A collection of posts on Instagram

Your Instagram posts can now appear on Google. Learn the ins and outs of Instagram SEO so your content and profile rank at the top of search results

Data-backed guidance on how often to post on Instagram in 2025 for maximum reach and growth. Insights from 2M+ posts reveal the sweet spot for frequency without burnout.

Instagram’s new Friends Map is here. Learn how it works, how to keep your location private, and what it means for creators and brands.

Reposting just got easier. Whether you’re using Instagram’s new repost button or the classic workarounds, here’s how to share content the right way — with tips to grow your reach and celebrate your community.

Discover 20+ essential Instagram statistics that reveal the platform's reach, effectiveness, and continued growth.

We analyzed more than 2 million Instagram posts sent through Buffer to pinpoint the best time, day, and post format for maximum reach.

How to find Instagram Reel trends while they're still hot enough to make an impact, along with some of the best we’ve seen on the platform this year.

Learn the fundamentals and advanced principles of Instagram marketing — with examples, expert tips, and timely best practices.

The ins and outs of Instagram Stories, from getting started to advanced strategies that will make your stories stand out on Instagram.

From tips to real-life examples, here’s a quick rundown of Instagram collab posts and why you should be using this feature in your social media strategy.

Stop chasing the tail-end of Instagram audio trends — here are the latest trending songs on Instagram in July 2025.

Finding trending songs on Instagram doesn’t have to be a guessing game. Use these tips to stay in the loop and boost your reach.

From subscriptions to UGC to merch — discover 13 ways to monetize your Instagram following, even if you don’t have a large following.

Two ways to schedule and publish Instagram Stories, step-by-step, plus tips and tricks to get the most out of your stories and content.

Learn the ideal image sizes for all types of Instagram posts so your content is always pixel-perfect.

Growing on Instagram takes time and effort — but with these must-do tactics, the path to an engaged following is a lot more straightforward than you might think.

In this guide, learn everything you need to know about how to use Instagram Close Friends

Unlockable reels are designed to encourage “a new, IYKYK way” of engaging with your community on Instagram. Here's how they work.

We've rounded up 26 free Instagram tools for creators, marketers, and small businesses

Everything you need to know about selling on Instagram — from the different options for people to buy to tips on making the most of your Instagram sales strategy.

Everything you need to know about sharing a post to your Instagram Stories (and why it could be great for your reach and engagement).

Looking to kickstart your paid efforts on Instagram? This guide shares how you can run Instagram ads by boosting posts and by using the Meta Ads Manager.

After some serious hands-on time with Edits by Instagram, here’s my everything guide, from getting started to tips and tricks to take you to the next level.

In this article, we explore the 7 best free hashtag generators to help your posts get discovered.