Hailley Griffis

Hailley is the Head of Communications and Content at Buffer and Co-Creator of MakeWorkWork.

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A collection of 104 posts by Hailley Griffis - Page 5

Tips / How ToNov 10, 2016
5 Surprising Reasons To Reconsider Google+ (That You Can Act On Today)

Editor’s note: Google announced on October 8, 2018, that they will be shutting down Google+ for consumers in 2019. Farewell, friend! Here are some ideas on where you could share your content instead . I’ve personally always been a huge fan of Google+, but it’s been several years since I’ve been consistently active: It simply became too difficult to keep u

PodcastsNov 7, 2016
Are You Monitoring Social Mentions? Here’s How They Can Influence Your Marketing Strategy – Brittany Berger [SSM015]

In a world where customer service is becoming the new marketing – understanding how to find, monitor and respond to social mentions is a great skill for marketers to develop. It can help to shape your marketing strategy, too! Knowing where to listen for important conversations online will allow you to react in real-time to trends in your industry and deliver the content or answer that your audience is looking for. We had the privilege of spea

ResearchOct 19, 2016
What 1.5M Pins Taught Us About Pinterest Marketing: Common Words, Popular Times, Plus 4 Experiments to Try

How active is your brand on Pinterest? With 150 million monthly active users spending an average of 98 minutes per month using the platform, Pinterest can be an underused network for some, while a primary source of website traffic for others. Earlier in 2016, we did a study on brand marketing [https://buffer.ghost.

PodcastsOct 17, 2016
Why This Successful Solopreneur Uses Facebook Groups to Grow His Business – Daniel DiPiazza [SSM011]

How many Facebook Groups have you joined that you don’t check regularly? If you’re like me, that number might be quite high! Imagine my surprise when I joined the Rich20Something Facebook Group and was constantly excited to see all of the new, value-packed content being shared by both the founder, Daniel Di Piazza , and all of the other group members (now nearly 15,000.) After years of following his work, I

PodcastsSep 21, 2016
Why Personal Branding is the Most Important Thing You Can Do for Yourself [SSM005]

Building a personal brand on social media is one of the best ways to become a thought leader in your industry. Whether you’re looking to change roles or simply advance your career, developing a personal brand is a great place to start. And we’d love to share some tips on how. Duke University professor Dorie Clark — a bestselling aut

PodcastsSep 15, 2016
NASA on Social Media: Inside the Strategies That Drive Social Media’s Most Info-packed, Beautiful Profiles [SSM001]

What is it like to be the social media manager for one of the world’s largest organizations? With more than 500 social media accounts to oversee, an audience in the tens of millions, and some of the most engaging content in the world to choose from, John Yembrick , Social Media Manager at NASA, has one of the most challenging and rewarding jobs in marketing. We had the honor of speaking to John about his unique appro

Online MarketingJul 20, 2016
These Are the 9 Best Tips We Got on Medium Marketing: 3 Worked, 6 Didn’t

A few months ago, Leo and I decided that we really wanted to step up our Medium game to truly understand how the platform worked and how we can provide the best value to our audience there. Truthfully, I was pretty clueless to begin with. Logging into the Buffer account was likely my second time on Medium — ever. I was super excited to take on the challenge. Everything was started from scratch, with researching, creating spreadsheets, and experimenting at a rapid rate. I spent my time studying

OpenJun 23, 2016
23 Productivity Tips From Digital Nomads Around The World

Productivity on its own can be a tough challenge for anyone, even if you work from the same space every day. And what if you’re jumping workspaces every week? Every day? Every couple hours? Digital nomads and remote workers have a very unique productivity puzzle to figure out. I’ve been fortunate enough to be working remotely full-time for nearly 6 months now, and my desk has sometimes changed every couple days — or even every couple hours! As I’ve gone from place to place, I’ve been jotting d