Blog - Page 12

A collection of 2,567 blog posts

FlowOct 16, 2023
How To Create Content Pillars For Social Media (Using My Content Pillar Ideation Template)

In this article, we’ll dive into what content pillars are, why they’re important, and how to develop them for your social media.

Open BooksOct 12, 2023
Here’s Exactly How This Founder Spent $17,000 to Get Her Tea Business Off the Ground

🖤At Buffer, we’ve long aimed to default to transparency, a practice we believe helps eliminate inequality and gives everyone a greater chance of succeeding. Financial transparency is especially close to our hearts, which is why we’re proud to share Open Books, a series of small business owners giving us a peek inside their books in the spirit of being open about finances as well. Join us as we explore the highs, lows, and hard-won financial lessons that have paved their paths, and discover how

FlowOct 10, 2023
How I Designed a LinkedIn Thought Leadership Content Creation System

Harshala Chavan shares a simple content creation system for sharing thought leadership content on LinkedIn.

Buffer NewsOct 9, 2023
It's a Subscription Model Market, Facebook's Pivot to Professionals, X Targets Streaming: Monday Social Media News Roundup

Get the latest updates in the social media industry and creator economy – with a side of Buffer flavor.

FlowOct 9, 2023
The Creator’s Guide to YouTube Shorts Analytics

In this article, we walk through the key metrics made available about YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth.

FlowOct 5, 2023
Here’s How This Creator Has A #1 Podcast While Working Full Time (At Buffer)

In this article, we dive into podcaster and Bufferoo Phill Agnew's strategies that can help you grow an engaged audience, no matter the format.

FlowOct 4, 2023
6 LinkedIn Experts Gave Me Their Personal Branding Secrets — I Tried Them All

I reached out to some of my favorite LinkedIn creators for their number-one, game-changing tip on personal branding. Then I put them to the test.

FlowOct 3, 2023
How Instagram Helped Me Triple My Business Income — Even Though I Have a Small Following

Marie Brown is a UK-based soloprepreneur who creates websites for other entrepreneurs and small business owners. Getting active on Instagram has completely changed her business — she shares how in this post.

Open BooksOct 2, 2023
How This Business Went From Losing $20,000 to Earning $1 Million in Just Two Years

🖤At Buffer, we’ve long aimed to default to transparency, a practice we believe helps eliminate inequality and gives everyone a greater chance of succeeding. Financial transparency is especially close to our hearts, which is why we’re proud to share Open Books, a series of small business owners giving us a peek inside their books in the spirit of being open about finances as well. Join us as we explore the highs, lows, and hard-won financial lessons that have paved their paths, and discover how

Buffer NewsOct 2, 2023
Meta's Launching Sassy Chatbots, Instagram Creates AI Stickers, And Twitter Axes Misinformation Reports: Monday Social Media News Roundup

Get the latest updates in the social media industry and creator economy – with a side of Buffer flavor.

Z - PopularSep 29, 2023
How to Send Better Email: 7 Ways To Level Up Your Email Skills Today

Like many others, I read and reply to hundreds of emails every week and I have for years. And as with anything — some emails are so much better than others. Some emails truly stand out because the person took time to research, or they shared their request quickly. There are a lot of things that can take an email from good to great, and in this post, we’re going to get into them. What’s in this post: * The best tools for email * What to say instead of “Let me know if you have any questions” a

22 Side Projects From the Buffer Team

At Buffer, we’ve long had teammates who have side projects in addition to working at Buffer. It’s pretty common for our team to run their own blog, we have several published authors on the team, and many of our engineers run apps that have nothing to do with their regular work. Though some companies prefer that anyone on their team not have side projects and actively discourage it, that has never been our way at Buffer. In fact, working at Buffer means you get a free Buffer account, making it e

FlowSep 28, 2023
She’s Grown An Audience of 20k+ Subscribers in Less Than A Year – Here’s How

In this article, we offer actionable insights gleaned from Chenell's experience. Whether you're a creator, a small business owner, or just someone looking to grow an authentic online audience, Chenell’s story offers tips and perspectives to build her thriving community.

OpenSep 27, 2023
My First 30 Days at Buffer: What It’s Like To Join the Company in 2023

How I was onboarded to the fully distributed, remote team, along with a couple of things that have really surprised me about life at Buffer.

FlowSep 26, 2023
Personal Branding for Introverts: How I’m Managing my Anxiety While Growing on Social Media

My brand is growing despite it being a bumpy road, and in this piece, I’ll share my best personal branding for introverts tips to help you.

FlowSep 21, 2023
He’s Been A Creator For More Than A Decade – Here Are His Top Lessons

In this interview, Matt Ragland shares his thoughts and advice about content creation and social media from his decade-long career as a creator.

Guides & CoursesSep 20, 2023
The Social Media Manager’s Daily, Weekly, Monthly Checklist

What should I work on next? This is a thought that pops up many times throughout the day while I’m working as the Social Media Manager at Buffer. I’ll check Twitter/X, Instagram, LinkedIn, and Threads to make sure I’m covering all my bases and spending time in the best way possible. And on the good days, I’m right in the groove where I know exactly what to do next and what are the most important tasks that need to get done. What really helps me is making a checklist for my social media activi

FlowSep 20, 2023
11 YouTube Shorts Creators to Inspire Your Next Viral Video

A curated list of YouTube Shorts creators worth watching — both at the top of their game and on the rise — and how their content helps them stand out.

Small BusinessSep 19, 2023
Open Books: The Therapist Turned Coach Who’s Projecting $300,000 This Year

Meet Megan Halek, whose business is on track to reach $300,000 this year. Read all about it in Open Books, Buffer's series of small business owners giving us a peek inside their books.

BlueskySep 18, 2023
I've Used Bluesky for 6 Months – Here's What You Should Know

Bluesky is a decentralized text-based social media platform. Here's what you need to know.

FlowSep 14, 2023
The Growth Mindset Powering This Travel Creator’s Decade of Experience

In this interview, Francesca Murray shares with us the philosophies, mindset, and tactics that have kept her travel content creation going and growing over the past decade.

FlowSep 13, 2023
15+ YouTube Shorts Ideas For Your Next Video

If you’re looking for inspiration for your next short video, here are 18 YouTube Shorts ideas to help your content stand out and engage viewers in bite-sized bursts.

FlowSep 12, 2023
Empowering Employees to Build Their Personal Brands on LinkedIn (+ Why You Should)

Everything you need to know to kickstart a personal branding movement on LinkedIn within your own team or business — and why it's a win-win for both employee and business.

ResourcesSep 11, 2023
20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

You need a super compelling profile to enhance your online visibility and gain trust. Here are some top tips for creating a great LinkedIn profile.