Tips / How To - Page 7
A collection of posts on Tips / How To
When it comes to helping you out with Social Media, we often like to categorize things. For example, we’d write about the optimal timing of your posts , or how to come up with the best headlines , and the like. What happened over the last few weeks though is that we collected a number of awesome ti
Facebook’s ranking algorithm decides which posts get shown to each user in their News Feed. The algorithm has gone through some major changes in the past , but the most recent one has thrown a lot of social media marketers for a loop. An Adage article [http://adage.com/article/digital/facebook-admits-organic-reach-bra
I’m pretty well known for making mistakes. It’s kind of a known trait of mine. Just this weekend I walked into a door because I didn’t open it properly first. When it comes to social media, though, I try hard to learn from mistakes since they’re all saved for me to reflect on. Plus, I research and write about social media enough to have access to stats that make it easier to
This is the holy grail for every marketer, entrepreneur and any other professional on the internet: To go viral. At least, when I first started out writing articles and producing content, I could think of nothing else other than trying to figure how to get this post spread like mad on Facebook, Twitter and all the other important places. What I quickly found out is that it takes a little more than posting cute cat photos, although I keep questioning myself on that. A few months back, we did som
The following article is a guest post by Daniel Sharkov, an 18 year old student, marketer, blogger and a social media enthusiast. More about him at the bottom of the post. So, you are a business blogger or a marketer, who’d like to make more sales? Or maybe you simply want more people to read what you have to say? If the answer to those questions is yes, then there’s a good chance that you already have a Twitter account, where you share your content and get to know other folks in your niche. A
Update: Sad news – on September 6, 2015, Kippt shut down for good. Every day, well over 250 million Tweets get posted. This happens alongside 4 billion Facebook updates and comments. And yet, finding Tweets that you have shared a few weeks ago is almost impossible. Not to speak about the non-existent Facebook search. A lot of solutions let you archive or bookmark a link separately, after you’ve shared it. Personally, I’ve found that this can be a huge hassle to use two separate apps for shari
I’ve been lucky enough to have people ask me fairly often how I continue to share great content on Twitter on a regular basis. Over the last year I’ve built up a number of different methods for doing this, as well as ways to keep to both high frequency and high quality. I’ve found 15 times per day a good number to aim for, since it is a Tweet every hour in the peak times of the day for my followers, and once every two hours at other times. With my spontaneous Tweets from random thoughts during
This is a guestpost by Andrew K Kirk the Founder of Face The Buzz, more about him at the bottom of the post. The social web is awesome. And I’m not only talking about Twitter, Facebook, LinkedIn or even social networks in general. Social has become part of the fabric of almost every web application and webpage. Through social sharing buttons, like those provided by Digg Digg, we easily share our world online with our followers, fans, and connections. However, we can run into a slight problem
This is a guest post by Mandy Kilinskis from Quality Logo Products. More about her at the bottom of the post. If it was possible, I would spend all day on Twitter. What can I say? I’m a fan of the quick communication and the ease of retweeting. But I, like all of you, know it’s not possible. We have jobs to do, blogs to write, and projects to finish for clients. And while engagement is essential to any kind of quality following, there are still things that you can do away from Twitter to bul
This is a guest post by Matt Hamilton, great blogger and Social Media enthusiast at Near Coast Media . More about him at the bottom of the post. It’s nothing new any more and I’m sure you have heard. At over 15 million users, Foursquare has recently grown up from nice gimmick to powerful business tool. In short, it is a smart phone location based app that allows you to ‘check in’ to businesses that you are visiting. The app shares these updates with your friends
Editor’s Note: Wow – a lot has changed since March of 2012! It’s always so much fun to look back on older posts like this one and to realize how far we’ve come in a relatively short period of time! We just wanted to take a few minutes to give you a quick how-to in today’s world, and we also wanted to share a couple of newer posts that we’ve written on emojis that you might be interested in ?? Emojis now come standard on our smart phone keyboards, and using them has almost become second nature f
With the rise of importance of having a brand (and personal) page on the two biggest social media platforms, I’ve always felt that much more attention was paid to high converting Facebook pages over Twitter accounts. Of course, I can understand why, given that most new Twitter followers come from Twitter itself (getting retweeted & mentioned, etc.), and that Facebook pages allow for a landing page and lots of customization. Even so, given the ease of creating an optimized Twitter profile, I th
This is a guest post by James Mignano . More about him at the bottom of this post. Of all forms of social media, blogging is definitely my favorite. It gives people the chance to really show off what they know in an easily readable and shareable form. The key to maintaining a blog, though, is engaging an audience. If nobody reads what I’m writing, my blog becomes nothing but a personal diary… except without the need for a good hiding spot. I’ll eve
Of the useful tools that Twitter offers, most of the focus has gone to getting more Tweets with the variety of “tweeting” buttons available. There is another tool that Twitter offers that can be great for getting more followers, yet I don’t see that tool being used as effectively as it could be. That is the Twitter Follow Button, listed under Twitter’s resource section. Today I’m going to show you 3 effective ways to use the Twitter follow button to get more followers! What is the Follower
This is a guest post by Gregory Ciotti, a contributing Buffer Blog columnist. Read more about Greg at the bottom of the post, or read his latest piece on how customer perception affects support. Recently I covered four tips to get the most out of your self-broadcasted tweets, but how can you get more people to share your content on their own? Twitter remains one of the biggest drivers of traffic on the web, so encouraging people to tweet about your content can have a serious impact on your wri
This is a guest post by Gregory Ciotti, a contributing Buffer Blog columnist. Read more about Greg at the bottom of the post, or read his latest piece on what customer centric companies do differently. Content marketers and Twitter have been friends since the beginning. But I’ve noticed a common: marketers who are on Twitter rarely use the effective tactics that they apply on their own blog. It might be that people think their blogs and their Twitter accounts are separate entities, when in rea
This is a guestpost by Mandy Kilinskis (@ImAmandaJulius) from Quality Logo Products, more about Mandy at the bottom of the post. One of the earliest Twitter lessons for me was this: Twitter is a two way street. Even though it’s a great resource for spreading opinions, blog posts, and other content, you also need to know when to take a step back and just listen. What’s going on in your industry? What’s the latest innovation in social media? What does your audience want to know? Once you take t
This is a video from Mark Jeffries (@Markjeffries1) at one of the largest Marketing Executive conferences in San Diego a few weeks ago. Mark hit a great nerve with his talk when he spoke about the importance of your personal online brand besides your business brand: Your Personal Online Brand from Mark Jeffries on Vimeo . Most important bits Mark talks about * Building your online brand a
This is a guest post by Gregory Ciotti, more about him at the bottom of the post. With the worldwide presence of Facebook, and the recent release of Google+ to the public , you’d wonder what’s the point of marketing on Twitter anymore… But you’d be dead wrong if you thought Twitter was a platform that has passed. Twitter grows in popularity by the day, and is still one of the biggest traffic sources for sites all over the world, and in every niche you can imagine. Thus, it is obvious that goi
Ever wondered what it takes to make your content or marketing message go viral? Look no further than this. Our friends over at KISSmetrics have created a wonderful cheatsheet for you to help you succeed with this task. After browsing through this there are two most crucial aspects that one has to focus on in order to create a viral marketing element. The “emotional hook” together with the “technical hook”. What does that mean? One of the most viral marketing messages of all times captured this
“If Facebook and Twitter had a baby, they’d call it Google+.” ~ Olaf Wempe The important thing about Google Plus is to make it work for you. This is even more true nowadays with so many social networks vying for our attention. You don’t want to miss out completely, but you don’t want to add one more thing to your already busy day. So whether you’re already on Google Plus or just wondering whether you should give it a try, here are five keys to making Google Plus do what YOU want it to do:
There were some great conversations I had led recently with people in the startup scene here in San Francisco. Quite a few people, for both their personal and business use haven’t “gotten” into Twitter yet. Words they mentioned were that “I heard Facebook works a lot better than Twitter” or “I am not sure I have enough time to be on Twitter too.” We spoke further and I jotted everything down which I thought could use a little further explanation. From our research we found that Twitter is hand
Engagement can be quite a trick on Twitter. Do it right, and you gain followers. Do it wrong, and even people who already follow you will unfollow you. I’ve been on Twitter for years, and I’ve learned that there is a hidden trick to engagement that most people don’t think of. It’s really, really simple, and it’s brought me thousands of new followers over the years. It’s simply this: put more information into your conversations on Twitter. For example, if you can tweet to a friend “Here’s the
So my all time Nr.1 Twitter mentor Dave Larson from @TweetSmarter recently nudged me with a fantastic suggestion. Why not start a conversation around the already established #GreatThingsTwitterHelpsMeToDo hashtag? The hashtag is a great way to get to know what motivates and helps people on Twitter. I thought a lot about how to best make use of it and found, why not ask people this question and turn all the great responses into a blogpost. The feedback was amazing and here are the top 5 and rath