All posts - page 25
A collection of 2,637 blog posts
- Topic
- Library
- Published
How do you know if your customers (and potential customers) are talking about you on social media? Use social media monitoring tools.
Reading time7 minute read
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Reading time19 minute read
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Reading time10 minute read
- Topic
- Flow
- Published
In this article, we'll explore both sides of picking a niche and guide you on how to find one that works for you.
Reading time6 minute read
- Topic
- Small Business
- Published
These days, the strongest brands out there have a clear “why.” During every interaction with a business, customers are clear on why it exists, why it stands out, and why they should buy from it. Here’s a step-by-step process that companies of any size can use to create a standout, memorable brand.
Reading time8 minute read
- Topic
- Small Business
- Published
You don’t have to spend much money to develop a solid brand on your own. It just takes time and careful thought. In this guide, you’ll learn how to define your brand identity, story, style guide, assets, and social media — all while spending little to no money.
Reading time9 minute read
- Topic
- Published
Reading time8 minute read
- Topic
- Small Business
- Published
Snail mail may sound like a slow way to market a business, but career coach Kyle Elliott has found it to be instrumental to his success. Here’s why he thinks sending good old cards has helped his business grow, and how any founder can integrate this into their own marketing strategy.
Reading time6 minute read
- Topic
- Published
There’s a good chance your customers are on Twitter. Once you understand some basic Twitter best practices and know the types of posts that resonate with your followers, Twitter can become a gateway to developing a loyal fan base for your small business.
Reading time9 minute read
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- Published
Reading time5 minute read
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- Content Marketing
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Reading time11 minute read
- Topic
- Flow
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Welcome to the first installment of our new series, Creators Unlocked. We are kicking off with Jayde Powell.
Reading time9 minute read
- Topic
- Flow
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One-to-one marketing can seem like an antiquated way to grow a business compared to the options available on digital channels, but Shay Paresh has found it to be instrumental to her beauty brand’s success. Here’s why, and how she’s thinking about scaling this strategy.
Reading time5 minute read
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- Published
Creating attractive Instagram Stories can be challenging and time-consuming. We’d love to help with that! Get to know Stories Creator and the five free Stories templates we recommend.
Reading time7 minute read
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- Flow
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Here's how content creator Toni Bravo landed over 100 brand deals and has created a full time career out of social media.
Reading time5 minute read
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In this article, we walk through the ins and outs of creating a social media report.
Reading time10 minute read
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Reading time10 minute read
- Topic
- Flow
- Published
In this article, we explore the creative process of four creators: Jayde Powell, Dre Fox, and Katie Xu. Each of these creators has a unique style and approach to their craft, making them stand out in their respective fields.
Reading time6 minute read
- Topic
- Flow
- Published
When Annelise Hillmann had an idea for a company while still in college, she could have waited until after graduation to get started. Instead, she started building while she was still a student—and she’s so glad she did. Here’s how her unique path helped her find success.
Reading time6 minute read
- Topic
- Flow
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In our second installment of 'How I Grew My Small Business,' we take a deep dive into how Juliana Pache left her unfulfilling media job and turned a side hustle into a thriving jewelry business.
Reading time9 minute read
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Reading time8 minute read
- Topic
- Flow
- Published
Feel like you’re trying to get the word out about your business and nobody is paying attention? Founder Tiffany Yu was having the same challenge, so she decided to take matters into her own hands and become her own best hype person. Here are some of her best DIY marketing strategies.
Reading time6 minute read
- Topic
- Published
Reading time9 minute read