Publications Introducing a Better Way to Engage With Your Instagram Audience Jan 26, 2021 6 min read Buffer News After working and testing with thousands of customers, we have developed a solution that is truly focused on enabling you to build better relationships and a stronger brand on Instagram. Mike Eckstein, Product Marketing Manager @ Buffer
Publications Flow How Huel Uses Social Media to Reach an Audience of 400,000+ Aug 11, 2020 5 min read Social Media Marketing Learn how a growing direct-to-consumer brand keeps their social media audience satisfied using original content and Buffer. Mike Eckstein, Product Marketing Manager @ Buffer
Publications Open Continuous Improvement vs. Big Launch Mentality: Which is Better for Product Marketing? Dec 4, 2018 5 min read Among the many existential questions of building and distributing software [https://buffer.com/resources/product-scope/] is the question of product marketing. What even is product Mike Eckstein, Product Marketing Manager @ Buffer
Publications Resources Behind-the-Scenes: How Mercy For Animals Gets Millions of Social Media Impressions Every Week Sep 21, 2018 6 min read Case Studies * Mercy for Animals is a global non-profit organization that uses social media to spread awareness of its cause. * Since signing up to Buffer for Business Mike Eckstein, Product Marketing Manager @ Buffer
Publications Resources How Car Next Door Use Buffer to Build Trust on Social Media Jul 26, 2018 5 min read Case Studies Car Next Door [https://www.carnextdoor.com.au/car-rental] is a car-sharing platform that enables customers to hire a vehicle from a community of local Mike Eckstein, Product Marketing Manager @ Buffer
Publications Resources Coffee and Community: Foster Coffee Company on Growing Their Social Media Following and Business Jun 19, 2018 6 min read Case Studies Too busy to read? Just click the play button below to listen to this post. “We love coffee, but we love community and people more. Mike Eckstein, Product Marketing Manager @ Buffer
Publications Resources Social Media Engagement is the New Social Media Marketing: How To Do It Well Jun 7, 2018 10 min read Social Media Marketing At Buffer, we think a lot about the future of social media. It started as a way for friends to connect online, evolved into a Mike Eckstein, Product Marketing Manager @ Buffer
Publications Open Working Remotely When Everyone Else is in a Different Timezone Nov 15, 2017 5 min read I recently had a video call with Buffer’s Director of People, Courtney [https://twitter.com/courtneyseiter]. She asked me, “How is it feeling to Mike Eckstein, Product Marketing Manager @ Buffer