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Join us as we share what we’re learning as we build a company that approaches work from a fresh perspective. We write about workplace culture, our finances, and our business decisions and strategies.

OpenAug 2, 2018
Buffer in Q2 2018: Our 9th retreat, GDPR compliance, and being named one of Inc’s Best Workplaces for 2018

MRR $1,498,636 ARR $17,984,388 EBIDTA $1,340,654(+15%) Paying customers 79,665(-2%) Q2 Revenue $4,527,930(+6%) EBITDA Margin 29.61% This quarter was Buffer’s 9th company-wide retreat and it was a joy to get to see the entire team in Singapore for a week. Our People team did an incredible job of creating a relaxing and productive space for the team to gather and it was a week packed with insightful sessions and team-bonding. In addition to being able to spend time together, in Q2 were deep

OpenJul 28, 2018
More Motivated in Minutes: 5 Science-Backed Tricks To Get You Going

Got a few minutes? Get ready to get more done. Researchers have discovered some quick ways to get you more focused and motivated at what you do so that you can work smarter, not harder. Some of these motivation tips take only seconds to do. Others require that you get out of your chair for a few minutes. All of them are derived from the results of recent scientific studies. For some simple tips and exercises to increase your motivation, we’ll start right now. 1. Strike a high-power pose for

OpenJul 25, 2018
Out at Work: How I Bring my Authentic Self to Buffer as a Gay Man

There’s a really great saying about how we need to experience some bad times in life to give meaning to the good times. I like Dolly Parton’s take best: “The way I see it, if you want the rainbow, you gotta put up with the rain.” I’m living a life packed with rainbows these days. My husband and I have just celebrated the biggest and most successful Pride in London festival, where I celebrated my community and my identity along with dozens of friends and thousands of allies. I work with a suppo

OpenJul 18, 2018
Planning A Company Retreat: Things We Did Differently for Buffer’s 9th Retreat in Singapore

Prefer to listen? Here’s an audio version of this post. I still remember the setting: it was a little coffee shop in sunny Scottsdale, Arizona. We were three and a half months into planning the company retreat and a few days into the scouting trip. Nicole and I were knee deep in our notes from a morning meeting with a potential vendor and ideas for the retreat were flying. By that time, we’d narrowed down our initial list of 18 potential retreat cities across the world to just three: Scottsdal

OpenJul 11, 2018
How We Do Team Benefits As a Remote and International Company

Prefer to listen? Here’s the audio version of this post: Being a remote team and international company comes with a lot of things that are non-traditional, things like getting 80 people on remote all-hands meeting. We’ve talked about several aspects that are quite unique to the business side of an international company, too, like paying employees and when to give people holidays. In this post, we’re going to dive into another big part of working at and running Buffer, which is employee benefits

OpenJun 28, 2018
We Updated Our Core Values For The First Time in 5 Years, Here’s How We Did It

“We believe that it’s really important to come up with core values that you can commit to. And by commit, we mean that you’re willing to hire and fire based on them. If you’re willing to do that, then you’re well on your way to building a company culture that is in line with the brand you want to build.”– Tony Hsieh, November 15, 2010, The Huffington Post Buffer’s founder, Joel , set about identifying his values and the values of the 10 other employees in 201

OpenJun 26, 2018
Here’s Exactly How We Keep Buffer’s Values Strong (Plus a Whole Course on Creating Company Values!)

I was once asked, “How often do you talk about your company values at Buffer?” I think the person I was speaking with was pretty surprised when I responded: “At least once a day!” At Buffer, our values are a blueprint for everything we do. We use them in hiring , in product decision making, in marketing, in overcoming company challenges and in many other situations. We work hard to make sure that our values aren’t just a plaque on the wall –for one, we

OpenJun 24, 2018
Warren Buffett’s Best Kept Secret to Success: The Art of Reading, Remembering, and Retaining More Books

“I just sit in my office and read all day.” This is how Warren Buffett, one of the most successful people in the business world, describes his day. Sitting. Reading. He advises everyone to read more, and that’s certainly a goal we can all get behind. Our personal improvements at Buffer regularly come back to the books we read—how we aim to read more and make reading a habit. I imagine you’re in the same boat as well. Reading more is one of our most common ambitions. So how do we do it? An

OpenJun 21, 2018
The Ultimate Guide to Becoming Your Best Self: Build your Daily Routine by Optimizing Your Mind, Body and Spirit

“We are what we repeatedly do. Excellence, then, is not an act, but a habit.” Aristotle is credited with saying these 15 famous words. And for most of my life…I didn’t believe him. I fought against cultivating good habits and routines because I didn’t want to feel like I had to live my life by other people’s rules. I wanted to be my own person and do my own thing. Besides, keeping a routine was hard work. Know what I discovered? Having no routine or structure is so much more draining mentall

OpenJun 21, 2018
A Transparent Look Inside Our Process For Creating Buffer’s Annual Budget (Buffer Budget Series #1)

Though to many, creating a budget might sound rather uninteresting and isn’t necessarily synonymous with the exciting fast-paced growth of a startup or scaleup , we believe it is, in fact, a core part of creating a sustainable and healthy company. (Which is what makes budgeting so exciting to us!) We haven’t always used a budget at Buffer to guide us towards financial health and our long-term g

OpenJun 20, 2018
How We Stay Organized as a Remote Team: Our Fave Trello Boards

Prefer to listen? Here’s the audio version of this post: One of the biggest questions that comes up when exploring how to work as a remote team is a question of operations: How do all those people, in all those places, stay organized and productive? Since Buffer is one of those fully remote teams, we get the chance to try out many different strategies and tools [https://buffer.com/resources/remote-wor

OpenJun 13, 2018
How #bufferchat Shaped Our Community and What We Plan to Do Next

Of the many ways that we engage with our audience — email, video, content, socks — one of our longest-standing traditions has been #bufferchat, our weekly Twitter chat where members of our Twitter community gather together to share questions, answers, insights, and GIFs about social media topics and workplace trends. We’ve been meeting together every Wednesday for the past four years — a to

OpenJun 13, 2018
A Guide To Conquering Remote Work Loneliness from Remote Workers Around the World

Remote work is an amazing way of life for so many people and companies around the world, but it also comes with its fair share of challenges. Even with the wonderful perks — the flexibility, getting to work where you’re the happiest, focused work time, potentially traveling around the world, and more — it’s hard to avoid moments of loneliness with this work and lifestyle. As this is something many of us on the Buffer team experience from time to time, we wanted to collect as much advice as we

OpenJun 6, 2018
An Incomplete Guide to Inclusive Language for Startups and Tech

Language is one of the most powerful tools we have as humans. It binds us. Instructs us. When used well, it creates a common understanding. And it’s essential for creating an environment where everyone feels welcome and included. Historically, language has left many out. Individuals and groups have been marginalized and discriminated against because of their culture, race and ethnicity, gender, sexual orientation, age, disability, socioeconomic status, appearance and more. We can do better. I

OpenJun 6, 2018
How to Disconnect When Your Devices Are Your Office

Prefer to listen? Here’s the audio version of this post! Disconnecting from devices is a challenge for most people. A study of Americans found they check their phones on average 80 times a day! For remote workers, it’s especially difficult if there’s no separation between work and home and your devices become your office. In fact, this is so much of a challenge that there is a law in France [https://www.npr.org

OpenMay 30, 2018
Most Companies Have Off-sites. Here’s a Look at Buffer’s ‘On-sites’

At Buffer we love working as a distributed team , but we also cherish the times we get to meet up in person . Since the early days at Buffer, retreats have been a core part of our culture and a part of why we’re able to keep working remotely as a company. In their current state, retreats at Buffer happen once a year. We set aside a budget [https://buffer.gho

OpenMay 23, 2018
My Morning Routine As A Remote CEO And Why It’s Always Changing

Prefer to listen? Here’s the audio version of this post! Working remotely and having the opportunity to work from home, coffee shops, coworking spaces, or wherever else I might feel the most productive, means that I can design my own mornings because they don’t necessarily need to be spent commuting. I’ve gone through many different morning routines over the years, and I don’t believe there is one perfect routine for everyone or even just for me. My morning routine is constantly changing and e

OpenMay 16, 2018
Buffer in Q1 2018: Kicking Off The New Year With Momentum

MRR $1,478,344 ARR $17,740,128 EBIDTA $1,178,687(+38%) Paying customers 82,156(+5.12H%) Q1 Revenue $4,273,171(+3.62%) Cash in bank $6,285,455(+18.74%) Prefer to listen? Here’s the audio version of this post! These first few months of 2018 have been very active for everyone in the social media space, and that was especially true at Buffer. In this report, we’ll go through how we’re dealing with API changes from Facebook and Twitter on our Product and Engineer teams. On the financial side,

OpenMay 10, 2018
How We Structure All Hands as a Fully Remote Team

Prefer to listen? Here’s the audio version of this post! All Hands, town hall, tea time — there are many names for the meeting where everyone comes together for company updates and announcements. For us, All Hands is not only an exciting time to see everyone’s smiling faces at once but also a big part of our value to default to transparency . Buffer’s All Hands meetings are a great place to openly communicate with the whole company at once. As a fully-remote c

OpenMay 9, 2018
How to Give and Receive Feedback at Work: The Psychology of Criticism

No matter what we do or how well we do it, some criticism is eventually going to come our way. And those moments are often some of the toughest we all face in work and life. Hearing potentially negative things about yourself is probably not your favorite activity, and most of us would rather avoid the awkwardness that comes with telling someone else how they could improve. But what do we lose out on when we avoid these tough conversations? One of the fundamental skills of life is being able to

OpenMay 5, 2018
How To Think Positive Everyday: 4 Simple Steps to a Happier Life

One thing that I noticed immediately when joining Buffer was our emphasis on cultivating positivity. If you take a quick look at our culture deck , you can see the high priority we place on this. Since I joined the team, positive thinking is something I’ve focused on a lot, and it’s been fun to see how spending time with positive thinkers rubs off on me. At the moment, some of us are experimenting with sharing one great moment we had at the end of each day. I’v

OpenApr 26, 2018
14 Slack Bots and Apps for Remote Teams to Help With Team Building, Meetings and Celebrations

Being a fully remote team means that we rely heavily on the tools that can help us connect and communicate with each other from anywhere in the world. One of the main tools our team uses for communication is Slack, a tool that allows us to send quick chat messages with each other either in public or private channels or direct messages. While we love and use Slack constantly, we also set firm bou

OpenApr 19, 2018
The Surprising Power of Reading Fiction: 9 Ways it Make Us Happier and More Creative

“There is no doubt fiction makes a better job of the truth.” ― Doris Lessing One of the most inspiring perks we’re lucky enough to have at Buffer is a free Kindle for each teammate (and her family!) and as many free Kindle books as you like, no questions asked. When we share what we’re reading at Buffer on our Pinterest page or in our Slack community, the selections often tend to skew more toward non-fiction—you can generally find teammates reading books that help us improve at our jobs, under

OpenApr 18, 2018
Diversity in Events: Our Guidelines in Event Planning, Speaking and Sponsoring

At Buffer, we value diversity and inclusion. We’ve made efforts to use diversity as a lens for refining our hiring process , writing a new code of conduct , and several other spots even going so far as to make diversity everyone’s job . Conferences, and especially tech conferences, are an area where there is often still a noticeable lack of diversit