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Blog - Page 62

A collection of 2,488 blog posts

Self-ImprovementFeb 1, 2016
The Simple Way I Strengthened My Personal Relationships (Without Leaving Work)

A few years ago, my girlfriend proposed an interesting thought: How well do I really know my friends and family? My initial thought was that of course I knew these people. We all get along and things are great. I’m friendly, they’re friendly. What more is there? However, it wasn’t as simple as I thought. This simple question started a reflection over the past few years on how I really interact in my relationships. Was I really curious and deeply invested in the people who I call my family and

Self-ImprovementJan 28, 2016
How I Became a Morning Person, Read 5x More Books and Learned a New Language in A Year

You’ll notice that I made the title of this post sound quite impressive (at least I hope I did!). But the great thing about this story is that anyone can have such an impressive outcome, and it’s not at all as daunting as it might sound. In fact, all these outcomes came from doing small things every day over a long period. I’m a big fan of working smarter, not harder and finding small ways to make my work more

BufferchatJan 28, 2016
All About Bufferchatters: A Bufferchat Recap

This week was all about bufferchatters! Our amazing community took center stage to share more about who they are, what their goals are, and how they spend their days. Read on to really get to know the #bufferchat community! Catch ourweekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT/Noon ET/5 pm UTC, for valuable industry insights and networking with nearly 400 other smart marketers and community managers. It’s a fun time! Q1: What l

News and TrendsJan 27, 2016
3 Soon-to-be-Everywhere Social Media Trends You Can Profit on in 2016

What is the next big wave of social media? Maybe it’s Peach—or another hot new social network. Maybe it’s a strategy like posting times or text faces. (ノ◕ヮ◕)ノ*:・゚✧ It’s really hard to say! (And yet here I am saying it.) ? To ride the wave of the next big thing in social media, it often takes a lot of trial-and-error, a good deal of trendspotting, and some courage to try new things. I’ve spent some time reading up on what’s to come for social media and I’d love to get your thoughts on three n

OpenJan 26, 2016
The 4 Key Things That Went Wrong When We Launched A New Product and How We Learned From Them

As a social media startup, Buffer is constantly learning about what it takes to build great products. Whether it’s giving a unique role to our Product Creators or evolving the structure of our teams , we try to treat everything as an experiment with opportunities to continually learn and improve. One of our more recent sources of learning has been the launch of Pablo , our so

OpenJan 25, 2016
Hello From Hawaii! How We Planned a Weeklong Meetup for 90+ Teammates, Partners and Kids

Imagine getting off a plane in a new state or country, heading to a place you’ve never seen, to spend a week with 70-plus coworkers you’ve never met (plus some of their partners and kids). That’s what happened to more than half of the Buffer team over the weekend. This week, our fully distributed team is all in one place—Honolulu, Hawaii—for our 7th all-team retreat . We’ll spend a full we

Tips / How ToJan 21, 2016
How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Hours of Work)

“Could you pop into a quick morning standup, Ash?” “I’ll be there in a minute,” I’d reply. “I’m just finishing up a Facebook post.” As a community manager, most of my mornings would start along these lines. One of the toughest, and most time-consuming, tasks in community and social media management is finding a stream of high-quality, engaging content to share with your audience every day. A social media calendar is an excellent way to keep on top of this. But staring at a blank calendar can

BufferchatJan 21, 2016
Product Creation: A Bufferchat Recap

In the #bufferchat this week, Buffer’s very own product creator Marc Anthony Rosa joined us to chat about the process of product creation! We discussed the aspects of a great product , shared ways to collaborate while creating a new product, and explored how products can solve user needs. Catch our weekly Twitter chat, #bufferchat, [https:/

OpenJan 20, 2016
Why We Believe in Saying ‘I’m Sorry’ at Work (At Least At Our Startup)

A lot of people want to help women succeed in the business world lately, which is an awesome trend to see. There are an ever-growing number of programs and initiatives focusing on everything from getting girls interested in coding to getting professional women into leadership roles. One interesting offshoot of this trend has been an emphasis on language and speech—it feels like more and more well-meaning people are giving thought to the words women should say [https://www.washingtonpost.com/b

Tips / How ToJan 20, 2016
6 Types of Simple Yet Powerful Social Media Images (And When It’s Best To Use Them)

If you’ve been on social media for any length of time, you may be well aware that images can help boost your online engagement . But while it’s true that a picture can add some pizazz to your posts, it’s not always easy to determine the best type of image to publish. They can also take a long time to create, especially when you’re not sure what you’re trying to communicate. Thankfully, deciding which format best

OpenJan 19, 2016
We Don’t Have Performance Reviews at Our Startup: Here’s What We Do Instead

Hi there! This is an older post that we’ve kept around for transparency but that means that sometimes the information is no longer accurate. Head to our homepage to view our most recent posts. I remember the feeling—the sleepless night beforehand, the nervousness in the pit of my stomach. I was waiting for the results of my annual performance review. Performance reviews—most often yearly—are how many companies provide feedback to their employees. They often involve a numeric rating and maybe

ResearchJan 19, 2016
The Deeper Meaning of Emojis: What You Need to Know on How Social Media is Changing Communication

The Oxford English Dictionary’s word of the year for 2015 was in fact not a word. It was the ‘Face with Tears of Joy’ emoji. This one ? You’ll no doubt recognise it – here’s how it looks across different platforms: This feels like a significant acknowledgement that the way a large number of us communicate is shifting. It’s no longer just teenagers or younger people who are using emoji’s, hashtags and neologisms – they’ve reached the mainstream. In this post, we dig a bit deeper into how ou

OpenJan 18, 2016
What Do People Really Think About Diversity in Tech? Here are 63 Anonymous Perspectives

First college graduate from my family. Vegan. Working mom. Cherokee. Mormon. Queer. There are so many beautiful forms of diversity, and we’ve had an amazing crash course. In spring of 2015 we opened up Buffer’s Diversity Dashboard , a passion project for me and many other Buffer teammates focused on creating an inclusive team. The dashboard shares real-time data on the demographic diversity of the Buffer team, as well as thos

Why We Support Teammates with Dependents (and Why it’s No Longer Part of our Salary Formula)

Hi there! This is an out of date post that we’ve kept around for transparency purposes. Go here to view the latest version of this post. One of the things we’ve always been interested in doing at Buffer is looking at compensation differently and transparently. In the latest update of our transparent salaries formula, one key change was that we began to pay teammates more money if they had dependents, or family members who depended on their income. The formula that we originally came up with o

BufferchatJan 14, 2016
Diversity & Inclusivity in Tech: A Bufferchat Recap

In the #bufferchat this week, Anil Dash shared his thoughts and insights about diversity and inclusivity in the tech world. We discussed how diversity impacts technology, how to work through challenges, and how we can foster a more diverse tech community. It was an hour of thoughtful conversation and idea sharing! Catch our weekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT / 12 pm ET / 5 pm UTC, for valua

20 Metaphors That Explain Social Media Perfectly

We talk about Social Media a lot! Everyone wants to be part of it, everyone tries to keep up with it and understand it, and everyone tries to find the latest tips and tricks to be better at it. But what is social media really like? How does it feel to be part of it? What if an alien came to earth and you had to explain social media and what it feels like to them, how would you do it? We have gathered 20 metaphors that we feel explain social media perfectly (okay, technically they are similes,

Guides & CoursesJan 13, 2016
The Complete Beginners Guide to Peach: What It Is, How It Works and How to Build an Audience

Every so often a new app will suddenly appear on App Store and get everyone talking. The latest app to do this is Peach – a new social networking app from Dom Hofmann, co-founder of video-based social network Vine. Peach is “a fun, simple way to keep up with friends and be yourself,” and has exploded onto the scene – breaking into the top #10 Social Networking apps in the App Store already (there’s currently no Android version). We decided to drive below the surface and investigate how Peach

Tips / How ToJan 12, 2016
The Secrets To Combatting Content Overload: How To Craft Content People Love

The Internet is becoming increasingly cluttered. In 2005, we were reportedly exposed to over 3,500 brand messages per day. Nowadays, that figure is closer to 10,000 (if not already higher). 5.3 trillion display ads are shown online each year, 400 million Tweets sent daily, and 4.75 billion [https://www.facebook.com/photo.php?fbid=10151908376716729&set=a.10151908376636729.1073741825.2053131672

What Does It Mean to Bring Your ‘Whole Self’ to Work?

Life is a mashup of passions, purposes, and pursuits. The role we play at work is only a small part of who we are . Yet often, it’s the only part employers care about. Traditionally, when we arrive at work, we leave something at the office door—and the same applies to getting home. We almost separate into two different personas. In fact, a fascinating study by Deloitte [https://www2.deloitte.com/content/dam/Deloitte/u

How We Pay Remote Employees Around the World (and Where the Money Goes)

Hi there! This is an older post that we’ve kept around for transparency but that means that sometimes the information is no longer accurate. Head to our homepage to view our most recent posts. Buffer is a fully distributed team, which means that our teammates work from anywhere! Our official headquarters is in California, but we don’t have an office anywhere anymore. Although this is rare, it seems to be a growing trend. As we grow, it has been great to see how larger remote companies such as

BufferchatJan 7, 2016
Business Communications Resolutions: A Bufferchat Recap

This week during #bufferchat, we were joined by the awesome team over at Markon Brand Design – Kristine Neil, Mike Wagner and Jenna Bauman – to reflect on 2015 and set some conquerable goals for 2016. We discussed our business communications resolutions for this year and tons of awesome encouragement and advice was shared! Catch ourweekly Twitter chat, #bufferchat, every week on Wednesdays, 9 am PT / 12 pm ET / 5 pm UT

News and TrendsJan 6, 2016
10,000 Characters for Tweets: Our Thoughts and The Internet’s Best Reflections on Twitter’s Potential Change

For years, there have been rumours flying around that Twitter would one day remove their 140 character limit. It appears that day could be close, as on Tuesday (January 5th, 2016), Twitter CEO Jack Dorsey gave the biggest hint yet that this may become a reality. In his post Dorsey explains : “We’ve spent a lot of time observing what people are doing on Twitter, and we see them taking screenshots of text and tweeting it.” (Dorsey’s post wa

ResourcesJan 6, 2016
54 Free High-Quality, Beautiful Social Media Icon Sets For Your Website

Are you looking for a free, high-quality social media icon set to bring your website, content or maybe even business cards to life? Every individual and business has their own style and finding the perfect icon set to match can be tough – not to mention, very time-consuming. In this post, we’ve collected 50+ social media icons sets to help save you some time and find the perfect set of icons – no matter what your style! Let’s get right into it. 1. Iconmonstr Iconmonstr has become one of my f

OpenJan 6, 2016
Don’t Just Facilitate, Create: The 6 Guidelines of Product at Buffer

Hi there! This is an older post that we’ve kept around for transparency but that means that sometimes the information is no longer accurate. Head to our homepage to view our most recent posts. The makeup of the Buffer product team is constantly in motion. We’re always evolving in search of the ideal team structure that helps us move as quickly as possible and make the most impact for the community. I sat d