All posts - page 36
A collection of 2,634 blog posts


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- Case Studies
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In this post, we give you a behind-the-scenes look at how a nonprofit leverages social media to empower younger generations to take action and build awareness around their mission.
Reading time9 minute read

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Here are all of our numbers from our 2021 pay analysis, along with more on the positive impact that transparency has had on the gender pay gap for us.
Reading time5 minute read

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In this post, we share an overview of our compensation philosophy and a simple explanation of our salary formula.
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Unlike regular Stories that disappear after 24hrs, Stories Highlights can live on your Instagram profile permanently. Highlights offer a great opportunity to drive attention to important content and details about your brand.
Reading time6 minute read

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Reading time6 minute read

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In this post, we give you a behind-the-scenes look at how a candle company leverages social media to drive a remarkable and unforgettable customer experience that has fans coming back over and over again.
Reading time8 minute read

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Everything you need to know to get your Instagram page and posts optimized to drive sales for your business.
Reading time8 minute read

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- Buffer News
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After working and testing with thousands of customers, we have developed a solution that is truly focused on enabling you to build better relationships and a stronger brand on Instagram.
Reading time6 minute read

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- Case Studies
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In this post, we give you a behind-the-scenes look at how Blume, a fast-growing skin, body, and period care brand, has mastered the art of marketing and selling to Gen Z.
Reading time7 minute read

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Reading time5 minute read


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In 2020, Buffer celebrated 10 years, supported small businesses with $500K+, embraced fully remote work, and took 1,251 collective vacation days.
Reading time7 minute read


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In this post, we give you a behind-the-scenes look at how IFundWomen, the go-to funding marketplace for women-owned businesses, integrates their marketing and community building to foster inclusive digital spaces.
Reading time6 minute read


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- Analytics
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You can now analyze and report your results on LinkedIn, on top of Facebook, Instagram, and Twitter. This makes Buffer's analytics an all-in-one solution for these four popular social networks for businesses.
Reading time8 minute read

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Social media will play an increasingly crucial role in supporting small business growth. Here’s how (and why) you should work social media into your plans for 2025 and beyond.
Reading time7 minute read

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In this post, we give you a behind-the-scenes look at how HIKI, a newly launched DTC genderless full body sweat brand, shifted their social media marketing strategy for a COVID-19 era and how they leaned on their community to co-create their products.
Reading time6 minute read

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- Analytics
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You can now measure and analyze your Facebook and Instagram boosted posts in Buffer, compare paid vs organic results, and add them to your social media reports.
Reading time7 minute read