Join us as we share what we’re learning as we build a company that approaches work from a fresh perspective. We write about workplace culture, our finances, and our business decisions and strategies.

We Replaced SMS Authentication With Email and Authenticator Apps — Here's Why

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Here’s why and how we replaced SMS authentication with email and authenticator apps.

3 minute read

The Right Bag for the Job: How Remote Workers at Buffer Choose Their Gear

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Here’s what I learned from my teammates at Buffer about the best bags for remote work.

4 minute read

We Made a Decision That Lowers Our MRR and ARR, Here’s The Story

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Here’s how we changed our calculations to get a clearer picture of Buffer’s finances and a faster feedback loop on how customer experience drives growth.

4 minute read

We’re Hiring on Buffer’s Customer Support Team, Here’s What It’s Like to Work With Us

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Buffer’s customer support team includes 18 talented teammates from seven countries, and the average tenure for our team is nine years.Learn more about how we approach customer support and how we work together.

7 minute read

How We’re Empowering the Entire Buffer Team to Become Creators

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We’re intentionally investing in building a team of Buffer creators as a company-wide initiative. Here's exactly how (and why we're doing it).

17 minute read

How We Encourage Self-Improvement at Buffer

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In this article, Suzanne, Buffer's Operations Manager, goes in-depth on how we encourage self-improvement at Buffer.

4 minute read

We’re Rebuilding Buffer’s API: Here’s Why — and How it Will Work

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A big-picture view of why we’re rebuilding the API at Buffer, who it’s for, and where we’re headed next.

4 minute read

How We Plan Retreats, After Hosting 14 over 12+ Years (+ Get Our Retreat Planning Playbook!)

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We've been hosting Retreats at Buffer for 12+ years. In this article, we've detailed everything we've learned from 14 Retreats.

19 minute read

I Attended My First International, In-Person Conference As An Introvert – Here’s How It Went

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I recently attended my first in-person, international conference. Here's what I learned.

7 minute read

I Joined Buffer 3 Days Before The Retreat: Here Are My Retreat Reflections

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What it was like to join a fully remote team like Buffer, and how going on the company retreat so early on helped shape my journey in ways I hadn’t imagined.

16 minute read

We Updated Our Dependent Stipend For The First Time In 8 Years, Here’s What Changed

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Our Dependent Grant is separate benefit, outside of salary, that we grant teammates who are taking care of and supporting family members. This has been one of our most unusual (and at times controversial) benefits.

5 minute read

We Paid A Candidate To Spend A Day Working With Us, Here’s How It Went

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5 minute read

35 Side Projects From the Buffer Team

Workplace of the future

6 minute read

We Added a $250 AI Tools Stipend for the Buffer Team: Here’s Why

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Here's why we're introducing a $250 stipend for AI tools and how we expect it to impact our work.

4 minute read

Returning to Profitability: Buffer's 2024 Profit Share & Formula

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After two years of losses, Buffer achieved profitability in 2024 with a net profit of $202,459. Learn about our journey back to profitability, our profit-sharing philosophy, and how we distributed 15% of profits among our 73 team members.

4 minute read

Why and How We Close Buffer For The Last Week Of The Year

Workplace of the future

Every year since 2016 we've closed Buffer for a week at the end of the year. It’s like a reset, except across the whole company.

5 minute read

We’re Sunsetting Pablo, Remix, and Stories Creator

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We've decided to sunset three of our free tools: Pablo, Stories Creator, and Remix, as of November 10th, 2024. Here’s a little more about that decision and what it means for you if you use these tools.

4 minute read

Buffer’s Recent Performance and What Our Team Has Been Doing About It

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If you use Buffer, you might have experienced us having more downtime than usual recently. We’re entering October in a much more stable state, but we’ve still got a lot of work planned to make our improvements long-term.

6 minute read

How We're Preventing Breaking Changes in GraphQL APIs at Buffer — and Why It's Essential for Our Customers

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As part of our commitment to transparency and building in public, Buffer engineer Joe Birch shares how we’re doing this for our own GraphQL API via the use of GitHub Actions.

11 minute read

Lessons from Unreasonable Hospitality: A Favorite Read From Our Customer Advocacy Team

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How the Buffer Customer Advocacy Team set up their book club, plus their key takeaways from their first read: Unreasonable Hospitality by Will Guidara.

8 minute read

How Buffer’s Content Team Uses AI

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In this article, the Buffer Content team shares exactly how and where we use AI in our work.

6 minute read

How to Handle a Retreat: 16 Tips from Bufferoos as We Head to Cancún

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The Buffer team is heading out on our first retreat since 2019! I asked the retreat veterans for advice on making the most of the trip as a newbie.

9 minute read

Hospitality in Software: Buffer’s Approach to Customer Support

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How can we keep creating a unique customer support experience even as we get an increasing number of messages from customers? An important aspect of customer support strategy at the stage we’re at is to keep being focused on our direction and the quality bar we are aiming for.

7 minute read

Why I’ve Stayed at Buffer for 8 Years, an Open Reflection

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When I tell people how long I’ve been at Buffer — eight years today — people generally have a lot of questions. So why have I stayed?

6 minute read