Blog - Page 22
A collection of 2,500 blog posts
In this #AskBuffer, we cover why consistency is the key to growing your Twitter account.
Scaling a business during a time of scarcity is challenging, but Gloria Chou figured out how to turn crisis into an opportunity for growth. Here are the mindset shifts that helped her pivot and grow after losing all of her client work.
We explore predictions about the future of personal branding through the expert opinions of Social Proof interviewees and my own thoughts based on general market trends.
Thread scheduling is the newest addition to Buffer’s suite of organic marketing tools for Twitter. You can now draft unlimited-length threads with Buffer, preview how’ll they look, save them for later, and schedule them for the optimal time.
Here's a quick rundown of Twitter's latest features and how small businesses and content creators can leverage them to grow their Twitter communities.
At Buffer, we regularly share cultural spotlights to connect our global team and help us understand one another at a deeper level. Ben, one of our customer advocates, presents a deep dive into Thailand.
By taking inspiration from her hometown, this entrepreneur has created a small business that uplifts and gives back to her community.
Today marks Buffer’s 12th anniversary. For the occasion, teammates shared their favorite memories, stories, and lessons from working at Buffer over the last twelve years.
Here’s one thing most of us agree on ... creating content is time-consuming. Last month, I spoke to a bunch of Buffer fans and found that 71 percent wanted a faster way to create and publish content. After hearing this, I decided to crunch the numbers behind content creation. The average Buffer user publishes nine posts a day. Usually, this involves loading up a separate platform where the content is saved. That might be a Trello board, a Notion doc, or a Google Sheet. It takes at least 90 s
Earlier today we launched Ideas. With Ideas you can store all your great ideas, tweak them until they’re ready, and drop them straight into your Buffer queue. Already hundreds of you have started saving dozens Ideas! But, there’s been one resounding bit of feedback we’ve had… Can you help me come up with ideas? Yes, we can. So, here are 26 ideas you can steal to grow your following 👇 Save all of these ideas for free → 1. Ask one of your teammates to do an AMA about their job 🙋♀️ Social
Even though hiring her first full-time employee felt like a financial stretch, Emily Grey did it anyway—which paid off in spades. Learn why bringing on the right help supported business growth and how she now thinks about investing her time and money.
In this article, we walk through how to use Tumblr, as well as offering advice for making the most of it.
In this interview, six experts share their Golden Rules for personal branding on social media.
While the holidays are a busy time for most small businesses, these entrepreneurs incorporate boundaries into their schedules to achieve a good work-life balance.
Mastodon, a decentralized, open-source software that allows users to set up servers to communicate with each other, is growing in popularity as a “Twitter alternative”. This article provides a high-level overview of the platform: what it is and how it works.
In order to grow their companies, these entrepreneurs learned to let go of outdated beliefs that no longer served themselves or their businesses.
Kareem Queeman used to fear showing off his Black, queer identity in his work, until he realized authenticity was important for supporting others in his community. Here’s how he learned to show up more fully and take care of his mental health while doing so.
Kinsey Wolf didn’t believe the power of saying “no” until she saw the effect it had on growing her marketing consultancy. Here are the things she started turning down and the measurable effect they had on her business growth (and happiness).
These small business owners use their platforms to speak up about deserving causes and have incorporated elements into their businesses to help make a difference.
Establishing a clear brand voice will help your online content stand out amongst the crowd and be more memorable for your followers.
Schedule new updates to appear on your Start Page to beat the algorithm and get the reach you deserve (oh and it’s included for free!).
We’ve built something that could boost your reach by up to 40% Tweets containing a link get less reach, engagement, and retweets. To get the reach you deserve we’ve built Start Page scheduling.
In Small Business, Big Lessons, season two, episode six, we detail how the owners of Harlow, SparkToro, Made With Local, Zingerman’s, Destination Unknown Restaurants and Paynter Jackets approach getting support as small business owners.
Vertical networks are social platforms solely dedicated to niche interests. In this article, we’ll go through what vertical networks are and the opportunities for businesses to adopt them in their marketing strategy.