Blog - Page 28

A collection of 2,569 blog posts

OpenApr 10, 2020
Introducing the Public Buffer Revenue Dashboard: Our Paying Customers, Annual Run Rate, and More

Transparency is one of our defining values at Buffer. We are excited to debut a new revenue dashboard!

OpenApr 10, 2020
Introducing Buffer’s Family Support Fund

One of the most conversation-provoking perks we’ve ever launched at Buffer is our Dependents Grant. This benefit provides a $3,000 USD stipend to teammates for each person who depends on their salary (including spouses, partners, children, grandparents, aunts, uncles, etc.). When it first launched in 2016, the grant was designed to show support for Buffer teammates as they navigated various life situations. “We we want to help our teammates feel taken car

OpenApr 10, 2020
Retreat Postponed by COVID-19: Message #1

This team communication regarding COVID-19 is part of our COVID-19 Response Series. You can see all the messages in the series here . * Shared: March 4, 2020 * Posted by: Courtney Seiter, Director of People * Title: We are postponing our planned June retreat in Athens We are postponing our planned June retreat in Athens Hi team; I have some tough news to share: In light of the COVID-19 situation developing across the world and out of an abundance of cautio

OpenApr 10, 2020
COVID-19 Customer Assistance Program: Message #6

This team communication regarding COVID-19 is part of our COVID-19 Response Series. You can see all the messages in the series here . * Shared: April 3, 2020 * Posted by: Joel Gascoigne, Buffer Founder and CEO * Title: Launching the COVID-19 Customer Assistance Program Launching the COVID-19 Customer Assistance Program Hey team, I’m glad to be sharing an update with you on how we’re planning to continue and expand the ways we’re helping customers get throu

OpenApr 10, 2020
CEO Note on COVID-19: Message #4

This team communication regarding COVID-19 is part of our COVID-19 Response Series. You can see all the messages in the series here . * Shared: March 26, 2020 * Posted by: Joel Gascoigne, Founder and CEO * Title: An assortment of thoughts on our approach during COVID-19 An assortment of thoughts on our approach during COVID-19 Hi team, As we come towards the end of another week in this pandemic, and many more places implement stay at home orders, I want t

COVID-19 Economic Impact: Message #3

This team communication regarding COVID-19 is part of our COVID-19 Response Series. You can see all the messages in the series here . * Shared: March 18, 2020 * Posted by: Caryn Hubbard, Director of Finance * Title: How we’re positioned to handle this new economic climate How we’re positioned to handle this new economic climate Hi team, The last couple of weeks have been atypical and unprecedented, unfolding in ways none of us could have imagined. Public

Sick Leave Under COVID-19: Message #5

This team communication regarding COVID-19 is part of our COVID-19 Response Series. You can see all the messages in the series here . * Shared: March 30, 2020 * Posted by: Courtney Seiter, Director of People * Title: A note on COVID-19 sick time and time off A note on COVID-19 sick time and time off Hi team; the People and Finance teams wanted to share a special note with you about time off during the COVID-19 pandemic. First, Buffer’s Flexible Time Off P

Buffer Shareholder Update: COVID-19 Impact and Approach

Ever since the world got turned upside down by COVID-19, it’s been “business as unusual” for everyone – Buffer included. I sent this update out to Buffer’s investors one week ago. I hesitated on whether to share it more widely, as I know a lot of companies have been impacted more severely in these times. That said, I believe it makes sense to lean into our company value of transparency, since there may be some companies this could help, and it shows Buffer customers that we will be around beyon

Get Over Your Creativity Block With These 20 Social Media Content Ideas

Tried and tested tactics to break through the noise on social media

COVID-19: Social Media Management in Times of Crisis

These are times of fast-changing news around COVID-19. It’s clear that what we are facing — not just as marketers, as friends, and parents and colleagues — is unprecedented. And we’re all in it together.

OpenMar 17, 2020
Asynchronous Communication and Why It Matters For Remote Work

One remote work best practice that we live by at Buffer is asynchronous communication. This concept simply means that work doesn’t happen at the same time for everyone. Communication and collaboration are complex issues, especially for remote workers – in our last three years of State of Remote Work reports they have been in the top three struggles for remote workers. Ensuring good asynchronous communication practices is one of the ways that we address this struggle at Buffer. Asynchronous com

Team Guidelines Under COVID-19: Message #2

This team communication regarding COVID-19 is part of our COVID-19 Response Series. You can see all the messages in the series here . * Shared: March 12, 2020 * Posted by: Courtney Seiter, Director of People * Title: Buffer Guidelines for 2019 Coronavirus (COVID-19) * Note: We’re grateful to Human Made for sharing their guidelines openly via their handbook ! Some of this language was borrowed from their

AnalyticsMar 11, 2020
Introducing Best Time to Post: Personalized Recommendations to Increase Your Reach on Instagram

Search “best time to post on Instagram” and you’ll find countless articles telling you when to post according to studies of a few million Instagram posts. We have written such articles ourselves. For a long time, we thought that’s the way to grow our reach and engagement on social media. But that is no longer the best approach. There are many reasons for the change. Most importantly, you now have much more data about your own posts and followers. The best time to post is when your followers a

OverflowFeb 14, 2020
Migrating our component library to the Material Button

Header Photo byPearse O’Halloran onUnsplash For our Android clients we have a small component library which is used to shared common visual elements across the different Android applications that we work on. We recently updated our application

AnalyticsFeb 12, 2020
Introducing Buffer + Shopify: Simplified Shopify reporting in your Buffer dashboard

One thing we’ve heard over and over is that logging into social media analytics tools can leave marketers feeling a little lost. Sure you can see the reach and engagement of your posts but how is this really impacting your business? Social media tools have been great at giving us social media metrics. But they terribly lack at providing us with a comprehensive view of the business. Unless you are running social ads, chances are you find it hard to know how your marketing efforts have influenced

OpenFeb 11, 2020
This Is Why Remote Workers Want To Keep Working Remotely

We just released our annual State of Remote Work report, and one of the most consistent responses is that when we ask remote workers if they’d like to work remotely (at least some of the time) for the rest of their careers, 98 percent of them said yes. A further 97 percent of people said they would also recommend remote work to others. So what is it about remote work that makes people want to do it for the rest of their careers and recommend it so stron

OpenJan 13, 2020
5 Work Culture Trends We’re Looking Out For in 2020

We think a lot about work culture at Buffer. So at the end of the year, it’s always an interesting exercise to think on how the work world has evolved and the work culture trends we see on the horizon. Here are five of our predictions for 2020. They’re unscientific and pretty biased by our point of view, but that’s part of the fun! 1. The growth of ‘conscious companies’ Is the purpose of a business simply to make money? Up until recently, that question could be answered pretty simply: Yup! Bu

PinterestDec 20, 2019
How Brands Can Leverage Pinterest To Make Sales

Did you know: Pinterest is such a key part of the buying journey for its users that over 90 percent of weekly active Pinners use Pinterest to make purchasing decisions. Talk about buying power! Not only are Pinterest users making purchase decisions on the platform, 83 percent say they are making purchases specifically based on the content they’ve seen from brands on Pinterest. Pinterest is no longer simply a place to save ideas and build dream boards. Instead, Pinterest has turned into the w

OverflowDec 20, 2019
Selectively running Android modularized unit tests on your CI server

Header Photo by Icons8 Team on Unsplash Modularizing your Android projects can bring a number of different advantages to your team. Some of these include reduced build times, a greater separation of concerns and t

OpenDec 12, 2019
Our Most Requested Books of 2019: 20 Books the Buffer Team Loved This Year

As 2019 comes to a close, there are a lot of fun, interesting, and important numbers for us to look back on at Buffer. One of my favorites is looking at the number of books we’ve read as a team – 1,541 books this year! One of the coolest perks we have at Buffer team is that all team members (and their family members!) get a free Kindle and all the Kindle books they want to read—any book, anytime, no questions asked. It’s always interesting to see which books are most popular on the team. We ha

The Best Instagram Stories of 2019

Instagram Stories was one of the most dynamic social media channels in 2019. So much happened with Stories — from new developments with the product to strong returns on Stories ads and organic reach. Over 500 million people use Instagram Stories every day. I’m definitely among that group. And at Buffer, Stories has been a major focus in 2019 as well.

OpenDec 9, 2019
9 Lessons That Made Me a Better Remote Worker

With more and more people working remotely at least some of the time, more employees are experiencing that things change when there’s no office. Dynamics, habits and workflows change in a remote organization. Some changes are obvious, but others are subtle. As an employee in a fully remote company for the last few years, I’ve learned a few things that have helped me make the most of remote work. Here are some of the my biggest lessons. 1. Over-communicate by default How do you know if your

Why social commerce will rule social media in 2020

Social commerce is one of the hottest trends in social media today, and it looks to have an even bigger impact in 2020. Get all the details here.

OverflowDec 3, 2019
Tainting and Labeling Kubernetes Nodes to Run Special Workload — A quick guide that is finally NOT confusing

All right folks, I intend to keep this one short and that’s what I will do. I mean, it’s supposed to be easy but the official documentation(1 , 2 ) makes it unnecessarily confusing. So I think maybe I can help to fill in the gap. I will be using one of our business requirements at Buffer in this [https://itnext.io/how-to-set