All posts - page 33
A collection of 2,634 blog posts
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Reading time7 minute read
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There are benefits to sharing every step of your journey to achieving a goal. This article delves into why you might want to consider transparency when working towards a goal, also known as building in public.
Reading time9 minute read
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For these six women-owned brands, bettering the world in tangible ways is just as important as creating high-quality products.
Reading time8 minute read
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- Buffer News
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Draft, edit, and publish social content in one smooth workflow in Buffer. Your drafts are synced across mobile and web so you can draft your content any time inspiration strikes.
Reading time3 minute read
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We tried including every member of our Advocacy team in onboarding for new Advocates. Not only did this new approach facilitate the new team member’s integration into our close-knit team, but it brought some surprise benefits, as well.
Reading time6 minute read
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Expert tips for how small businesses can handle replying to social media comments. Should you reply to every comment? How quickly should you reply? What about the negative comments?
Reading time5 minute read
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- Small Business
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With social media advocacy, you too can create an army of loyal customers who will rave about your products to family and friends and leave glowing reviews on social media.
Reading time7 minute read
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In 2022, we’re diving back into more intentional team-building both asynchronously, synchronously, plus we’re planning the occasional in-person meetup where available. Here’s how we’re approaching all of these events and all of our current initiatives.
Reading time7 minute read
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- Small Business
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Having a social media content strategy for your small business will ensure that your hard-work with social media marketing is supporting your overall business goals. To get you started, here are simple steps to create your social media content strategy for your small business.
Reading time7 minute read
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- TikTok
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TikTok holds tremendous potential to drive sales and generate revenue for your small business. Our guide will walk you through every step of the way to create a successful TikTok for Business account that grows.
Reading time9 minute read
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This is Buffer's 2022 pay analysis, a look at our annual progress towards closing the unadjusted gender pay gap at Buffer.
Reading time4 minute read
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Tamara Mayne started Brooklyn Candle Studio as a side gig—and grew it to a major brand selling in stores worldwide. Here are some of the steps she took to scale as well as a few mistakes she made along the way.
Reading time5 minute read
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Creating a TikTok account for your small business may feel overwhelming, but it's a great way to expand your brand's exposure and can help customers build a stronger connection with your company.
Reading time9 minute read
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- TikTok
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In this article, we cover some of the most interesting TikTok creators — and what makes their content so appealing.
Reading time5 minute read
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Over the last year, I’ve done at least 400 values screening calls and I always turn the call over to the applicants to ask whatever questions they have for me. Here are the top ten questions I get asked and my responses.
Reading time7 minute read
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Reading time2 minute read
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- Small Business
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A smaller marketing budget can still deliver results if you know which five strategies to focus on: blogging, email, social media, influencer marketing, and SEO. Read to learn more.
Reading time6 minute read
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We eliminated two of our lower cost-of-living bands in our salary formula at Buffer. Here's my thinking behind this change and our approach to pay overall.
Reading time8 minute read
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The first interview candidates go through at Buffer is a values interview. Here's what it looks like and why we start with values.
Reading time3 minute read
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Suann Song set a goal to raise $25,000 on Kickstarter in 30 days. She ended up hitting that in a week and ultimately raising more than $50,000. Here’s how she did it.
Reading time5 minute read
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- Buffer News
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With Buffer’s mobile app you can plan and schedule your TikTok videos in advance, alongside the rest of your social content. It’s simple; upload your video, add a caption, and schedule a posting time. When the time comes, we’ll send you a notification to publish the video on TikTok.
Reading time6 minute read
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The start of a new year is a great time to reassess your marketing strategy. To help you try some new strategies, we talked to 10 small business owners to learn how they’re doing marketing differently in 2022.
Reading time10 minute read
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Reading time6 minute read
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We’ve outlined a calendar of all of the official (and slightly less official) holidays in 2022 to serve as a blueprint for your content, plus fun social media post ideas to jumpstart your brainstorm.
Reading time9 minute read