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A collection of posts on Online Marketing
Over the past two years, Buffer’s Senior Growth Marketing Manager, Sophie, has run 25 A/B tests in Google Adwords. In this article, she shares her strategic approach to conducting successful marketing experiments, how to come up with new experiment ideas, and the lessons she’s learned along the way.
Over the past two years, Buffer’s Senior Growth Marketing Manager, Sophie, has run 25 A/B tests in Google Adwords. In this article, she shares her strategic approach to conducting successful marketing experiments, how to come up with new experiment ideas, and the lessons she’s learned along the way.
-------------------------------------------------------------------------------- Copywriting [https://buffer.com/resources/the-art-of-copywriting/] is one of the most essential skills for a marketer to have. Good copy is everywhere! Websites, advertisements,
Over the past two years, Buffer’s Senior Growth Marketing Manager, Sophie, has run 25 A/B tests in Google Adwords. In this article, she shares her strategic approach to conducting successful marketing experiments, how to come up with new experiment ideas, and the lessons she’s learned along the way.
-------------------------------------------------------------------------------- Copywriting [https://buffer.com/resources/the-art-of-copywriting/] is one of the most essential skills for a marketer to have. Good copy is everywhere! Websites, advertisements,
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