Leo Widrich

3 Breakthroughs and 2 Failures that Have Shaped Buffer

In Buffer’s past six years, we’ve experimented with product and culture and had some successes and some flops. And yet there have been

From Maker to Manager: The Most Challenging and Rewarding Transition of My 5-Year Startup Journey

January 3, 2011, was my first day at Buffer as sort of the social media intern. The introductory task that Joel and I came up

What Our 3 Biggest Successes and 2 Biggest Failures Taught Us About Company Culture

At Buffer, our workplace environment looks a bit different: our “water cooler” is Slack, we utilize transparent emails [https://buffer.com/resources/buffer-transparent-email/], we offer

7 Tough Lessons I’ve Learned on Giving and Receiving Feedback at our Startup

It’s one of the biggest pieces that will make or break us as we try to become a great company, and I only recently

How We Explain Stock Options to Team Members & How Much Money They Would Make

A while back Danielle Morill asked this question on Twitter: > How many startups provide a spreadsheet explaining exactly what would happen to your options given

When We Took Transparency Too Far: The Transparent Feedback Experiment

Sometimes people ask us: “Do you think there are any downsides of being so transparent in the way that Buffer is?” Usually, I can only

What We Got Wrong About Self-Management: Embracing Natural Hierarchy at Work

When Buffer first moved to a self-management model, we moved to a completely flat structure. We just let loose and the message was “everyone go

The ‘No Complaining’ Rule: What it Really Means to Create a Company Culture of Positivity

Recently Joel and I were talking about the new Jawbone UP3. I had just gotten one for free as part of Buffer’s perks program,

Why We Prioritize Hiring People Who Use Our Product

When we wrote previously about how we hire at Buffer [https://buffer.com/resources/how-we-hire/], one key component was that everyone we hire have usage