Blog - Page 63
A collection of 2,492 blog posts
This week during #bufferchat, we were joined by the awesome team over at Markon Brand Design – Kristine Neil, Mike Wagner and Jenna Bauman – to reflect on 2015 and set some conquerable goals for 2016. We discussed our business communications resolutions for this year and tons of awesome encouragement and advice was shared! Catch ourweekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT / 12 pm ET / 5 pm UT
For years, there have been rumours flying around that Twitter would one day remove their 140 character limit. It appears that day could be close, as on Tuesday (January 5th, 2016), Twitter CEO Jack Dorsey gave the biggest hint yet that this may become a reality. In his post Dorsey explains : “We’ve spent a lot of time observing what people are doing on Twitter, and we see them taking screenshots of text and tweeting it.” (Dorsey’s post wa
Are you looking for a free, high-quality social media icon set to bring your website, content or maybe even business cards to life? Every individual and business has their own style and finding the perfect icon set to match can be tough – not to mention, very time-consuming. In this post, we’ve collected 50+ social media icons sets to help save you some time and find the perfect set of icons – no matter what your style! Let’s get right into it. 1. Iconmonstr Iconmonstr has become one of my f
Hi there! This is an older post that we’ve kept around for transparency but that means that sometimes the information is no longer accurate. Head to our homepage to view our most recent posts. The makeup of the Buffer product team is constantly in motion. We’re always evolving in search of the ideal team structure that helps us move as quickly as possible and make the most impact for the community. I sat d
Hi there! This is an older post that we’ve kept around for transparency but that means that sometimes the information is no longer accurate. Something a lot of people tend to be surprised about when they join the Buffer team (or even speak to a Buffer teammate for an extended time) is how specific, deliberate, and careful we are with the language we use. There are literally no harsh words at Buffer, or at least none that I’ve ever heard. No brusquely worded requests, no passive aggressive note
Social networks are always making updates and tweaks to their platforms. And in a recent update, Twitter removed share counts from their Tweet buttons, affecting many bloggers and publishers. As some data has started to emerge on how the has change affected content sharing on Twitter, we wanted to dive below the surface of this update and see how this change could affect marketers. Let’s get started. Meet Twitter’s new share buttons Like other recent Twitter changes [https://buffer.com/resources/
Heads up! This is an older post that references some outdated processes at Buffer, specifically the “Buffer bootcamp” Feel free to see the latest information here , including all the reasons why we retired this concept! We’re Retiring The ‘Buffer Bootcamp’ Period For New Teammates – Here’s Why Editor’s Note: When someone new joins us at Buffer, they go through the Buffer Bootcamp [https://buffer.com/resources/inside-b
How important is customer service via social media? According to J.D. Power, 67% of consumers have used a company’s social media channel for customer service. And when they do, they expect a fast response. Research cited by Jay Baer tells us that 42% of consumers expect a response with 60 minutes. So, how’s your social media customer service? For this post I was excited to research a set of 14 amazing examples of customer service using social media. Let’s get started! 1. Samsung: A Unicyc
Hello friends! I’m Deborah , Culture Scout for the Buffer team. I’ve been very lucky to join the Buffer team in October and finish my bootcamp a couple of weeks ago. What is a Culture Scout, you might ask? I’m part of the People team and my role is to bring on new folks to the Buffer journey, with a focus on finding people that are as passionate about our values as we are, and those who we believe can co
One of the coolest perks we have at Buffer team is that all team members (and their family members!) get a free Kindle and all the Kindle books they want to read—any book, anytime, no questions asked. As a result, we end up reading a wide assortment of stuff—from popular and critically-acclaimed fiction to resources that help us build better products or improve ourselves in some way. As a team, we read 1074 books in 2015—a 63.7% increase from last year’s total of 656 books. (Of course, the te
There’s often a critical time (or two) in a business’s journey when it’s make or break and time is at a premium. There’re often times beyond this, once a brand is established, where time is still scarce and efficiency is the name of the game. The team at Smart Pension has felt both sides of this in the past couple years and has experienced the time crunch particularly on the social media side (sound familiar at all with your experience?). One of the UK’s lead
We have some very exciting news to share in this month’s investor update: we’ve acquired Respondly , a social media customer service and brand monitoring tool! With this move, we will reposition Buffer in the coming months to be a full social media solution for companies across both customer service and marketing departments. Read on for more on this and all the other news from November… Overall key metrics * 2,921,380 total registered use
We’ve talked about how important of a tool video is becoming for marketers. Every day people watch hundreds of millions of hours on YouTube , Facebook has 8 billion daily video views and Snapchat users watch 6 billion videos daily
I have some great news: Buffer has acquired Respondly , a social media customer service and brand monitoring tool! We’re excited to bring this product into the Buffer family and move into a whole new market that many of you have been encouraging us to explore for years. I wanted to take a little time to share the full details about how we came to acquire this product and our overall vision for how we’ll grow our social media offerings to help you to deliver great ex
This week during #bufferchat, we opened up and explored how we can better support ourselves, manage stress, increase happiness and more, through self-care. Read on to discover all of the wonderful tips and advice shared by the #bufferchat community! Catch ourweekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT/Noon ET/5 pm UTC, for valuable industry insights and networking with nearly 400 other smart marketers and community managers. It’s
I am no good at a lot of social media things … which is a bit tough to admit as a social media marketer! I don’t use a smartphone . I’m scared of Snapchat . I’m not entirely sure what WhatsApp does. I can think of 50 social media things (and probably more) where I could improve. The things I am good at—mostly the things that Buffer helps me with, like scheduling, c
How much time do you spend creating a social media image? Two minutes? Twenty minutes? An hour or more? I’ve done it all! I’ve been down those rabbit holes when you suddenly realize that you’ve been searching for the perfect picture or agonizing over the best font for forty-five minutes (yikes!). We know that social images are important but they can also be really time consuming. That’s why we created Pablo [h
The Buffer team is more than 65 people right now, which means our startup has more than doubled in size this year. It’s been an incredibly exciting adventure! There are a lot of big factors for this growth, as well as many changes for all of us that have gone along with it. We recently sat down for a video chat with Buffer: Open’s Content Crafter, Courtney, to talk about why and how we’ve grown so much this year. She asked us some great and tough questions about thi
The Seattle Times—and many publishers like them—is in an interesting place. There’s zero difficulty in coming up with outstanding, high-quality content to share. The opposite problem is the case: Of the 160+ stories the Times publishes every day, which ones warrant a share on social media, where there are only two dozen or so slots to go around? Beyond the publisher-specific quirks of content, The Seattle Times is also solving puzzles that face any number of social media marketers, no matter
Who isn’t busy these days? Everyone always seems in a constant rush to their next appointment, even toddlers. And of course, on our way to those meetings we need to stay up-to-date on our email , share with the rest of the world through Facebook, Instagram and Snapchat, while we also try to catch up on… oh, a new email just came in. So much to do, so little time.The 40-hour workweek is expanding, but our energy isn’t In the USA, working harder is t
Social media is hard! And building an audience even harder! (We even wrote about it !) Hard does not mean impossible and it certainly doesn’t mean that you shouldn’t have fun along the way nor try and make the process as painless as possible. That’s where a social media calendar comes in… I know you weren’t expecting that! ? Well ok maybe it’s not the answer to everything, but it can certainly help you get a better handle on things and remove some
This week during #bufferchat, we had a blast with Jennifer Sable Lopez , the director of community at Moz ! With Jennifer’s insights and expertise, we discussed how to go about developing your audience on social media, from identifying a target audience to powerfully engaging with them. Read on to discover all of the wonderful tips and advice from the chat! Catch ourweekly Twitter chat, #bufferchat, every w
I am quite possibly the world’s biggest fan of being comfortable. The word, to me, conjures up an image of a big comfy couch, a roaring fireplace, and maybe a sleepy puppy to curl up with. What could be better? So it has been a challenging, repeated lesson for me to learn that feeling uncomfortable is pretty much the only way to experience real personal growth. I didn’t want to believe this for much of my life, and I often still rail against it no
Whether you want to learn more about A/B testing, conversion rate optimization, content marketing or paid ads, there’s a wealth of marketing knowledge being shared online every day. Today I’m excited to share 43 of the best websites to learn something new about marketing. These websites will teach you practically anything you’d like to learn. Ready to dive in and pick up something new? Let’s go! Company Blogs Unbounce The Unbounce blog offers expert advice on landing page and conversion opti