Blog - Page 81

A collection of 2,569 blog posts

Tips / How ToOct 28, 2014
3 Data-Backed Twitter Strategies for More Followers, Better Tweets, and Maximum Engagement

I love Twitter . It’s one of my favorite places on the Internet, and one of the few sites I visit more than once per day. There’s so much to see and do that even when I’m not actively tweeting, it’s safe to say I’m reading, clicking links, and favoriting things to look at again later. Up until a few months ago, however, you wouldn’t have known I cared for Twitter at all. Before I joined WebpageFX,

OpenOct 27, 2014
We’re Raising $3.5m in Funding: Here is the Valuation, Term Sheet and Why We’re Doing It

Update: We closed a first syndicate on AngelList today, October 27th. We have opened a new one with VegasTechFund now here. Update 2: All our public AngelList syndicates have been oversubscribed and are now closed. The full $3.5m is now committed. What’s left is for us to finish the due diligence process with our lead investor (Collaborative Fund) in order to hopefully close out the funding, then have the money wired. We’ll update you once this is all done. Than

ToolsOct 27, 2014
45 Best Mobile Apps and Tools for Marketers: How to Manage Social Media From Anywhere

You get a ton done when you’re at your computer, speeding away on the day’s social media strategy . Might there be a way to wring some productivity when you’re away from your desk? Mobile apps and tools can make it so a marketer’s entire day is filled with opportunities to connect, engage, and share. You can get more

BufferchatOct 25, 2014
The Key to Building Products People Love: Habit-Forming Products with Author Nir Eyal

Author of Hooked: Building-Habit Forming Products, Nir Eyal , stopped by Bufferchat to discuss how the Hook framework applied to marketing and social media. For the full Storify summary of the Twitter chat, click here . Keep up with the latest news and upcoming #Bufferchat by joining our Google+ Community . What are the c

BufferchatOct 24, 2014
Small Business Marketing Tips: How to Succeed on Social Media When You’re Strapped for Time and Money

CEO of Small Biz Trends , Anita Campbell , joined us for Bufferchat to discuss small businesses and social media. Check out the full recap on Storify here . And keep up on the latest about Bufferchat by going to our Google+ Community . What are some of the biggest challenges trendin

Buffer NewsOct 23, 2014
Introducing The New Buffer for iPad and iPhone: Share to All Your Social Media Sites, No Matter Where You Are

Your sharing schedule is as unique as you. Content finds you when you’re sitting down to work, when you’re flipping through your phone, and when you’re kicked back on the couch. Inspiration comes, regardless of the device you’re holding. How great would it be to schedule and share whenever these moments arrive? We’d love to do our part to help make sharing to social media even easier, from wherever you are. We’re excited to deliver even more of our simple-to-use Buffer app that fits the way yo

OpenOct 22, 2014
An Inside Look at the New Buffer for iPhone And iPad

Since the Apple Worldwide Developers Conference in June, I have been working hard on our iOS 8 update. And now, the new Buffer for iPhone and iPad is live to all our customers! Not only have we added support for the amazing new features available to us in iOS 8, but we’ve added universal support for iPad for the first time. Download the free app for iPad and iPhone! [https://itunes.apple.com/us/app/buffer-for-

ResearchOct 21, 2014
Infographic: The Optimal Length for Every Social Media Update and More

How long should my tweet be? Or my blogpost? Or my headline ? I ask this question a lot. It seems that others do, too. Our first take on coming up with the ideal length of all online content proved quite useful for a lot of people. I’d love to see if I can help make it even more useful. Along with all the best tips on optimal lengths for tweets, blogposts, h

Tips / How ToOct 20, 2014
23 Seldom-Used Ideas for How to Use Twitter Lists

If you’ve read any lists on Twitter tips , whether for beginners or for experts , you’ve likely come across the common advice to use Twitter lists. Twitter lists are useful, helpful, and effective for managing and optimizing your Twitter experience. There’s also a number of unique ways to go about them. I researched the topic and found 23 popular

ResearchOct 16, 2014
Want to Improve Your Social Media Sharing? Harness the Power of Positivity in Social Media

You’ve been sharing to social media for some time now, and you’re synthesizing all the great advice out there about what to post, when to post, and how to measure. Awesome work. You’ve got the content part down pat. Now here’s the next layer: The emotion behind the social media update. What feeling does your update impart? How does someone feel when they read your update? These are big, ethereal questions, and significantly different than discovering great content and finding the best litera

What Happens When Startup Advisors Advise the Whole Team

One of the things that has fascinated me most about ancient Greece and Rome has always been the idea of oracles. If you’ve seen the movie 300, you might remember the scene in which Leonidas has to consult the oracle, which will decide whether the Spartans will go to battle or not. You can almost grasp the frustration of the Spartan king. He’s not in control. He has to rely on the priests and only the priests are able to understand the oracle’s advice. He feels powerless, as he has to follow wh

Case StudiesOct 14, 2014
This Agency Manages 93 Social Media Profiles: Learn the 8 Essential Tools That Keep Them Going

You compete with millions of other blogs on creating and sharing craveable content. You manage multiple social media accounts , seeking that sweet spot of targeted, valuable, engaging updates. You do this all day, day after day. Imagine having some tools on hand that make these daily activities even easier. Tony Restell understands

Case StudiesOct 14, 2014
Case Study: The Tools and Tips That Social Hire Uses to Manage 93 Social Media Profiles

You compete with millions of other blogs on creating and sharing craveable content. You manage multiple social accounts, seeking that sweet spot of targeted, valuable, engaging updates. You do this all day, day after day. Imagine having some tools on hand that make these daily activities even easier. Tony Restell understands these challenges of social media sharing like few others. As founder of Social-Hire.com, Tony works with multiple recruiting clients at a time on their social media stra

ReportsOct 9, 2014
How a 10-Person Team Gives Voice to 1.8 Million Customers: Buffer’s September Happiness Report

Happy October! In September, our entire team traveled to New York, NY, to work and play all together for our semi-annual company retreat. (Retreats occur every 5 months, so that they fall on a different month each time. This alleviates one of the challenges of scheduling everyone to travel. This way, if retreat falls over an important personal date or event like a family member birthday, it will change the next year.) Similarly to April, this put a big dent on our customer service numbers. We f

BufferchatOct 9, 2014
Facebook Marketing Tips: How to Get Engagement on Facebook Without Ever Paying for Ads

Erik Fisher , an author , podcaster and community manager at Social Media Examiner ,  stopped by #bufferchat to discuss Facebook marketing tips and engagement! Check out the full Storify recap here! [https://storify.com/Bu

What We Learned Analyzing 595 Buffer Blogposts: A Complete Content Audit and Spreadsheet Template

The very first Buffer blog post—Want to Tweet While You Sleep? —was published in January 2011. Three-and-a-half years and 595 posts later, we’ve covered a lot of ground, learned a huge number of tips and tricks that make

Guides & CoursesOct 7, 2014
How to Engage Employees in Social Media Marketing: 5 Data-Driven Steps

You don’t need to ask IT whether your coworkers are on social media during the workday. It’s like asking if they are breathing. And that can be a great thing. Studies have shown that employees can post, tweet, and pin and still perform at peak levels—maybe even more productively than their less plugged-in counterpart

OpenOct 6, 2014
24 People, No Managers: Our New Experiment in Getting Work Done at Buffer

A few months ago, Joel discovered a fascinating book that he shared with all of us on the team. The title of the book was “The Decision Maker ” and it proposed a radically different idea to how companies are run. In short, it put traditional management on its head. Instead of higher-ups making decisions, often far removed from the real problems that

ToolsOct 6, 2014
23 Tools and Resources to Create Images for Social Media

Update – we launched Pablo a new tool to create beautiful images for your social media posts in under 30 seconds You can use Pablo right from the get-go, no need to login or create an account. Just quickly create amazing images super fast. You can try out the first version of Pablo right now – no login

Tips / How ToOct 2, 2014
How to Set Social Media Goals That Will Move Your Marketing Forward

How do you know when spaghetti is ready to eat? Throw a noodle against a wall and see if it sticks. It’s a super simple hack for Italian dinner night. It’s not such a great metaphor for social media goal-setting. That being said, I have participated in more than my fair share of spaghetti strategy sessions, often times contributing to the “see what sticks” mentality with my suggested goals. It’s an area I’d be keen to improve. Have you ever felt a bit unsure when coming up with goals for your

Tips / How ToOct 1, 2014
10 Little-Known Buffer Features: How to Power-Up Your Social Media Sharing

When you find yourself using a product or tool on a daily basis, you get to know the tool inside and out, including all the helpful shortcuts and little-known features . We’d love to share our Buffer secrets with you. Here are some of our personal favorite Buffer features that might have flown under your radar. Enjoy! 1. Share to multiple profiles in one click with Groups Imagine you’ve got an update to share with your

Tips / How ToOct 1, 2014
How to Share Old Blogposts on Social Media: 5 Quick Tips for Getting More Out of Your Archives

Social media advice seems to come in two flavors: what to do and how to do it. Take, for instance, the advice to reshare content from your blog’s archives. This strategy seems to pay big dividends for the accounts who’ve embraced it. They’ve seen more traffic, more reshares, and more engagement even though the content itself isn’t

AdvertisingSep 30, 2014
The Social Media Advertising Beginner’s Guide for Twitter, Facebook and LinkedIn

When it comes to planning where to spend your marketing budget effectively, advertising on social media is one of the most sound investments you can make. I often speak to marketers who are just getting started with online advertising, and I offer the same advice at the start of each call. Advertising is complex; it’s never a set-it-and-forget-it process. It requires testing and checking, and experimenting with all forms of advertising offers the best chance of showing you what is truly effecti

Fast Customer Development: How We Use Twitter to Build Products People Love

Hi there! This is an older post that we’ve kept around for transparency but that means that sometimes the information is no longer accurate. Head to our homepage to view our most recent posts. At Buffer, we’ve recently made a big change to how we build products and use the Lean Startup methodologies much more closely. It followed what I’d call a phenomenon that Hiten Shah , one of our closest ad