Publish

Social media scheduling lets you plan and publish content automatically at your preferred time across different platforms. Simply add your posts to Buffer’s queue or calendar, customize them for each platform, set a time, and we’ll handle the rest. This saves you time and helps you reach your audience when they’re most active.

Buffer’s publishing and scheduling tools help you plan, collaborate, and publish content that drives engagement and growth. Key features include customizable posting schedules, a composer to tailor posts for each platform, a visual calendar to plan your posts, and a queue to plan when each post is delivered. We support integrations with more than 10 of the leading social media platforms and are always adding more.

With Buffer you can plan, schedule, and share your content to Instagram, TikTok, Facebook, X (Twitter), Pinterest, LinkedIn, YouTube Shorts, Google Business Profile, and Start Page all from one simple dashboard.

The plan you subscribe to will determine how many posts you can schedule in advance. Our Essentials and Team plans provide allow you to schedule up to 2,000 posts simultaneously, while our Free plan allows you to schedule 10 posts per channel, up to 30 total if you have three channels connected. Learn more about our scheduling limits in our Help Center.

Buffer allows you to easily schedule posts to multiple social channels by clicking the + New button at the top of your dashboard. Click the + New button to open the composer, and then simply click each channel to which you want the post scheduled. As you make your selections, channel avatars will be colored. Channel avatars that are not selected will remain uncolored.

Buffer supports a wide range of content and media formats across our supported social channels. Get a detailed breakdown of all supported content types.