What is Meta Business Suite?
Meta Business Suite is a powerful, all-in-one centralized space created by Meta (formerly Facebook Company) to help businesses manage their presence on Instagram, Facebook, and WhatsApp for Business. It’s designed to help businesses streamline their social media management workflow, create and schedule posts, manage messages, track analytics, and even design and launch ad campaigns—all without needing to switch between different tools.
Why use Meta Business Suite?
Meta Business Suite simplifies the process of managing multiple social media accounts by consolidating various features across Facebook, Instagram, and WhatsApp for Business. The suite enables users to streamline their workflow, reducing the need to switch between different tools and dashboards.
One of the downsides of Meta Business Suite is that it doesn’t connect with social media platforms outside of Meta, such as LinkedIn, TikTok, Pinterest, and YouTube.
Does Meta Business Suite include Threads?
As of August 2024, Meta Business Suite does not include Threads, which means you can’t schedule and crosspost your content to Threads through Meta Business Suite.
However, with Buffer, you can schedule across all three Meta channels–Instagram, Facebook, and Threads. Connect up to three channels on our free plan or try the premium social media toolkit free for 14 days.
