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A collection of posts on Tools

ToolsAug 17, 2017
30+ Free Instagram Tools to Help You Grow Your Following

More than 700 million people use Instagram and 400 million of those users check the app daily. With such a large audience, and some incredibly business-friendly updates such as Instagram Ads , Stories , and Business Tools , Instagram is becoming a must-have channel in many social media marketing strategies [https://buffer.com/resources/social-m

ToolsApr 6, 2017
The Marketer’s Toolbox: The 60 Marketing Tools We Use at Buffer

As a marketing team spread around the world — from the West Coast in the US to the East Coast in the US to Canada, to the UK and Singapore, we always keep an eye on the latest marketing and productivity tools to help us stay connected and do our best work. Our team also covers a range of marketing disciplines from social media to community building , to press relations, to con

ToolsMar 11, 2017
37 Free Social Media and Marketing Courses to Elevate Your Skills Today

When I first started out with digital marketing, I was blown away by the sheer amount of online social media and marketing courses available! I read hundreds of articles and enrolled in as many marketing courses that I could possibly get my hands on. Even today, millions of resources continue to be published online every month. It’s enough to wonder … Where can you go for the best, most useful marketing information? I’ve had the chance to test out and research a huge amount of resources, and

ToolsNov 16, 2016
The 20 Best New Social Media Tools to Try in 2017 (And How to Use Them)

Update (January 2018): We have an updated list of the 20 best new social media tools to try in 2018. Feel free to check it out! The social media world is a fascinating one. Every so often, a new social media platform emerges to capture our attention (Peach) or become part of our daily lives (Snapchat). The social media tools landscape can be just as fascinating — and robust! Every week, people build and launch new social media tools, empowering us marketers in our day-to-day work. To give yo

ToolsOct 11, 2016
8 Powerful Features to Help You Use Buffer to the Fullest

Social media offers a huge opportunity for you to reach and connect with people in creative ways . Via great content . Hilarious cat GIFs . Amazing brand stories . Social media helps strengthen relationships, and stronger relationships increase the likelihood of someone recommending you to their friend

ToolsSep 28, 2016
15 Social Media Podcasts to Take Your Marketing Skills to the Next Level Today

What should you do if you want to become the best at what you do? There’s probably a long list, with lots of options. One thing we’re particularly fond of at Buffer when it comes to improving ourselves is listening to podcasts relevant to our niche and industry. In our case, that means social media podcasts! What we love about podcasts is that they make it easy to hear from industry leaders and talented folks about their experiences and advice (which we might not be able to read about anywher

ToolsJul 20, 2016
The Big List of Twitter Tools: 93 Free Twitter Tools and Apps to Fit Any Need

Twitter is a fascinating adventure of relationships, entertainment, education, and fun. Now imagine layering on a few dozen power-ups . That’s how it feels sometimes when you find just the right Twitter tool. And there’s a tool for practically every desire or whim. Tools for productivity , for efficiency, for re

ToolsJul 13, 2016
The 15 Best Browser Extensions to Improve Your Social Media Marketing

This post originally published on September 22, 2014. We’ve updated it here with new extensions, images, and a Product Hunt collection. There are a few actions I perform over and over again as I work through my social media marketing plan. Do you know the feeling? You click on the same few buttons or type in the same URL. And then, one day, someone shows you a browser extension that completely rocks your world for the better. I’d love to share some of those world-rocking browser extensions wi

ToolsJun 7, 2016
The Silent Revolution: Facebook Video and the Importance of Consumer Behavior

Back in 1894 to 1929, before sound could be synchronized with video, silent movies were in their heyday. In silent films, the dialogue is transmitted through muted gestures, mime and title cards which contain a written indication of the plot or key dialogue. And if you scroll through your Facebook News Feed, you may notice that in some ways, we’re moving back to those days. Here’s a clip from a recent Tech Insider video: And a clip from Gary Vaynerchuk: You’ll notice that both these clip

ToolsApr 28, 2016
The $0 Marketing Stack: 41 Free Options to Popular Paid Services and Tools

What tools do you use to get your online marketing work done? Can you do all the same work of a digital marketer, and do it for free ? The list of tools you use—often referred to as a marketing stack—probably covers a variety of different uses and needs, everything from social media marketing to content [https://buffer.com/resources/37-tips-resources-building-fine-tuned-content-marketing-mach

ToolsNov 12, 2015
All You Need to Know About Snapchat: A Bufferchat Recap

Chris Mikulin stopped by #bufferchat on November 11th to share his insights about using Snapchat as a strategic tool. We had an awesome chat all about when, where, why and how to use it to engage with your audience/community and beyond! Check out the recap below for (almost) all you need to know about Snapchat! Catch ourweekly Twitter chat, #bufferchat, every week on Wednesdays, 9 a

ToolsJul 17, 2015
The Big List of IFTTT Recipes: 40+ Hacks for Hardcore Social Media Productivity

We are all about working smarter here at Buffer. Our focus on improvement and efficiency has led us to blog smarter , share smarter , and approach problems and activities with a fresh perspective

ToolsMay 11, 2015
Collaboration Tools for Social Media Teams: You Don’t Have to Do It All Alone

Just the other day, peeking into the social media schedule here at Buffer, I noticed that it was full of wonderfully-worded, completely click-worthy, queued posts—posts that I spent zero time writing or adding. Such is the beauty of collaborating together on social media sharing. Taking a team approach to filling a queue or managing a social channel is a splendid way of saving time on social media. You don’t have to do it all yourself. Others have amazing ideas and content to share. And of

ToolsMay 4, 2015
21 Time-Saving Pinterest Tools for Businesses and Marketers

If you’re managing multiple social media accounts —multiple channels for you and multiple channels for your brand perhaps—it sure helps to save time with the right tools. We’ve found time-saving tools for Twitter and Facebook and our daily social media marketing [https://buf

ToolsJan 14, 2015
How to Schedule Retweets to Share at the Perfect Time, Without Ever Flooding Your Followers

This post originally published on May 15, 2013. We’ve updated it here with the latest, newest information, screenshots, and videos. The retweet function has been a favorite way of ours to give appreciation and acknowledgment to the tweets we love. And we’ve often wondered: What happens when we love a lot of tweets? Or when we find an awesome tweet at an odd hour? Being able to schedule your retweets gives you an awesome opportunity to show your support and engagement for other people’s tweets—

ToolsDec 23, 2014
Time-Saving Templates and Tools for Social Media and Blogging

Templates and tools can help you work smarter and save you time and help your efforts go further. Buffer’s Kevan Lee shared his best tools, tips and tricks for his blogging and social media strategy at our weekly Twitter chat, #Bufferchat. Check out the curated Storify recap here ! What tools or apps do you use on a daily basis? From Kevan: *

ToolsNov 10, 2014
Your Content, Everywhere: The 17 Best Tools to Get Your Content Its Largest Audience

When you’re creating useful, actionable, epic content, everyone deserves to see it. So how do you get your hard work and effort seen by the largest audience possible? We’ve considered that question often at Buffer, as we try to maximize our content so it reaches the people who need it. There are certain strategies you can put into place for spreading your content far and wide, and there are a good number of tools that can help these strategies run super smooth. Here are the tools we use (and

ToolsNov 6, 2014
How Social Media Automation Can Cut Your Sharing Time in Half

Imagine taking a week off at the beach while your social media profiles hummed along without missing a beat. One of the greatest social media superpowers you hold—as an individual, a brand, or an agency—is the ability to control time. With the right tool, you can post into the future so that the next two days, two weeks, or even two months are taken care of, no matter where you happen to be. Social media automation makes it possible to save time, stay flexible, and plan your online marketing s

ToolsOct 27, 2014
45 Best Mobile Apps and Tools for Marketers: How to Manage Social Media From Anywhere

You get a ton done when you’re at your computer, speeding away on the day’s social media strategy . Might there be a way to wring some productivity when you’re away from your desk? Mobile apps and tools can make it so a marketer’s entire day is filled with opportunities to connect, engage, and share. You can get more

ToolsOct 14, 2014
This Agency Manages 93 Social Media Profiles: Learn the 8 Essential Tools That Keep Them Going

You compete with millions of other blogs on creating and sharing craveable content. You manage multiple social media accounts , seeking that sweet spot of targeted, valuable, engaging updates. You do this all day, day after day. Imagine having some tools on hand that make these daily activities even easier. Tony Restell understands

ToolsOct 6, 2014
23 Tools and Resources to Create Images for Social Media

Update – we launched Pablo a new tool to create beautiful images for your social media posts in under 30 seconds You can use Pablo right from the get-go, no need to login or create an account. Just quickly create amazing images super fast. You can try out the first version of Pablo right now – no login

ToolsSep 29, 2014
How to Run a Facebook Contest, Analyze Your Page, and More: 11 Ideal Facebook Tools for Marketers

We’ve posted huge, helpful lists on social media tools for small business (61!) free Twitter tools (59!), and free marketing tools (29!). Facebook is next—though the list won’t be quite as huge. The built-in tools that Facebook offers to business pages an

ToolsSep 5, 2014
The Ultimate List of Social Publishing Tools: 87 Key Resources for Creating and Sharing Online

Jason Keath from Social Fresh Conference joined us this week to discuss all the social media tools needed for social publishing, blogging and more! Check out the highlights of the chat on Storify here! Here are some of the tools covered in the chat (though some might fit into multiple categories). Daily Social Publishing * Tweetdeck * Coschedule * ClicktoTweet * Buffer * WordPress * Photoshop * Mention * Hootsuite * SumAll * BuzzSumo * Twitter * YouTube * Facebook * Daily app

ToolsJul 24, 2014
38 Tools for Getting More Ideas: An Idea Generation #Bufferchat Recap

What are the best ways to generate fresh content to keep feeding the blog or social media stream? This week’s #Bufferchat discussed just that with Courtney Seiter, Buffer’s head of content marketing. We were so excited to have our largest attendance yet—197 contributors and 1800 tweets—and to see so many new, bright and shiny faces! Check out the full Storify curation here. Here’s a look at some of the tips and tools highlighted in the chat! What is the best way to find out what content yo