagement by 30%, according to our analysis of 72,000 posts. Learn why this works and how to make comment engagement sustainable.
Reading time4 minute read
- Published
Your complete 2026 social media calendar: every holiday, cultural event, and quirky celebration with content ideas for each date.
Reading time18 minute read
- Topic
- Published
We analyzed more than 1 million tweets to pinpoint the best time, day, and post format for maximum engagement on X (formerly Twitter).
Reading time9 minute read
- Topic
- TikTok
- Published
Everything you need to know before your first TikTok LIVE, including a step-by-step guide and best practices, along with some ideas to inspire you.
Reading time11 minute read
- Topic
- Brand Marketing
- Published
Black Friday and Cyber Monday marketing guidance to help you stand out from the crowd in 2025 — complete with tried-and-tested examples.
Reading time10 minute read
- Topic
- Productivity
- Published
As a self-proclaimed tools nerd, I’m testing the ever-growing list of AI productivity tools on the market. These are the ones I keep coming back to.
Reading time10 minute read
- Topic
- Creator
- Published
Inside the mindset shift that has helped me stay consistent, be more productive, and not lose hours to scrolling when I should be creating.
Reading time9 minute read
- Topic
- Data
- Published
Replying to comments can boost social media engagement by 5-42% across platforms, according to our analysis of nearly 2 million posts. Here's how it works and why it matters.
Reading time7 minute read
- Topic
- TikTok
- Published
We analyzed more than 1 million videos sent through Buffer to pinpoint the best time and day to post on TikTok for maximum views.
Reading time13 minute read
- Topic
- TikTok
- Published
Data from millions of TikToks shared by over 150K accounts paints a clear picture of how often you should post to get more views.
Reading time6 minute read
- Topic
- Creator
- Published
I have ADHD, a full-time job, and a growing audience. Here’s how I create consistent content without burning out — and the tools that help me.
Reading time11 minute read
- Topic
- Published
We analyzed more than 2 million Instagram posts sent through Buffer to pinpoint the best time, day, and post format for maximum reach.
Reading time16 minute read
- Topic
- Creator
- Published
You don’t need a massive audience to make money as a creator, but you do need strategy, consistency, and a strong, authentic voice. Here's how I do it.
Reading time10 minute read
- Topic
- Published
Data-backed guidance on how often to post on Instagram in 2025 for maximum reach and growth. Insights from 2M+ posts reveal the sweet spot for frequency without burnout.
Reading time10 minute read
- Topic
- Published
Instagram’s new Friends Map is here. Learn how it works, how to keep your location private, and what it means for creators and brands.
Reading time6 minute read
- Published
From downloadable PDFs to spreadsheets to tools, here are over a dozen free calendar templates to help you plan your social media content — in the way that makes the most sense for you.
Reading time17 minute read
- Topic
- Data
- Published
Video, photos, carousels, or text? We dug into Buffer’s data, analyzing millions of social posts from Instagram, TikTok, LinkedIn, Facebook, Threads, and X to find out which content format performs best.
Reading time10 minute read